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Developer news items we found relating to promotional campaigns
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Is your app ready for Black Friday
Wednesday, September 6, 2017 by Tony Branson
With the increasing use of mobile devices for online shopping, a major share of every wallet is now going to online retailers. The convenience of shopping anytime; anywhere perfectly suits the busy, on-the-go generation that is giving eCommerce businesses a big boost. Despite this reality, more than 70% of SMBs do not have their websites ready for a sudden rise in traff...
Appodeal TVOS SDK Now Available for Developers
Friday, July 1, 2016 by Richard Harris
Appodeal has announced that its programmatic ad mediation platform now supports ads in Apple TV apps. The new Appodeal SDK allows app developers to embed ads in Apple TV apps, optimize ad campaigns and conduct cross-promotional campaigns for iOS and tvOS apps. According to a recent Appodeal announcement, The tvOS app market is actively growing and the projected ad ...
Mozilla Taps Tappx for Firefox OS Collaborative Cross Promotion Advertising
Thursday, May 14, 2015 by Richard Harris
Mozilla has announced that Tappx, an open cross-promotion community for app developers, will offer its no-cost advertising service to Firefox OS developers. Tappx is based on a collaborative sharing economy, where members host advertising on each other’s apps. Tappx runs on credits (called Tappix) that are earned whenever a developer advertises another member’s app...
Machine Zone Spends $40 Million to Market Game of War and It Pays Off
Friday, December 12, 2014 by Richard Harris
The 2014 US App Store/Google Play marketplace review took a look at the times spent at #1. The charts listed reviews of both the Top Grossing charts and which titles received the top spots for over 90 percent of this year. The 2014 US App Store/Google Play marketplace review revealed that "Clash of Clans" held the top spot for over 90% of 2014 ...
Appsfire Brings Cross Promotion to Mobile Ad Units
Monday, August 4, 2014 by Stuart Parkerson
After piloting its Cross Promotion program with the Appsfire Notification Wall (otherwise known as Appsfire Engagement), and helping developers to deliver and receive free installs, Appsfire is bringing Cross Promotion to its ad units.How it works:For developers who already have Appsfire Monetization enabled in their app, there is no need to update the app. Ju...
MobPartner’s New MobRetail Tracking Platform Utilizes Beacon Technology to Measure App Engagement
Thursday, April 24, 2014 by Richard Harris
MobPartner has released its new MobRetail Tracking Platform which uses beacon technology which provides the ability to measure how the use of mobile influences in-store traffic and sales. In-store beacon technologies enable retailers to create micro-locational marketing and promotional campaigns, even down to specific parts of a store such as an aisle.The MobR...
Promote Your App for Free With Tappx Cross Promotion
Monday, April 21, 2014 by Richard Harris
Tappx is a Cross-Promotion Platform, 100% transparent and it is made for developersTappx, the international exchange community to promote the apps for free is now available to apps in English. Tappx offers a fair exchange because every impression has an egalitarian value and gives the developers a chance to take control of their own cross-promotion campaigns. Tappx is a...
