National App Day 2025: Industry leaders weigh in on app economy
Friday, December 12, 2025 by Brittany Hainzinger
With National App Day now behind us (December 11th), it’s a timely opportunity to reflect on the role applications continue to play in today’s workplace. Leaders from OutSystems, Xerox, and Appfire share their perspectives on how apps are shaping modern work - and what organizations can expect as app-driven productivity moves into its next chapter.
Nation...
State of AI Apps 2025 report
Thursday, August 14, 2025 by Russ Scritchfield
Sensor Tower has recently published its highly anticipated State of AI Apps 2025 report, providing an in-depth look at the mobile AI ecosystem and digital advertising dynamics for the first half of 2025. This extensive report reveals unprecedented growth in generative AI usage, shifting user demographics, app monetization strategies, and the increasing overlap between m...
AppsFlyer Data Trends Report
Tuesday, July 15, 2025 by Austin Harris
AppsFlyer, the provider in marketing measurement, attribution, and data analytics, has released its annual lookback at the past year's mobile app trends. The year saw notable growth in user acquisition ad spend and revenue fueled by increasingly advanced monetization strategies and the expanded use of AI in marketing. The findings reflect the industry’s increa...
Past years mobile trends lookback released by AppsFlyer
Thursday, January 23, 2025 by Brittany Hainzinger
AppsFlyer has released its annual lookback at the past year's mobile app trends. The year saw notable growth in user acquisition ad spend and revenue fueled by increasingly advanced monetization strategies and the expanded use of AI in marketing. The findings reflect the industry’s increasing understanding of how to adapt to the ongoing changes in the market.
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Mobile app growth report from Adjust has been released
Monday, April 12, 2021 by Brittany Hainzinger
Adjust released its second global Mobile App Growth Report, in collaboration with Facebook*. Charting app growth and retention trends in 2020, the report demonstrates the extraordinary resilience of the app economy, with the strongest growth in APAC, MENA and South America. Gaming is the world’s fastest-growing vertical, led by Argentina, while Indi...
The fastest growing app markets in 2019
Thursday, October 10, 2019 by Austin Harris
Adjust has released its inaugural Mobile Growth Map. The global report which draws on data from nearly 3,500 apps released in 2018, charts growth, retention, and other key metrics. It also breaks data down across 31 countries and four industry verticals (E-commerce, Entertainment, Gaming, and Utilities) to reveal how well the apps have performed.
Faste...
Mobile app ad spending predicted to hit $64B by 2020
Thursday, December 20, 2018 by Richard Harris
The app advertising market is poised to grow at a rapid pace over the coming years, surging 136% from $27.1 billion in 2017 to $64.1 billion in 2020, according to a new market research study by AppsFlyer, the leading mobile attribution company.
The new report projects that mobile app marketing spend will grow at an average year-over-year rate of 34%. Growth is foreca...
Apps will soon have to be compatible with over 100 devices
Friday, February 24, 2017 by Richard Harris
The Mobile World Congress 2017 has prompted AppFutura to release a report with keys to create a mobile app with the collaboration of development companies worldwide. Main conclusions show that apps will have to be more dynamic and adapt to the increasing number of devices and technologies available, still far from the mobile market full potential.Mobile applications hav...
First Insight Into Windows Store App Trends After Launch of Windows 10
Saturday, February 20, 2016 by Richard Harris
The Windows Dev team has announced the first reporting of the Windows Store trends since Microsoft announced in January that over 200 million PCs, tablets, and phones across the globe are now running Windows 10, making it the fastest growing version of Windows in history. This latest reporting period encompasses October – December 2105.Since the Windows 10 launch, over ...
IDC's FutureScape: Worldwide Mobile Enterprise Solutions Report
Monday, December 22, 2014 by Richard Harris
International Data Corporation (IDC) session called the DC FutureScape: Worldwide Mobile Enterprise Applications and Solutions 2015 Predictions Web conference was hosted for organizations and they took a look at different perspectives and insights on the long-term industry trends for emerging markets future growth.Predictions from the new Mobile Enterprise App...
New Q1 2014 App Market Report Shows Google Play Revenue Climbs in US and China Leads iOS Growth
Tuesday, April 15, 2014 by Richard Harris
A new report from App Annie is showing that the worldwide app market continues to grow as Google Play revenue climbs in the United States, and China leads iOS growth. The analysis comes from the App Annie Market Index, a barometer of the macro trends that are emerging in the app ecosystem across stores, countries and categories. The analysis of the global...
Report: Amazon Fire TV Might Be Where You Should Put Your Next App
Monday, April 14, 2014 by Richard Harris
The TV streaming player market heated up a bit with the launch of the new Amazon Fire TV recently and some developers with Amazon Fire compatible (l dedicated) apps already in the market benefited from the launch because their apps were first out of the gate. In a new report from Distimo who was recording the stats of the launch using App Trends, showed Entertainment ap...
Peek At Any App's Ranking and Download Count Using Distimo's Upgraded App Trends Service
Monday, March 24, 2014 by Stuart Parkerson
Distimo has announced that it has upgraded its App Trends service allowing free searches for an entire month’s worth of data for any app. The search results are for most major markets too including iOS, Android, Amazon, BlackBerry, and Windows.App Trends allows developers and publishers to visually analyze the app market by examining daily download, revenue, a...
App Marketing, Stop Throwing Your Money at the Problem
Monday, March 3, 2014 by Inbar Chap
The value of marketing for app developers is undeniable. So
why do so many app developers find it tough to get on board the marketing train
early? It’s natural for the development process to take precedence, but as
competition between apps is strikingly high (Gartner says that 102 billion apps
were downloaded globally in 2013), developers should be fighting harder a...
App Developer News Weekly Roundup for The Week of August 9th, 2013
Saturday, August 10, 2013 by Richard Harris
From the Editors DeskHello everyone! It's been a great week in mobile and we've got lots to share with you! The August issue is here officially so be sure and check it out if you haven't already. We have been getting alot of great feedback from the developer community and it's much appreciated! Top Stories for the week of 8/10/2013Easier to Do: Find Bigfo...
Distimo Introduces App Trends Data Service
Sunday, August 4, 2013 by Stuart Parkerson
Distimo has introduced Distimo App Trends, a free service for developers to search and view the daily download and revenue trends for the last two weeks for any app worldwide. Daily ranking data for any app in terms of where the app is ranked in an app store is also available and the ranking is filterable by country. The service supports Apple App Store, Google Play, an...
App Annie Now Supports Amazon Store Stats
Tuesday, March 19, 2013 by Richard Harris
As the Amazon Appstore picks up momentum, App Annie wants to help you track your app stats and stay up-to-date with what’s happening on this fast-growing store.Analytics: Track your Amazon Appstore appsIf you use App Annie Analytics for your iOS and Google Play apps - you can now add your Amazon apps to your dashboard. It’s got all the same Analytics features you know a...
