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SpotX has released support for DigiTrust in its Direct AdOS
Tuesday, July 4, 2017 by Christian Hargrave
Video ad serving platform, SpotX, has released support for DigiTrust in its Direct AdOS, used by broadcasters and digital media owners. By providing publishers with a means of selling their inventory with similar audience recognition capability as Facebook and Google, SpotX publishers will increase yield and decrease data leakage from their browser-based properties. The...
Monetizing apps without alienating users: A chat with Receptiv
Wednesday, May 3, 2017 by Richard Harris
We recently sat down with Receptiv, the company formerly known as MediaBrix, to learn more about how they work with app developers monetize their products. Receptiv is an in-app mobile video ad platform that connects brands to app users to increase ad performance. Founded as MediaBrix in 2011 and named an Adweek Top Mobile Innovator, they are available via both programm...
Media Buyers Have a New Option With Matomy's Launch of MyDSP
Wednesday, September 7, 2016 by Richard Harris
Global media company Matomy has announced the launch of myDSP, a smarter self-serve demand side platform with proven global scale designed for media buyers with conversion goals in mind.Matomy developed myDSP over the past year while working closely with Matomy’s MobFox DSP media buyers. myDSP combines the superior service, supply, and technology of MobFo...
Vungle Now Supports Videos Ads For Windows 10 with New SDK
Sunday, November 22, 2015 by Richard Harris
Vungle has released its Windows 10 SDK to help game developers monetize Window’s smartphones, desktops, and Surface tablets, with support for other platforms, including Xbox One.The announcement extends Vungle’s mobile video ad platform beyond Android and iOS to the Windows 10 cross-platform OS. The platform also offers support for Support for Unity, Adobe Air, Cocos2dx...
Beachfront Introduces Video SDKs for App Developers
Tuesday, July 16, 2013 by Stuart Parkerson
Beachfront Media has introduced its new Beachfront Video SDKs for app developers, which allows any developer with a current iOS or Android app to include a video component without the need to recode the entire app.
The SDK provides curated video, owned video, and video from a number of sources that Beachfront works with including MRSS, YouTube, DailyMotion, Vimeo, an...