5/8/2016 12:06:11 PM
New HTML5 Ad Validator Tests Ad Creatives Against IAB Guidelines
App Developer Magazine

New HTML5 Ad Validator Tests Ad Creatives Against IAB Guidelines

Richard Harris Richard Harris in HTML5 Sunday, May 8, 2016

The IAB Technology Laboratory recently released the HTML5 Ad Validator, an online tool that allows for testing of mobile and desktop ad creative against the IAB Display Creative Guidelines. It offers critical analysis to help build ad creative that delivers better user experience.

The HTML5 Ad Validator takes multiple inputs for validating ads – both zipped ad package or JavaScript ad tags – and then examines IAB Display Creative Guidelines recommendations for file weights, file requests, shared libraries, progressive video, and ad load (including sub-load criteria).

The testing tool also provides feedback into additional factors that are relevant to optimizing ad creative including:

- File types in the ad creative, such as images, JavaScript, HTML, etc.

- Breakdown of file types by weight

- All URLs accessed by the ad

- Snapshots of how the ad displays at 1 second intervals to show progression over time

- Click tags or links to specific advertising landing pages and redirects

- CPU usage

The IAB has also released an update to its HTML5 for Digital Advertising report with display guidelines that have been updated to reference HTML5 ad requirements. Extensive ad load performance testing was done over a period of 4 -5 months to collect performance data of different types of ad units on real publisher pages across browsers and controlled network speeds to reflect average internet and mobile usage to conclude optimum file weights.

The revised guide provides advice on ad development in HTML5, including tips for generating, packaging, and testing ads, as well as tips for ad designers and developers on how to work with ad operations to ensure ads will load and work as expected in a live campaign.

Read more: http://platform.iabtechlab.com/IABHTML5/

475 Tax Deductions for Businesses and Self-Employed Individuals

Are you paying more taxes than you have to as a developer or freelancer? The IRS is certainly not going to tell you about a deduction you failed to take, and your accountant is not likely to take the time to ask you about every deduction you’re entitled to. As former IRS Commissioner Mark Everson admitted, “If you don’t claim it, you don’t get it.

A hands-on guide to mastering mobile forensics for iOS and Android

Get hands-on experience in performing simple to complex mobile forensics techniques Retrieve and analyze data stored not only on mobile devices but also through the cloud and other connected mediums A practical guide to leveraging the power of mobile forensics on popular mobile platforms with lots of tips, tricks, and caveats.

Gps tracker for kids

The Chirp GPS app is a top-ranked location sharing app available for Apple and Android that is super easy to use, and most of all, it's reliable.

The Latest Nerd Ranch Guide (3rd Edition) to Android Programming

Write and run code every step of the way, using Android Studio to create apps that integrate with other apps, download and display pictures from the web, play sounds, and more. Each chapter and app has been designed and tested to provide the knowledge and experience you need to get started in Android development.