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Developer news items we found relating to cpm?s
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Hubble is expanding into the SAP environment
Thursday, February 16, 2017 by Richard Harris
Hubble has announced the beginning of their expansion into the SAP environment, extending its CPM suite capabilities beyond Oracle and JD Edwards Enterprise Resource Planning (ERP) solutions. Community Coffee Company LLC, the largest family-owned and operated retail coffee brand in America, will begin implementing Hubble's solutions with all-new SAP integration. La...
Amazon Guarantees App Developers $6 CPM for Interstitial Ads
Wednesday, July 29, 2015 by Richard Harris
Amazon is now offering a guaranteed $6 CPM for interstitial ads for new app developers who integrate the Amazon Mobile Ads API for the first time. The Amazon Mobile Ads API is an in-app display advertising solution to monetize mobile apps and games across platforms, including phones and tablets on Android, iOS, and Fire. With the Amazon Mobile Ad Network, developer...
Digital Advertising Primer: Is There Room for CPI, CPM, and CPC in a World of Mobile Advertising
Friday, November 14, 2014 by Stuart Parkerson
Many app developers who have taken the plunge and launched an app in the app stores have found themselves in the somewhat unfamiliar position of no longer serving primarily as someone who churns out code – they are now full fledged business owners.And business owners have a lot of hats to wear and are faced with a myriad of concerns including legal issues, accounting, m...
New Poll: What is the average CPM you earn with mobile ad networks in your apps
Tuesday, June 24, 2014 by Richard Harris
We love cutting through the hype to help deliver answers to you that cause a change in the way you do things. Ad networks are the worst at promising developers one thing only to deliver another. Siting things like "low quality traffic", or "not enough impressions" seem to be the norm most developers here. So we want to know what the 'real deal' is by you telling us what...
Amazon Guarantees App Developers $1.50 CPM for Banner Ads in March and April
Tuesday, February 4, 2014 by Stuart Parkerson
The Amazon Mobile Ads service has announced that it is guaranteeing $1.50 cpm (up to 2 million impressions per app per month) on banner ads during March and April 2014 for serving mobile ads through the Amazon Mobile Ad Network.To qualify for this offer, developers will need to integrate the Amazon Mobile Ads API into their apps and send the first ad request b...
Admob Introduces The CPM Floor
Friday, April 19, 2013 by Richard Harris
Do you ever wish you could tell an ad network what the lowest paying ad you want displayed in your app is? Google Admob has created a way for developers to "set a floor" for the lowest CPM developers want to accept. Essentially you are telling the mobile ad to display the highest performing ad as possible, something you think they would do automatically but the id...
