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Virtual Reality Developer News

Virtual reality news and augmented reality news for creating simulations of a three-dimensional images inside software.
Mountain Dew taps Immersv for 360 video ads

Mountain Dew taps Immersv for 360 video ads

Monday, November 27, 2017 by

Immersv has announced that Mountain Dew and its advertising agency, OMD, tapped Immersv’s Mobile 360 and VR marketing platform to drive significant consumer engagement for their ad campaign promoting the VR experience “The Professor Presents: #GotHandles.”   The ad campaign delivered exceptional results for Mountain Dew, driving 63 percent video completion rat...

How Virtual Reality is helping seniors improve their quality of life

How Virtual Reality is helping seniors improve their quality of life

Wednesday, September 27, 2017 by

As the population ages and seniors’ needs and expectations around care delivery, hospitality, amenities and access to technology shift, Maplewood Senior Living announced that it has launched the Center for Aging Innovation and Technology. The goal of the Center is to transform the aging experience for older adults by enabling greater independence, providing better manag...

VR human body reconstruction developed by Fraunhofer HHI

VR human body reconstruction developed by Fraunhofer HHI

Thursday, September 07, 2017 by

Scientists at Fraunhofer Heinrich Hertz Institute HHI have developed a method by which the realistic image of a person can be transmitted into a virtual world. The 3D Human Body Reconstruction technology captures real persons with multiple cameras at the same time and creates naturally moving dynamic 3D models. At this year’s trade fair IFA in Berlin (Hall 26a, Booth 21...

Immersv VR and Mobile 360 marketing firm nabs $10.5M in Series A

Immersv VR and Mobile 360 marketing firm nabs $10.5M in Series A

Wednesday, August 23, 2017 by

Immersv, an interactive advertising platform for Mobile 360 and Virtual Reality, has completed a $10.5 million Series A round of financing. The Series A financing builds on a year of significant product and market momentum for Immersv, which combines interactive 360 advertising with a programmatic real time bidding platform. The company has recently signed programmatic ...

IBM proves commitment to Java and Scala communities

IBM proves commitment to Java and Scala communities

Tuesday, July 04, 2017 by

IBM is announcing a collaborative development initiative with Lightbend, a creator of the Reactive Application Development Platform, to help advance the development of artificial intelligence (AI) and cognitive solutions in the enterprise. The resulting joint solutions will be designed to provide a complete toolchain for Java and Scala developers to easily build and dep...

WRLD expands into US offices

WRLD expands into US offices

Tuesday, June 06, 2017 by

WRLD, formerly known as eeGeo, a 3D mapping platform, has announced it has expanded offices to the U.S. along with the launch of new tools for web, mobile, AR and VR to create the most immersive, accurate 3D visualizations for Indoor Buildings, Smart Cities and Gaming. WRLD has also announced the appointment of Faizaan Ghauri as its new chief executive officer, based in...

What VR developers need to know when creating educational apps

What VR developers need to know when creating educational apps

Thursday, May 25, 2017 by

From dissecting frogs without the guilty consciousnesses, taking a history class in ancient Rome, or swimming with marine animals in the Galapagos islands, VR is offering modern students a more authentic and immersive learning experience, in which they can interact with dimensional environments and place themselves in different times and locations.While the initial hype...

VR advertising SDK is now available for developers

VR advertising SDK is now available for developers

Wednesday, May 10, 2017 by

Vertebrae, the native advertising platform for VR and mobile AR, has released from private beta version 1.0 of its software development kit (SDK). The drag-and-drop SDK allows VR developers to unlock numerous monetization options, affording an expansive mix of immersive ways publishers and brands can advertise natively in VR without disrupting people’s experience. ...

Bringing LEGO minifigures to life using AR and emotion recognition

Bringing LEGO minifigures to life using AR and emotion recognition

Wednesday, May 03, 2017 by

Goran Vuksic, an iOS developer for Tattoodo, has made a unique new application that is helping make childhood dreams come alive. The app uses emotional AI and Augmented Reality SDK's that help transform miniature LEGO characters into interactive models. The project responds to a user's facial features by analyzing and projecting the user's current mood onto the LEGO cha...

Why virtual reality might not become reality for online casinos

Why virtual reality might not become reality for online casinos

Wednesday, March 29, 2017 by

The online casino industry is no stranger to innovation. Every year, gambling industry conferences are wowed with demonstrations of new technologies, and bold claims about the future of the industry. In a number of cases, these developments do make it through to the mainstream,changing the face of the industry forever. Novelties like mobile gaming and live dealer games ...

Experience severe weather in VR with new app from AccuWeather

Experience severe weather in VR with new app from AccuWeather

Tuesday, March 21, 2017 by

AccuWeather announced the launch of the new virtual reality application, AccuWeather - Weather for Life for Samsung Gear VR, allowing users to and interact with exclusive 360-degree video content, weather information, and updates in revolutionary new ways. The new app gives users an additional platform to access the most personalized, localized weather information. ...

Robo Recall is now free on Oculus Touch

Robo Recall is now free on Oculus Touch

Monday, March 06, 2017 by

During their annual “State of Unreal” session at GDC 2017, Epic Games announced that their fully featured virtual reality shooter, Robo Recall, is now available for free on Oculus Touch! In a surprise move, Epic also revealed the Robo Recall Mod Kit, a native mod editor for the game in which new maps, characters and weapons can be added to the full game experience. The ...

VR tech to be used at this years BT Sport Industry Awards

VR tech to be used at this years BT Sport Industry Awards

Wednesday, February 15, 2017 by

Laduma’s Virtual Reality technology will be at the heart of this year’s BT Sport Industry Awards with the Official Shortlist set to be revealed in a way never seen before. Each of those shortlisted in 15 categories will experience a bespoke and immersive piece of VR on a custom, branded cardboard VR headset.“We’ve seen some fantastic use of VR within the sport industry ...

Drag and drop app building platform now includes VR/AR elements

Drag and drop app building platform now includes VR/AR elements

Sunday, February 05, 2017 by

Appy Pie, a cloud-based mobile application builder platform, has announced the integration of their newest virtual reality (VR) and augmented reality (AR) features into their no-code platform, allowing small and medium sized businesses (SMBs) to easily integrate immersive technology into their apps, further enhancing the user experience. That means that there is nothing...

VR content company brings NFL Denver Broncos closer to fans

VR content company brings NFL Denver Broncos closer to fans

Friday, February 03, 2017 by

Laduma a 3D, 360° content company has partnered with the current Super Bowl champions Denver Broncos to give their fans an up-close, behind the scenes, virtual reality experience featuring their sporting heroes. Fans will see their team like never before, from walking out next to them onto the pitch, to soaking up the pre-game atmosphere, they will be truly immersed by ...

Virtual reality gambling expected to grow 800 percent by 2021

Virtual reality gambling expected to grow 800 percent by 2021

Wednesday, January 25, 2017 by

How virtual reality will transport casino players and their friends to exciting locations for their online gambling experience.With the advances in technology and the corresponding growth in interest from major key players, VR is now in a position where the market can finally take off. Juniper released its study late last year into augmented reality across multi platfor...

VR gaming growth to explode by 2020

VR gaming growth to explode by 2020

Monday, January 09, 2017 by

Research and Markets has announced the addition of the "Global Virtual Reality in Gaming Market 2016-2020" report to their offering.The report forecasts the global VR in gaming market to grow at a compound annual growth rate(CAGR) of 84.4% during the period 2016-2020.The report covers the present scenario and the growth prospects of the global VR in gaming market for 20...

VR First says universities everywhere are adopting VR / AR

VR First says universities everywhere are adopting VR / AR

Friday, January 06, 2017 by

As more universities use VR and AR, it could help guide the future of developer learning courseware.The latest research from VR First presented at the Consumer Electronics Show (CES) with the support of the CONTEXT and IEEE Digital Senses Initiative, reveals an increase in VR/AR adoption at universities worldwide in 2016, highlighting the early impact of VR First's acad...

Moverio BT300 Developer Edition released for developing AR apps

Moverio BT300 Developer Edition released for developing AR apps

Friday, January 06, 2017 by

Create AR apps, including DJI drone apps, with the Epson Moverio BT-300 developer edition smart eyewear kit.Epson, providers of the Moverio augmented reality (AR) smart eyewear platform, has announced the immediate availability of its Moverio BT-300 Developer Edition. The new AR platform is designed for software developers creating new experiences in augmented...

How one company can improve your social interaction through VR

How one company can improve your social interaction through VR

Tuesday, January 03, 2017 by

Virtual Reality(VR) was the latest and greatest concept of 2016, but Christmas shopping reports of 2016 saw that the VR industry underperformed its predictions. Because VR is still in its infancy, many companies, who have lagged behind, are scrambling to make more realistic content for users to provide the best possible experiences. But let's face it, in VR every detail...

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