Many expect Facebook to fail as they shift toward Metaverse
Thursday, March 9, 2023 by Brittany Hainzinger
Over the past few years, the Metaverse has proven to be a controversial topic, with some embracing the technological development and others shunning the idea of it. Particularly, Facebook's Metaverse has caused a division in opinions, with many questioning its capability in creating its own.
47% of respondents expect Facebook to fail as they shift toward the...
Apps Americans trust the least
Thursday, February 23, 2023 by Brittany Hainzinger
Pull out your phone…it’s time to see if you have any of America’s least trusted apps. As easy as it is to download an app, it’s also easy for providers to collect & possibly distribute your data.
So, Secure Data Recovery conducted a study to find out which apps Americans trust, and which collect the most data.
A survey from Secure Data...
Internet advertising continues to grow believe it or not
Thursday, February 23, 2023 by Richard Harris
Astute Analytica has found that internet advertising remains the largest and most rapidly growing sector in the digital marketing industry, reporting nearly $476.46 billion in revenue in 2022. According to their research, mobile advertising accounts for the largest portion of digital advertising spend, making up nearly half of the total revenue. Moreover, the study high...
AI content generation features released from Metatron
Tuesday, February 7, 2023 by Brittany Hainzinger
Metatron Inc has announced the release of new services for content generation. MetatronAI.com is a generative artificial intelligence service based on cutting-edge language processing that sets a new standard in the industry. With its advanced natural language understanding capabilities and ability to generate human-like text, art, and soon video and music, designe...
Data privacy training kit from CybeReady
Monday, February 6, 2023 by Freeman Lightner
CybeReady published the company’s Data Privacy CISO Toolkit as Data Privacy Week is set to arrive in January. Access to the Data Privacy CISO Toolkit is free of charge and offered to support data privacy training this month.
Data Privacy Week was inaugurated by the National Cybersecurity Alliance (NCA) because of the importance of privacy data. The occasion beg...
What the future of AR looks like
Friday, December 2, 2022 by Richard Harris
The next two decades hold incredible promise, and danger, as our lives become more intertwined with extended reality (XR) technologies. Visions of exciting possibilities are tempered with privacy concerns, as major XR companies explore centralized visual positioning systems that store personal data.
Today’s pioneers of augmented and virtual realities (AR and VR...
AI created milk chocolate that pleases all
Monday, November 7, 2022 by Richard Harris
To fulfill people’s needs and respond to growing health challenges the milk chocolate of the future was created with a unique milk powder solution. "The Bar" is a milk chocolate landscape that combines all the changing preferences of people’s cravings while having 30% less sugar.
Milk being the core ingredient of chocolate, a Finnish dairy,...
Mobile tower defense game stats
Tuesday, October 11, 2022 by Richard Harris
One of the most popular genres in mobile gaming is tower defense games. The mobile tower defense games market is especially popular on smartphones and tablets, where gamers can easily take them with them wherever they go. In addition, tower defense games are great for keeping people occupied on long road trips or flights, as they require little to no interaction from th...
Security practices of apps in the Google Play Store
Monday, September 26, 2022 by Brittany Hainzinger
Data removal company Incogni analyzed the top 1,000 paid and unpaid apps available on the Google Play Store to discover the apps’ privacy and security practices.
Key privacy findings:
1 in 2 apps (55.2%) share your data with third parties.
Free apps share, on average, seven times more data points than paid apps.
The worst categ...
Web3 and NFTs are just the beginning of a vast metaverse says Wursta
Wednesday, September 7, 2022 by Richard Harris
Alex Wykoff, Director of Product, Web3 at WRST Collabs talks all about Wursta and their web3 team, why they chose to enter the NFT realm, how NFTs ignite brand engagement, what that process looks like, and the different ways brands will leverage web3. Wykoff also shares how society is starting to become more comfortable with NFTs, different ways...
$335B gaming app market by 2030
Friday, August 26, 2022 by Brittany Hainzinger
A game engine is software that is used to generate and develop video games for personal computers, mobile phones, game consoles, and other devices. The automobile industry generates a substantial need for game engines used to develop UI and UX design. Gaming has numerous applications and is especially prevalent in academic and professional domains. The global gaming mar...
Keeping startups agile and pivoting with MVPs
Wednesday, August 24, 2022 by Yasser Jilani
With low budgets and little time, startups need to react with speed and agility to launch products. Our product sat (and still sits) in the global online e-learning market, sized at approximately 250 billion US dollars in 2020, with the US contributing to 47% growth. The market was fierce and competitive, especially for new startups entering the market.
Minimum viabl...
Celebrities promoting NFTS warned by TINA
Friday, August 19, 2022 by Brittany Hainzinger
An increasing number of celebrities are jumping on the NFT bandwagon, showcasing their digital assets on social media for the world to see. But are they just showing off or do they have a personal stake in the NFT and/or NFT company that they aren’t properly disclosing? Ad watchdog truthinadvertising.org (TINA.org) is seeking answers.
TINA.org has sent letters ...
Decentralized wallets suggested after Solana hack
Wednesday, August 17, 2022 by Freeman Lightner
The recent hack on the Solana cryptocurrency wallet has led to a drain of millions of dollars, which raised concerns about the security of the crypto ecosystem. Against this backdrop, the volume of discussions around 'Solana' among Twitter influencers surged in the first week of August as most of them commended the use of decentralized or open source w...
Metaverse mobile app for the masses
Friday, June 17, 2022 by Freeman Lightner
In the future, artists, gamers, and consumers will all meet in an atmosphere that encourages connection, creativity, and commerce, unlike any online environment we have seen to date. The metaverse is already enabling that future today as large consumer brands and creators begin to embrace the new technology. But thus far, engagement in the metaverse is mostly contained ...
Search 3 NFT search engine lands
Thursday, June 9, 2022 by Freeman Lightner
HUMBL, Inc. has announced the launch of Search 3, a new cross-chain search engine designed to help users explore Web 3, a decentralized version of the world wide web, built on blockchain.
"The common complaints about Web 3 are that it is hard to find and the consumer tools are too complex. With Search 3, we have provided a simplified front door to Web 3, along w...
NFT partnership to create fashion pieces
Friday, May 6, 2022 by Richard Harris
Ready has announced a new partnership with SmileyWorld, the lifestyle brand from Smiley that revolutionized Smileys in technology, and EPIK Prime Team, a licensing agency putting brands into video games. The brands will collaborate together to create virtual fashion pieces for Ready Games' app ICON Avatar Fashion Universe. This will be Ready and Epik's...
Zaxbys automates hiring process with Landed app
Monday, May 2, 2022 by Freeman Lightner
Landed, which provides the first end-to-end recruitment engine for the restaurant and hospitality industries, announced that multiple Zaxby's franchisees are now using the Landed app to automate and accelerate hiring for new store openings and existing stores.
Multiple Zaxby’s franchisees now using the Landed app to automate and accelerate hiring
One suc...
Video editing SAAS platform lands $46M in funding
Wednesday, April 27, 2022 by Freeman Lightner
A video-editing SAAS platform formerly known as Toch.ai announced they have secured $46.8 million in Series B funding led by A91 Partners, Alpha Wave Global, and Binny Bansal, who is the former co-founder of Flipkart and a current investor in the company. Other investors include Innoven Capital, Pacific Western Bank, and Stride Ventures amongst others. Th...
Blockchain platform aims to avoid environmental destruction
Wednesday, March 23, 2022 by Brittany Hainzinger
Nature’s Vault, a GreenTech platform designed to accelerate the funding of impact investments combating climate change and ecosystem damage, today announced its seed funding round, Board and Advisors, and an expected first tokenization project to monetize the preservation of in-ground gold deposits avoiding the environmental impact of physical mining.
"Bui...
Lets create campaign launches from IBM
Wednesday, February 16, 2022 by Richard Harris
IBM has announced the launch of its new integrated global platform, "Let’s create," the company’s most significant brand initiative in more than a decade. “Let’s create” reflects the vision, strategy, and purpose of today’s IBM. It reinforces the company’s focus on innovation and collaboration to create long-...
Connecting with people through remote contextual research
Wednesday, January 12, 2022 by Joy Wong Daniels
In product research and design circles, a contextual inquiry is a fancy term for doing research in a user’s natural environment while they go about their typical activities. It’s an essential research methodology product designers and user experience designers rely on, a type of field study that involves in-depth interviews and observations with a small samp...
Videogame platform catches up to YouTube Gaming
Monday, January 3, 2022 by Brittany Hainzinger
Facebook Gaming had a dominant Q3 in 2021 which saw the video-game streaming segment of the social media giants accomplish several milestones. According to data presented by Safe Betting Sites, Facebook Gaming overtook Youtube Gaming in hours watched for the first time after recording an estimated 1.3B hours watched in Q3 2021.
Videogame platform catches up to Twitch...
Mobile gaming report from Tapjoy
Wednesday, December 15, 2021 by Brittany Hainzinger
New market research from MobileVoice by Tapjoy shows that despite not having access to the internet until their 20s or 30s, Generation X is just as active on mobile as the younger generations. Nearly 60% replace their smartphones every 2-3 years to stay up to date with the latest technology, and 66% actually spent more time on mobile devices in the last year. Mobil...
Mobile game developers are capturing female audiences
Tuesday, December 7, 2021 by Brittany Hainzinger
Browsing social networks can be addictive and can cause feelings of inadequacy and isolation, even depression, say mental health professionals. However, when it comes to mobile gaming, the situation is not so dire. On the contrary, used in moderation, it could help people boost positive well-being, according to various sources.
Traditionally considered a domain for m...
Walkie talkie app creator Picslo Corp lands $3.25M in funding
Tuesday, November 23, 2021 by Freeman Lightner
Picslo Corp. has announced a funding round of $3.25 million led by Heroic Ventures and followed by additional investments from TI Platform Ventures, LDV Partners, Partech, Diaspora Ventures, Breega, and Kima Ventures. Leader of one of the world’s fastest-growing audio communities, Picslo is the developer of Walkie-talkie, a popular audio-based social media app aim...
App Tracking Transparency causes a shift in ad spending
Monday, November 8, 2021 by Jude O’Connor
The launch of Apple's App Tracking Transparency tool has led to two-thirds of consumers opting out of app tracking. In response, the amount advertisers spend on iOS dropped by around a third, while simultaneously increasing by around 10% on Android. When it comes to User Acquisition, recent data from PubMatic shows that the share of mobile app ad spend on Andro...
Bitcoin ETF trading begins
Tuesday, October 19, 2021 by Richard Harris
Bitcoin is holding above $60k following the signaled approval of a futures ETF from ProShares, but whether it touches the fabled $100k this year will depend on the next few days. If it can hold $60k and even push through the all-time high of $64,804 achieved in April this week, we may see a big Christmas present for Bitcoin investors.
Bitcoin ETF trading is approved
...
App economy insights from Adjust
Tuesday, October 19, 2021 by Richard Harris
Mobile marketing analytics platform Adjust has announced the results of a global interactive Partner Benchmarks report that shows the app economy is expanding worldwide, even as growth drivers vary by geography. The global study analyzed over 270 advertising networks with 6 billion paid installs from more than 5,000 apps, across nearly 250 countries and 12 verticals.
...
GameBake launched for developers to reach new markets around the globe
Thursday, May 6, 2021 by Brittany Hainzinger
GameBake is thrilled to announce it has launched its distribution service for mobile games developers and publishers that wish to reach new markets across the globe.
GameBake provides the infrastructure and knowledge needed for developers and publishers to publish their games on a variety of high-quality platforms beyond Google Play and the Apple App Store. Accessibl...
Cardano set to grow after becoming fully decentralized
Wednesday, April 7, 2021 by Brittany Hainzinger
Cardano’s recent full decentralization will fuel its appeal and price, better positioning it to take on rivals Bitcoin and Ethereum in the booming cryptocurrency market, predicts the CEO of one of the world’s largest independent financial advisory and fintech organizations.
The bold prediction from deVere Group CEO and founder Nigel Green comes as Cardano...
Partisia Blockchain and Insights Network unite to launch Instars
Monday, March 8, 2021 by Brittany Hainzinger
In the first successful integration of blockchain and Multiparty Computation (MPC) technology to power a decentralized social media platform, Partisia Blockchain, a Web 3.0 platform built for trust, transparency, and privacy, has joined forces with global market research provider Insights Network, to officially launch Instars.
The unveiling of the blockchain-pow...
Investing in Bitcoin by baby boomers and Gen X
Thursday, February 25, 2021 by Brittany Hainzinger
Baby boomers and Gen X are piling into Bitcoin and other cryptocurrencies, affirms the CEO of one of the world’s largest independent financial advisory and fintech organizations.
The observation from Nigel Green, the chief executive and founder of deVere Group comes from a global poll of clients aged over 55 found that 70% of those surveyed are already invested...
UX predictions for 2021 from CleverTap
Tuesday, January 5, 2021 by Freeman Lightner
Mobile app end-users are dealing with competing messages all day long. In 2021, smart mobile developers will hyper-focus on improving the end-user engagement experience by way of timely, relevant, and attention-grabbing recommendations. To pull this off, they will prioritize building these data-driven functionalities into the backend of their apps so UX never falls to t...
How to avoid mobile phone apps from leaking your personal data
Wednesday, November 18, 2020 by Brittany Hainzinger
Most people have dozens of mobile phone apps installed on their phone, tablet, or even their smartwatch. In fact, the average person has about 60 to 90 mobile phone apps on their phone. Out of all those apps, many of them could be leaking your personal data. How can you protect yourself? One of the primary ways is by installing a VPN, but there are other ways, too. Here...
