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Analytics

Collecting app user data for better engagement and usage in mobile apps
How to increase app revenue by using analytics

How to increase app revenue by using analytics

Wednesday, March 01, 2017 by

Editors note: Guest submission by Mark Rosner, CRO of AppLovinYou wouldn’t create a website without at least one line of code for Google Analytics. So why would you create an app without it? Analytics might seem like an obvious element to incorporate into app development, but I’m still shocked that I regularly meet developers who don’t use analytics at all, or bare...

AI-powered operational analytics

AI-powered operational analytics

Tuesday, February 07, 2017 by

Digital transformation is augmenting every customer experience and has already become the dominant medium for growth in any business. According to a Gartner survey, rapid growth is expected to continue with 87 percent of businesses explicitly considering digital transformation in their capital allocation planning for the next two years. IT operations and application mon...

Kinetica launches in-database analytics via user-defined functions

Kinetica launches in-database analytics via user-defined functions

Wednesday, January 25, 2017 by

Kinetica has announced the availability of in-database analytics via user-defined functions (UDFs). This brand new capability makes the parallel processing power of the GPU accessible to custom analytics functions deployed within Kinetica. This opens the opportunity for machine learning/artificial intelligence libraries such as TensorFlow, BIDMach, Caffe, and Torch to r...

Apple was the most gifted smartphone this Christmas

Apple was the most gifted smartphone this Christmas

Wednesday, December 28, 2016 by

Editors note: Data from Chris Klotzbach, Director at Flurry and Lali Kesiraju, Marketing and Analytics Manager at FlurryAs the holiday season finally comes to an end, smartphones were once again predominate on everyone’s wishlists. As Flurry does every year, they took a look at the most gifted smartphones and tablets this holiday season, examining phone and app activati...

Inferior analytics may make your app extinct

Inferior analytics may make your app extinct

Thursday, December 08, 2016 by

Every worker is now a knowledge worker. Employees on the manufacturing floor are increasingly responsible for tracking production yield. Front line retail employees are expected to use data to be aware of inventory levels. Analysts must keep up-to-date with real-time data to make better decisions. We are all increasingly judged on how we use data to more effectively do ...

Here is the second round of Q3 Mobile First Insights from Opera Mediaworks

Here is the second round of Q3 Mobile First Insights from Opera Mediaworks

Monday, December 05, 2016 by

Opera Mediaworks decided to take a closer look at what it means to be mobile first and which next-gen media company might be the next “unicorns”.Opera Mediaworks gathered insights into which apps are attracting new users and rising in the rankings, which ones are retaining and engaging users, and identified the most promising apps they have seen emerge on their platform...

Built by Data Scientists: Civis Analytics just raised $22 million to innovate even more

Built by Data Scientists: Civis Analytics just raised $22 million to innovate even more

Monday, December 05, 2016 by

Civis Analytics, a data science software and services company, announced that it has raised a $22 million Series A round of funding led by Drive Capital with participation from Verizon Ventures, WPP, and Eric Schmidt, the Executive Chairman of Alphabet, Inc.Civis initially launched in back in 2013. Since then, the company has been able to bootstrap its own growth, start...

Tenjin just updated it's platform so you can help yourself to analytics, attribution, and aggregation

Tenjin just updated it's platform so you can help yourself to analytics, attribution, and aggregation

Monday, November 28, 2016 by

Tenjin has introduced significant enhancements to its platform enabling app developers to implement mobile analytics, attribution and ad network data aggregation as a full-featured self-service solution. Starting today, app developers of any size can get up and running with Tenjin in minutes and immediately begin tracking, analyzing and optimizing their app ma...

Ashton Kutcher and Guy Oseary just helped Apptopia raise $2.7 Million

Ashton Kutcher and Guy Oseary just helped Apptopia raise $2.7 Million

Monday, November 28, 2016 by

Apptopia has announced its second round of seed funding led by Ashton Kutcher’s and Guy Oseary’s Sound Ventures. The round of $2.7 million brings Apptopia’s total funding to $5 million and included the minds of Mark Cuban, 500 Startups, RTA Ventures, Full Tilt Capital, Telegraph Hill Capital, Expansion VC and more. Several parties, including Mark Cuban, have participate...

3 approaches to end user experience monitoring

3 approaches to end user experience monitoring

Tuesday, November 22, 2016 by

The volume of transactions running through websites and mobile apps make customer-facing applications crucial to online businesses. If these applications perform well for their users, they generate revenue for the business. If they don’t, they affect the credibility of the business, which in turn affects the overall revenue. It is therefore imperative that bus...

Ideagen releases Pentana version 5

Ideagen releases Pentana version 5

Sunday, October 30, 2016 by

Ideagen has released the latest version of its market leading, risk-based audit automation software which comprises a substantially enhanced user experience and new features to support browser-based risk management.Ideagen Pentana version 5 provides web access to audit findings, custom fields and user defined views to improve the efficiency and effectiveness of assuranc...

Yahoo Mobile Developer Suite adds two new key ingredients

Yahoo Mobile Developer Suite adds two new key ingredients

Thursday, October 27, 2016 by

Flurry Analytics has announced the availability of two advancements to the Yahoo Mobile Developer Suite, Crash Analytics 2.0 and Revenue Analytics.Crash Analytics provides developers information about application crashes, exceptions and errors log, all in real time. This functionality is vital for determining the root cause of any issues quickly, while keeping apps runn...

New AnacondaCrew partner program to leverage open data science technology

New AnacondaCrew partner program to leverage open data science technology

Friday, October 14, 2016 by

Continuum Analytics, the creator and driving force behind Anaconda, has announced the launch of the AnacondaCrew Partner Program. Following the recent momentum in revenue and Anaconda growth of over three million downloads, this program is focused on enabling partners to leverage the power of Open Data Science technology to accelerate time-to-value for enterprises by em...

IBM: Humanizing Digital Conversations

IBM: Humanizing Digital Conversations

Friday, October 07, 2016 by

In the Watson Cognitive services portfolio, there are services such as Personality Insights, Sentiment Analysis, Emotion Analysis, Tone Analyzer and Intent Detector (called Natural Language Classifier). These services enable the inference of one’s personality traits, sentiments, emotions, communication tones and the intents expressed by people in their writing respectiv...

20 percent of mobile app crashes are correlated with a network issue report finds

20 percent of mobile app crashes are correlated with a network issue report finds

Monday, October 03, 2016 by

Apteligent just launched Custom Insights, a new feature that offers customer tools for mobile big data and data science. Apteligent used the feature internally to publish the first of many previously unknown findings in its latest industry report, “Network Crash Edition.” The report reveals interactions with cloud services cause a surprisingly high number of crashe...

Pyramid Analytics unlocks new analytics opportunities for SAP customers

Pyramid Analytics unlocks new analytics opportunities for SAP customers

Monday, October 03, 2016 by

Pyramid Analytics released new functionality in BI Office that delivers streamlined and governed access to all data sources in the SAP system, including SAP HANA and SAP BW. Using an SAP certified connector, customers can unify their SAP data with other critical enterprise data sources within BI Office, empowering both executives and business users to make mor...

Project DataWorks From IBM Enables AI Powered Decision Making for Data

Project DataWorks From IBM Enables AI Powered Decision Making for Data

Friday, September 30, 2016 by

IBM has unveiled “Project DataWorks,” an initiative from Watson that is the industry’s first cloud-based data and analytics platform to integrate all types of data and enable AI-powered decision-making. Project DataWorks is designed to make it simple for business leaders and data professionals to collect, organize, govern and secure data, so they can gain the insights n...

Why Consumer Apps Give More Insight Than Business Apps

Why Consumer Apps Give More Insight Than Business Apps

Thursday, September 29, 2016 by

I’ve been using a smartphone since the Palm Treo came out in 2002 – now fourteen years later, my phone is absolutely integral to the way I do things: cook, travel, navigate, go out to eat, go to the movies, exercise. As the saying goes, “There’s an app for that.”What about these consumer apps is so compelling? Why do smartphone users use 26.7 apps per month on average? ...

New Flurry Report: Mobile Trends from Latest Apple News

New Flurry Report: Mobile Trends from Latest Apple News

Sunday, September 11, 2016 by

Following the Apple event this week, Flurry from Yahoo released new data points on mobile trends that tie to several of the morning’s big announcements:Gaming Apps (Super Mario and Pokémon Go for Apple devices):Games were the only app category to see a decrease in growth 2015 (-1%, compared to the overall growth across all categories at 58%)This isn't to say that games ...

Twitter's Crashlytics Now Catches out of Memory Crashes for iOS Apps

Twitter's Crashlytics Now Catches out of Memory Crashes for iOS Apps

Thursday, August 18, 2016 by

Twitter has announced a brand new feature in Fabric's Crashlytics kit — out of memory crash reporting on iOS (OOM). Crashlytics is already the most powerful crash reporting solution available. But app crashes aren't always caused by bugs in the code. Crashes can also be caused by the user's device being out of memory, forcing the app to shut down. This is a problem...

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