App Monetization and App Analytics Companies Kontagent and PlayHaven to Merge
|Stuart Parkerson in Monetize Monday, December 16, 2013|
The merger will create a new company offering a single platform to help developers, publishers and advertisers understand users, predict meaningful behaviors and take action. Andy Yang, CEO of PlayHaven will become the CEO of the combined company. Josh Williams, CEO of Kontagent, will become Chief Technology Officer and serve as Chairman of the Board of Directors.
Kontagent brings to the table its ability to help businesses transform metrics into actionable, data-driven business decisions through its combination of mobile analytics and data science solutions. Kontagent tracks over 400 million monthly active users, thousands of applications, and more than 350 billion events each month for customers worldwide.
PlayHaven helps publishers manage users at every valuable point in their life cycle – before install, while they’re in the app, and after they’ve left. PlayHaven’s platform spans 20,000 plus games, 800 plus million unique users, 176 plus million monthly active users, and more than 14 billion in-game events each month. More information is available at the link below.
Read more: http://www.playhaven.com
Learn the best ways to organize your app development projects, and keep code straight, clients happy, and breathe a easier through launches.
Write and run code every step of the way, using Android Studio to create apps that integrate with other apps, download and display pictures from the web, play sounds, and more. Each chapter and app has been designed and tested to provide the knowledge and experience you need to get started in Android development.
How to create a profitable, sustainable business developing and marketing mobile apps.