New social networking to combat loneliness for the holidays
Thursday, December 12, 2024 by Richard Harris
For some people, the holidays can be the loneliest time of the year. For those who feel isolated, there’s now a positive way to make more meaningful connections. TrueEQ is a new social networking site where users create and nurture more authentic relationships, and reframe how they think about themselves and their place in the world. This app could be the key to a...
Pre-travel shopping platform from InterLnkd and PLAY airlines
Thursday, October 17, 2024 by Austin Harris
InterLnkd has teamed up with PLAY airlines to launch the carrier’s new pre-travel shopping platform, offering curated products to customers in both Europe and North America.
Announced at the World Aviation Festival, the partnership will see PLAY become the first airline to offer this functionality to North American travellers. Leveraging InterLnkd’s dynam...
SQream native connector for SQream Blue
Wednesday, October 16, 2024 by Austin Harris
SQream announced the launch of its native connector that brings its cloud data solution, SQream Blue, to the Snowflake environment. This follows SQream Blue’s performance benchmarks that shattered existing performance benchmarks for speed and cost efficiency.
The nonprofit Transaction Processing Performance Council (TPC) developed the TPCx-BB as a benchmark for...
Enterprise data market revolutionized by Cribl
Monday, September 16, 2024 by Brittany Hainzinger
Cribl, the Data Engine for IT and Security, announced it has closed a $319 million oversubscribed Series E round, comprised of a combined primary and secondary transaction, bringing the company’s total capital secured to over $600 million and increasing its valuation to $3.5 billion, up 40% since the company’s Series D round in 2022.
Cribl closes $319M Se...
Top 10 apps used the most while driving
Monday, August 19, 2024 by Brittany Hainzinger
It’s easy to hop in the car, buckle up, start the engine, and hit the road. It’s just as easy to put your phone down and focus on driving.
But, according to a CMT survey of over 1,200 people, 73% of Americans don’t. In 2023, Americans spent 2 minutes and 6 seconds using their phones while driving.
The Scherer family knows the painful consequences...
Top 100 Apps Continue to See High User Engagement According Report
Sunday, August 28, 2016 by Stuart Parkerson
Opera Mediaworks had released its latest quarterly mobile marketing report - Mobile First Insights (MFI) - which for the Q2 focused on the growth of brand performance including direct response tactics for Fortune 1000 brands. The findings in the report are derived from app usage statistics on the Opera Mediaworks platform.From a user standpoint, the report shows a nearl...
Opera Mediaworks Releases Mobile First Insights Advertising Report
Thursday, May 19, 2016 by Richard Harris
Opera Mediaworks has released a new Mobile First Insights quarterly report that offers trends, advertising best practices, and what's new in mobile advertising technology and creativityThe new report is organized into three sections: Data, Technology and Creativity. Opera Mediaworks reviewed data from hundreds of global ad campaigns and billions of impressions serv...
How to Think About Mobile App Retention
Monday, March 21, 2016 by Justin Bauer
An age-old question asked by founders is: Should I focus on growth or profit? If you take into consideration the recent economic context of falling valuations and dying unicorns, the question is moot. Investors want to see sustainability; and a sustainable business takes both growth and profit into account. Early-stage companies, eager to show off their hockey stic...
Study Finds Developers Really Update Apps For Marketing Purposes
Thursday, July 9, 2015 by Richard Harris
A recent study by the UK’s Centre for Competition Policy (CCP) provides a strong argument that developers who update their apps frequently, may do so more for app marketing purposes than to improve an app’s functionality itself.The paper, Updates Management in Mobile Applications: iTunes vs Google Play, was authored by Stefano Comino - Universita di Udine (Italy); Fabio...
Mobile App Privacy Policy: Do You Have One
Saturday, February 22, 2014 by Andrew Bud
What’s wrong with collecting personal information? In short – nothing. Commerce has always been about a mutually beneficial exchange; providing products and services in return for cash or an equivalent value exchange. New business models such as free-2-play or ad-funded content have accelerated the growth of the data-fuelled app economy. However the data collected ...
Appurify Report Says Fix Bugs and Update App = Get Better Ratings
Monday, September 9, 2013 by Richard Harris
Appurify released the results of a 2-month long study on the interplay between Apple App Store ratings and rankings. The study's conclusions gives mobile developers clear evidence on the need to also create high performing apps—not just drive more downloads— if they want to succeed in the the Apple App Store. Key finding include:App Developers Should Aim for 4 Star...
