Advanced digital fingerprinting capabilities from SEON
Monday, October 25, 2021 by Freeman Lightner
SEON, the fraud fighters, have unveiled modern digital device fingerprinting capabilities designed to identify and counter the latest internet and mobile fraud tactics used by sophisticated fraudsters and bots.
Advanced digital fingerprinting capabilities
Fraudsters increasingly use unusual device setups to speed their efforts. Device fingerprinting can ...
Developer edition of Incognia fraud prevention solution has launched
Tuesday, May 4, 2021 by Brittany Hainzinger
Incognia announced the launch of its Developer Edition, a free version of Incognia’s mobile fraud prevention solution for mobile app developers. The offering allows mobile developers to add frictionless fraud prevention to fintech and mcommerce apps, enabling superior UX design and account security within their apps. Developers benefit from Incognia’s rapid ...
Bill Kiriakis And Silvia Buermann get new roles with Adjust
Tuesday, January 28, 2020 by Brittany Hainzinger
Adjust announced two new senior appointments to its global sales teams. Bill Kiriakis joins as SVP Global Sales, and Silvia Buermann as VP Global Sales Operations. They each bring over 20 years of sales experience in digital marketing analytics from leadership positions at several big tech companies including Adobe, Coremetrics, Omniture, Oracle, and Salesforce.
An e...
Key insights into app performance and competition from Adjust
Wednesday, December 5, 2018 by Richard Harris
Adjust recently launched the second iteration of its Global Benchmarks tool - offering an overview of the mobile marketing landscape and bringing more transparency to the industry.
Based on the company’s aggregated database, Adjust’s Global Benchmarks 2.0 analyzes data from over 7,000 apps and billions of installs. It allows mobile marketers to see t...
30,000 blacklisted apps hosted on the Google Play Store report finds
Friday, September 21, 2018 by Richard Harris
RiskIQ has released its Mobile Threat Landscape Q2 2018 Report, which analyzed 120 mobile app stores and more than two billion daily scanned resources. The findings show a spike in blacklisted apps headlined by Trojans and Adware, as well as a fascinating shift in tactics by mobile threat actors.
For the second year in a row, RiskIQ observed a sharp increase in black...
AppsFlyer releases Active Fraud Insights 2.0
Monday, May 29, 2017 by Richard Harris
AppsFlyer has announced Active Fraud Insights 2.0 in conjunction with a release addressing the responsibility of ad networks to combat mobile fraud and beginning an initiative to regulate the AppsFlyer ecosystem with a review of its 2,500+ integrated ad networks to ensure they are minimizing fraudulent traffic being sent to marketers.Active Fraud Insights 2.0 is part of...
Biometric authentication for your apps from Appdome and BehavioSec
Wednesday, April 26, 2017 by Richard Harris
Appdome, a cloud service that automates mobile integration by fusing new services to mobile apps, is partnering up with biometric authentication technology company, BehavioSec. Appdome for BehavioSec now enables mobile developers and mobility professionals (such as mobile fraud, IT, or Security groups) to rapidly integrate advanced biometric and behavior based authentic...
Pixalate and Beachfront bring transparency to mobile world
Wednesday, October 12, 2016 by Richard Harris
Beachfront Media has announced an extensive partnership with Pixalate Inc. to utilize existing technologies for a safer experience in the mobile world. The deal will bring better transparency to the Beachfront supply-side platform (SSP) that processes more than 50 billion mobile video ad requests each month. The partnership leverages Pixalate’s fraud detection capabilit...
MobFox to Start Using Pixalate Blacklists to Help Mobile Advertisers Against Fraud
Thursday, August 11, 2016 by Richard Harris
MobFox has announced that it will start using Pixalate’s IP/User Agent Blacklists to measure fraud type and volume to optimize away from fraudulent traffic. The new IAB-approved Advertising Fraud Protection addition to the MobFox mobile advertising platform will help decrease the chances of ineffective ad spending for mobile and programmatic advertisers using the platfo...
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