Amobee Acquires Gradient X Mobile App Marketing Platform

Industry consolidation and acquisition continues with the announcement that Amobee has snaped up Gradient X. Few details were released by either company, with dual news releases available on each site.

What does each company bring to the table? Amobee brings its global presence and mobile marketing solutions/services for advertisers, publishers and operators and a base of major players in the industry. Gradient X, barely out of beta, brings its sophisticated programmatic real time bidding platform.

Read more: http://gradientx.com/amobee-acquires-gradient-x

MEMBERS GET ACCESS TO

• - Exclusive content from leaders in the industry
  
• - Q&A articles from industry leaders
  
• - Tips and tricks from the most successful developers weekly
  
• - Monthly issues, including all 90+ back-issues since 2012
  
• - Event discounts and early-bird signups
  
• - Gain insight from top achievers in the app store
  
• - Learn what tools to use, what SDK's to use, and more
  
  

  Subscribe here