When Social Listening Becomes Social Surveillance
Wednesday, May 20, 2026 by Sameer Ahmed Khan
I want to tell you about two tools that do the exact same thing.
The first tool scans Facebook, X, and YouTube. It reads public posts. It analyzes them for sentiment, emotional tone, and trending patterns. It tells you what people feel, what they care about, and what they are saying about you.
Marketers call this social listening. It is how brands understand their...
Adobe metaverse innovations and integrations
Wednesday, March 16, 2022 by Brittany Hainzinger
Adobe unveiled new innovations and integrations across Adobe Experience Cloud that empower brands to succeed in the metaverse and drive personalization to make the digital economy personal.
Advanced AI Features: Driving growth requires business-changing customer insights that can power personalized experiences. Artificial intelligence (AI) innovations in Adobe Exp...
Why blockchain is the future
Friday, January 15, 2021 by Richard Harris
The fears from the pandemic have naturally placed more focus on wearables helping us monitor our health, fitness, and keeping us better connected.
Companies such as Apple, Samsung, Fitbit, and others are flooding the market with health and fitness devices to help mankind to stay healthy and happier. I believe we will see even more companies entering this space and mo...
AWS and Salesforce announce new integrations
Tuesday, September 25, 2018 by Richard Harris
AWS and Salesforce just announced at Dreamforce 2018 new integrations that they hope will dramatically simplify how data and events are shared across AWS and Salesforce services.
As part of the next phase of their global strategic alliance, the two companies will work together to deliver integrations and frameworks for connecting the Salesforce Platform with AW...
ChickfilA used visual A-B testing to improve mobile experience
Wednesday, November 8, 2017 by Richard Harris
Mobile visual A/B testing is a process by which enterprises of all sizes are seeing satisfying results, all while companies are simultaneously increasing the value of their mobile presence. We sat down and talked with both Aaron Glazer, the CEO and Co-Founder of Taplytics, and Jay Ramirez, the Mobile Product Manager at Chick-fil-A Corporate, to learn about how the Chick...
On the origin of applications: From monolith to microservices
Monday, July 31, 2017 by Pat Bakey
Computing and biology are often seen as existing on two separate planes: computing relies on order of operations and algorithms, while biology functions on organ systems and bodily processes (although, bio-computing is closing this gap). As different as they may seem, they hold a striking similarity in that they are both governed by natural selection - or in the case of...
Social media intelligence platform releases premium offerings
Thursday, May 11, 2017 by Austin Harris
Synthesio, a social media intelligence and social listening tool, has announced Synthesio Plus. This new update, a premium offering, will allow their customers to gain stronger qualitative and quantitative insights out of their social data through utilizing interaction analytics in all aspects of the platform."Everything that we build for our platform is designed to giv...
Hubble is expanding into the SAP environment
Thursday, February 16, 2017 by Richard Harris
Hubble has announced the beginning of their expansion into the SAP environment, extending its CPM suite capabilities beyond Oracle and JD Edwards Enterprise Resource Planning (ERP) solutions. Community Coffee Company LLC, the largest family-owned and operated retail coffee brand in America, will begin implementing Hubble's solutions with all-new SAP integration. La...
Discussing Android OS in the Enterprise With Zebra Technologies
Tuesday, September 6, 2016 by Richard Harris
We recently spoke with Bruce Willins, engineering fellow at Zebra Technologies, to discuss the versatility and power of the Android OS and how it’s used at an enterprise level in retail, manufacturing, supply chain and more.
ADM: Who is Zebra Technologies and what does the company do?
Willins: At Zebra, we make businesses as smart and connected...
Teradata Integrated Marketing Cloud Offers Expanded Integrated Solutions
Wednesday, October 28, 2015 by Stuart Parkerson
Teradata Marketing Applications, a division of Teradata, has released the latest version of the Teradata Integrated Marketing Cloud, a data hub comprising integrated solutions to improve customer engagement through data-driven integrated marketing.The Teradata Integrated Marketing Cloud is a fully integrated platform comprising solutions for Marketing Resource Managemen...
