Amobee Acquires Gradient X Mobile App Marketing Platform
|Stuart Parkerson in Monetize Friday, September 6, 2013|
What does each company bring to the table? Amobee brings its global presence and mobile marketing solutions/services for advertisers, publishers and operators and a base of major players in the industry. Gradient X, barely out of beta, brings its sophisticated programmatic real time bidding platform.
Read more: http://gradientx.com/amobee-acquires-gradient-x