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Developers May Have Opportunity to Launch Apps with Android or Windows Device OEMs
Monday, May 19, 2014 by Stuart Parkerson
SweetLabs has launched a new app install platform consisting of cloud-based services and client-side software to help manufacturers of any Android or Windows device (“OEMs”) better monetize and differentiate their products through apps.The app install platform is a product of the app solutions SweetLabs has provided to users and developers over the years. Thei...
Google Imposes New Restrictions On App Ad Networks And Anything Else Sneaky
Monday, March 31, 2014 by Richard Harris
As ad networks go interstitial's and banners have always been the staple for displaying creative content. Then about two years ago other methods started to surface such as push alerts, dialogue alerts, floating ads, and other such methods which all strive to catch the consumers attention and hopefully end in an engagement. Last year push alerts were completely erad...
Tapjoy Launches nGen Platform for App Marketing, In App Monetization and App User Engagement
Monday, March 17, 2014 by Richard Harris
Tapjoy has launched its new nGen Platform to help developers better monetize their user audience by fostering deeper engagement within an app and delivering a better overall app experience for app users. Platform HighlightsRight Engagement: The nGen Platform utilizes Tapjoy’s rewarded ad units, from Direct-Play videos and rich media ads to their newl...
Apple Purchases Burstly and its TestFlight App Beta Testing Platform
Saturday, February 22, 2014 by Richard Harris
Multiple sources are confirming that Apple has purchased Burstly, which services include the SkyRocket in-app ad management platform and the TestFlight platform used to distribute beta and internal apps over-the-air.Rumors are rampant as to why Apple has purchased the company. It seems there is a consensus that TestFlight is the part of the company that Apple really was...