Verizon API portal brings 5G network to developers
Monday, February 19, 2024 by Richard Harris
Verizon network Application Programming Interfaces (APIs), which enable the developer community to access network services and capabilities, will be accessible to developers globally through various API aggregators, hyperscalers, and through Verizon’s own API portal. The incorporation of Verizon network services available through APIs into applications allow enter...
AI marketing automation from Act On Data Lake
Thursday, February 1, 2024 by Brittany Hainzinger
Act-On Software is helping marketers harness the power of data and improve customer engagement with a robust Data Lake, functioning as a private Customer Data Platform (CDP) within Act-On’s customer-beloved marketing automation (MA) solution.
As martech stacks become increasingly complex, data extensibility is critical. Act-On’s Data Lake allows for ...
Future of digital business in 2022
Tuesday, January 18, 2022 by Richard Harris
Subrah Iyar, CEO and Co-Founder, and Stanley Huang, CTO, and Co-founder from Moxtra share their 2022 predictions about digital interactions, why customer-centric business models will become the norm, how to combat the pain points of backend management, and much more.
Subrah Iyar, CEO, and Co-founder, Moxtra on the future of digital business:
“...
Bluedot and Adeptmind band together
Wednesday, July 28, 2021 by Brittany Hainzinger
Bluedot, the leading provider of location technology for mobile apps, and Adeptmind, a leading AI retail technology company creating advanced digital discovery solutions for retailers and shopping centers, are banding together to address the gap between soaring demand for fast and easy curbside pickup and the challenge facing many brick and mortar stores to deliver a fr...
Applitools Visual AI enables Thunderhead to deliver flawless UX faster
Monday, February 22, 2021 by Brittany Hainzinger
Applitools announced how its Visual AI technology helps Thunderhead create a visually perfect experience in its ONE Engagement Hub. Thunderhead offers it’s AI-driven ONE Platform, a transformational technology for customer engagement and the recognized global leader in the Customer Journey Orchestration and Analytics market. The ONE Engagement Hub helps global bra...
AI first strategies will increase ROI in 2021
Wednesday, January 13, 2021 by Freeman Lightner
As organizations continue to invest in AI and scale their deployments, a collaboration between business decision-makers and technologists must become more effective as they partner to determine which AI use cases within the business will deliver the best ROI.
Today, the greatest hurdles to deploying AI with confidence are
Gaining broad agreement that the projec...
Virtual desktops will gain popularity in 2021
Sunday, January 10, 2021 by Freeman Lightner
Desktops-as-a-service, or virtual cloud desktops, will gain popularity in 2021. These are offerings like Amazon Workspace, Microsoft Windows Virtual Desktop, Google Chromebook. The offerings enable the entire environment of workstations to be delivered as a service — a display that connects to personal computing in the cloud. It reduces the in-house infrastructure...
Contentstack lands $31.5M in Series A funding
Wednesday, October 9, 2019 by Freeman Lightner
Contentstack, the enterprise Digital Experience Platform, has announced $31.5 million in Series A funding led by Insight Partners with participation from existing backers Illuminate Ventures and GingerBread Capital. Teddie Wardi, Managing Director at Insight, will join Contentstack's Board of Managers. The capital will be used to scale ...
Temenos acquires Kony and strengthens its leadership team
Friday, August 30, 2019 by Richard Harris
Temenos, the Switzerland-based banking software company, has agreed to acquire Kony, Inc., the digital banking SaaS company, for $559 million and an earn-out of $21 million, subject to regulatory approvals.
The acquisition enhances Temenos’ scale and capabilities in the US, adds significant digital expertise, and accelerates Temenos Infinity, the b...
Mobile web capture SDK announced by ABBYY
Monday, June 24, 2019 by Brittany Hainzinger
ABBYY launched ABBYY Mobile Web Capture, a new SDK enabling developers to add real-time image and data capture to their mobile web-based onboarding scenarios. Suitable for iOS and Android, the SDK will help companies to dramatically accelerate onboarding processes, decrease client dropout rates caused by manual data entry, and create a better customer experience.
Tod...
Digital intelligence just got a jolt by ABBYY acquiring TimelinePI
Wednesday, May 22, 2019 by Richard Harris
ABBYY announced it has signed an agreement to acquire Philadelphia, Pennsylvania-based TimelinePI. TimelinePI provides a comprehensive process intelligence platform designed to empower users to understand, monitor and optimize any business process.
The global process analytics market size is expected to grow to USD 1,421.7 million by 2023 according to Research and Ma...
App development demand and low code spotlighted in new report
Tuesday, May 21, 2019 by Richard Harris
OutSystems has published its sixth annual research report on the state of application development and the challenges faced by development and delivery teams. The State of Application Development, 2019: Is IT Ready for Disruption? unveils detailed survey results from over 3,300 IT professionals in all industries across the world.
The new research report provides in-de...
Using Conversational Analytics to forecast mobile subscriber growth
Thursday, February 21, 2019 by Austin Harris
Vibes announced Conversational Analytics, a new Natural Language Processing (NLP) solution to extract deep consumer insights from the unstructured messaging content in the high volume of data and messages. The solution is a new capability within Vibes Advanced Analytics which together will help marketers see which mobile experiences provide meaningful connecti...
Peoplebased attribution gets an holistic view from AppsFlyer
Tuesday, February 19, 2019 by Richard Harris
AppsFlyer says it has expanded people-based attribution on its platform to provide one holistic view of the customer journey across multiple touchpoints, connected devices, digital platforms, and media channels. They are using their giant insights data collection from 8.4 billion of the world’s connected devices to advance in people-based attribution. It will...
The power of predictive marketing
Monday, November 19, 2018 by Almitra Karnik
Most digital marketers are well aware of the power of segmentation, and many marketing tools today offer the ability to group users into different buckets. While this has allowed us to more precisely target audiences, there is now emerging a new offshoot of segmentation technology that is going to deliver on the promise of this approach to an infinitely greater extent. ...
The differences between web apps and native apps
Thursday, October 18, 2018 by Richard Harris
Even in 2018, years past the origional question, the debate rages on across the land, in office spaces and conference rooms every day - should we build a full-blown native mobile app, or is distributing over the web good enough?
By now everyone knows the “mobile-first” mentality because statistics like 50% of web searches being done from a mobile dev...
Parsing the customer journey just got easier
Friday, July 13, 2018 by Austin Harris
Neura announced Neura Moments, the synthesis of a user’s real-life situation in a specific context, place and time. Neura Moments are situation-aware, predict intent, and actionable. The Neura Engagement Intelligence layer is able to identify which features of an app are used at specific Moments. This enables developers to route specific interactions with consumer...
Strategic technology alliance announced between Appian and Genesys
Wednesday, May 2, 2018 by Richard Harris
Appian has announced a strategic technology alliance with Genesys. The partnership will benefit organizations seeking customer engagement solutions that integrate the case management, intelligent automation, and low-code application development capabilities of Appian with the Genesys Customer Experience Platform. “Over the last several years, Serco has used Appian...
Urban Airship launches in app automation engine
Friday, March 16, 2018 by Richard Harris
Fast-following the announcement of AI Marketing Orchestration for cross-channel messaging coordination, Urban Airship has unveiled an in-app automation engine. In-app messaging is a proven lifeline for apps to engage all users, but limitations in triggering and delivery timing meant there was always the possibility for messages to be seen as irrelevant, annoying or inte...
Mobile marketers should use video more report finds
Tuesday, March 6, 2018 by Richard Harris
YouAppi has announced the results of its second annual CMO Mobile Marketing Guide, which highlights opportunities for mobile marketers over the next 12 months. Video emerged the clear winner, with 85 percent of marketers planning to increase their investment in video during 2018, up a full 10 percent from 2017. Over three-quarters of respondents cited video as very or c...
Reengage mobile app users with the latest YouAppi solution
Monday, January 29, 2018 by Richard Harris
YouAppi has announced the launch of its Re-Engagement solution, created to maximize the value of all mobile users, whether acquired organically or through the YouAppi platform. Re-Engagement was designed to work in tandem with YouAppi’s User Acquisition (UA) solution as part of its 360 Platform. The solution offers access to YouAppi’s Real-time Bidding (RTB), social and...
AppDynamics unveils the next gen business iQ
Monday, October 23, 2017 by Austin Harris
AppDynamics, a Cisco company and the leader in application intelligence, has announced new machine learning capabilities, and all new IoT network visibility, and vision for the next generation Business iQ, giving CIOs a bold new future with one platform to drive the business through the complexity of the digital economy.Every enterprise is deploying more and more softwa...
Lowcode development is improving delivery speed
Thursday, August 3, 2017 by Richard Harris
New survey results from by Appian, from North American IT and executive leadership about their strategies for low-code platform implementation are out. The commissioned survey, conducted by leading independent analyst firm Forrester Consulting, shows decision-makers are leveraging low-code platforms to support three primary digital initiatives: digital process auto...
Omnichannel insights launch for phone call analytics platform DialogTech
Wednesday, July 26, 2017 by Austin Harris
DialogTech, a provider of marketing analytics for phone calls, has announced the launch of Dashboard Insights. Businesses and agencies can now access and visualize DialogTech’s call analytics data however they choose to gain the right insights into how phone calls from digital advertising, website interactions and offline marketing drive appointments, customers and reve...
Enghouse Interactive Communications Center 10 lands
Friday, July 21, 2017 by Richard Harris
Enghouse Interactive just introduced version 10.0 of Enghouse Interactive Communications Center (CC 10.0), the latest iteration of its contact center platform, which boasts new functionality and integration enhancements for agents to deliver an optimal omni-channel customer experience.“CC 10.0 delivers a tighter than ever portfolio integration through TouchPoint, allowi...
How app developers are failing in user engagement
Thursday, May 18, 2017 by Paul Brody
Editors note: Paul Brody is the Chief Product Officer at CleverTapIn the app world, do or die comes down to how well you engage your users, and if abysmal click-throughs and open rates are any indication, most apps aren't doing that very well. But it's not the fault of the product developers, nor is it an issue with the marketing department. It's how the two work, or to...
Customer experience is becoming critical and needs revamped
Tuesday, May 9, 2017 by Austin Harris
Organizations need to rethink traditional approaches to customer experience management according to a new study sponsored by Axway in partnership with industry analyst firm IDC. The study, The Role of Customer Experience Networks in Delivering Value-Based Digital Transformation, found that despite customer experience being the top digital initiative for organizations, 6...
AppDynamics Developer Toolkit release for Spring is here
Thursday, April 6, 2017 by Austin Harris
AppDynamics, a Cisco company and a application intelligence company, is planning on a Spring ‘17 release, including the AppDynamics Developer Toolkit and major updates to Enterprise iQ and Business iQ. The new releases are aimed at giving application teams better abilities to deliver impactful customer experiences.In our digital-first world, where quality and performanc...
Usermind is expanding its platform to orchestrate partner journeys
Thursday, December 8, 2016 by Richard Harris
Seattle-based Usermind, a new enterprise software company that integrates apps and data systems to orchestrate customer journeys, has expanded its flagship product to encompass partner journey orchestration capabilities. Many companies sell their products and services through third-parties and now, and systems critical to the partner experience - such as partner portals...
All you ever wanted to know about The Cisco Business Cloud Advisor
Monday, November 28, 2016 by Richard Harris
It’s no secret - business cloud utilization is exploding today. In fact, Gartner recently predicted that by 2020, a corporate “No-Cloud” policy will be as rare as a “No-Internet” policy is today. A new Cisco-sponsored global cloud adoption study just released found further thought-provoking trends in cloud adoption. The research, spanning more than 6,100 organ...
What are inapp landing pages anyway
Friday, October 14, 2016 by Richard Harris
Web landing pages are a marketing mainstay, with a 2014 study by MarketingSherpa revealing that 48% of companies build a new landing page for each marketing campaign they make. However, until now, the options for apps have been far more limited, resulting too often in push notifications and ads that merely take users to the app’s home page.Keren Wexler, Director of prod...
iOS 10 Rich Notifications Will Get Read More Says New Report From Urban Airship
Wednesday, September 7, 2016 by Richard Harris
Just ahead of the final release of Apple’s iOS 10 and its support for Rich Notifications - where images, video, audio, GIFs and interactive buttons are embedded directly within push notifications - Urban Airship is revealing an initial performance analysis of similar big picture style notifications on Android.
Data from nearly 5 million messa...
Storyteller for JIRA Helps You Transition to Agile
Tuesday, August 23, 2016 by Richard Harris
Blueprint has announced “Storyteller for JIRA,” which will enable small and mid-sized businesses that are transitioning to Agile become more efficient, eliminating project delays by automatically generating high quality user stories and acceptance criteria and pushing them directly into JIRA.Storyteller for JIRA helps efficiency:- Defining customer journeys: Stakeh...
Reaping the Benefits of Agile Four Reasons You Need a Modern Requirements Tool
Tuesday, June 7, 2016 by Ruth Zive
The technology to support Agile requirements has evolved substantially over the last few years. However, many organizations are unaware of the powerful capabilities best-of-breed Agile requirements tools provide, including visualization, collaboration, management analytics and reuse. Today’s best-of-breed requirements tools also integrate with the tools business and dev...
Six Steps to Increased App User Engagement
Thursday, February 25, 2016 by Anton Tyrberg
Driving and increasing app user engagement is a challenge for every app developer, but there’s a fine line between bombarding users with ads and messages and providing them what they need, when they want it. Mobile device proliferation in the past several years puts the smartphone at the center of the technology universe. For many, smartphones are the go-to device ...
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