cost per thousand impressions
cost per thousand impressions news search results
Developer news items we found relating to cost per thousand impressions
6 results
Tapdaq launches ad mediation layer so developers can earn more revenue
Tuesday, December 6, 2016 by Austin Harris
Tapdaq has launched its unbiased ad mediation platform to help mobile developers earn as much revenue as possible through their in-app advertising. The company, which also enables mobile developers to grow and retain their app’s user base through efficient cross-promotion, is shaking up an industry it says is riddled with problems.A good ad mediation platform makes mone...
SourceKnowledge Has a New Javascript Ad Unit Anyone Can Use
Tuesday, July 5, 2016 by Richard Harris
SourceKnowledge has released announced new a proprietary native video JavaScript ad unit for desktop and mobile which allows video ads to be served on non-video inventory such as blog posts and slideshow articles. SourceKnowledge says that the new ad units will increase access to premium ad inventory and provide more impactful ad placements for advertisers. It also...
Mobile Advertising Lingo 101: What Exactly is eCPM
Wednesday, December 3, 2014 by Stuart Parkerson
We wade through a lot of acronyms in the mobile industry. From technology terms to marketing lingo, it can be confusing. And every day more acronyms are created, adding to the hundreds we already have - IoT, MBaaS, MEAP, MDM, BYOB, etc. - as we push the envelope to provide descriptions and names for new concepts impacting the rapidly changing mobile economy.Take e...
iOS AdThief Malware Affects Some App Revenue
Thursday, August 21, 2014 by Stuart Parkerson
The Virus Bulletin has posted a new update on iOS/AdThief, a.k.a. Spad, which is a piece of malware that hijacks ad revenue in jailbroken devices and redirects them to the attacker.The Virus Bulletin reports that the malware was first noticed in March 2014. The Bulletin is now publishing a report by Axelle Apvrille which describes the malware in detail.The report shows ...
App Developers Monetize with “Moments”
Tuesday, November 19, 2013 by Richard Harris
Fitness App Developers Using
Kiip’s Rewards Network Generate $37.5 eCPM (Cost Per Thousand Impressions) and
$0.54 CPE (Cost Per Engagement) on Average
Developers
exploring alternative revenue solutions beyond banner ads are successfully
monetizing by identifying “moments” of achievement within their apps.
Kiip helps
developers take this moments-base...
InMobi Launches Advanced Ad Formats that Drive Higher Monetization and User Engagement for Mobile Developers
Tuesday, October 22, 2013 by Richard Harris
Singapore, October 22, 2013 – InMobi, the world’s largest independent mobile ad network, today announced two new mobile ad formats, App Galleries and Custom Ads.These new ad formats enable developers to deliver personalized and relevant ads resulting in improved user experience and better monetization. The new, pre-built, template-based approach to creating highly engag...
