10/24/2018 8:02:40 AM
Unity Ads SDK 3.0 come to game developers
Mobile Game Ads,Unity Developer,Game Developer
https://appdevelopermagazine.com/images/news_images/Unity-30-Ads-SDK-App-Developer-Magazine_4mrg47x1.jpg
App Developer Magazine

Unity Ads SDK 3.0 come to game developers



Richard Harris Richard Harris in Monetize Wednesday, October 24, 2018
11,130

Unity Ads SDK 3.0 introduces personalized placements, AR and banner ads for game developers to earn more revenue from within their games, by customizing the users experience.

Unity has just launched the latest version of their Ads SDK, and it’s a doozy. The new Unity Ads SDK 3.0 introduces personalized placements, as well as two new ad formats: Augmented reality and Banner ads.

Personalized placements are particularly noteworthy. Now in open beta, personalized placements tie ads and in-app purchases into the same auction, serving the format that is most relevant to each individual user based on their individual player behavior. During the personalized placements closed beta, Unity observed an average 15% increase in revenues across the board for beta participants.

The Unity SDK release is significant for two reasons:

  1. It’s the first SDK they have released that goes beyond just ads - with Personalized Placements, Unity ties together your ads and in-app purchases into a single auction, serving the format that is most relevant to each individual user based on LTV
  2. Unity is now supporting additional formats to meet game developer needs. They are adding AR and banner formats to their list suite of ad formats that already include rewarded video, interstitials across video, display, and playables.

How do you enable Personalized Placements?

To participate in Personalized Placements, you need to use Unity Ads and IAP promotion.

How do you get the new Unity Ads SDK 3.0?

To get started, download the Unity Ads SDK 3.0 in the asset store.


Read more: https://assetstore.unity.com/packages/add-ons/serv...

A new way to manage your development projects

Learn the best ways to organize your app development projects, and keep code straight, clients happy, and breathe a easier through launches.
 

The Latest Nerd Ranch Guide (3rd Edition) to Android Programming

Write and run code every step of the way, using Android Studio to create apps that integrate with other apps, download and display pictures from the web, play sounds, and more. Each chapter and app has been designed and tested to provide the knowledge and experience you need to get started in Android development.

Starting your own app business?

How to create a profitable, sustainable business developing and marketing mobile apps.



Comments

There are no comments yet, be the first to leave your remarks.

Leave a Reply