Future of digital communications according to Sendbird
Wednesday, December 20, 2023 by Richard Harris
Over the last year, human-to-machine interactions skyrocketed almost overnight with the launch of ChatGPT. These interactions were as intelligent and personal as ever, and the hype cycle for generative AI, large language models, and next-generation chatbots has stayed in hyperdrive.
Today, we’re experiencing the biggest paradigm shift since the Internet Dot.com...
Lets create campaign launches from IBM
Wednesday, February 16, 2022 by Richard Harris
IBM has announced the launch of its new integrated global platform, "Let’s create," the company’s most significant brand initiative in more than a decade. “Let’s create” reflects the vision, strategy, and purpose of today’s IBM. It reinforces the company’s focus on innovation and collaboration to create long-...
Conversocial Acquires HipMob
Wednesday, March 22, 2017 by Austin Harris
Conversocial announces its acquisition of HipMob, a Y-Combinator Alumnus that developed an integrated live chat platform for websites and mobile apps. The acquisition paves the way for Conversocial to extend its best-in-class digital customer engagement platform to better serve customers who prefer web-based chat channels and in-app messaging on mobile for customer care...
Sky Sports partners with GameOn to bring chatbots to Premier League
Friday, December 16, 2016 by Austin Harris
GameOn, mobile engagement platform for fans, has announced a partnership with Sky Sports to bring a Soccer Saturday Chatbot to its English Premier League coverage. Nicknamed the "Jeff Bot" after Jeff Stelling, the enigmatic host of the famed Gillette Soccer Saturday show, it will feature his real-time game commentary and respond to natural language requests from fa...
What are inapp landing pages anyway
Friday, October 14, 2016 by Richard Harris
Web landing pages are a marketing mainstay, with a 2014 study by MarketingSherpa revealing that 48% of companies build a new landing page for each marketing campaign they make. However, until now, the options for apps have been far more limited, resulting too often in push notifications and ads that merely take users to the app’s home page.Keren Wexler, Director of prod...
Apigee Releases New API Management Platform for Digital Commerce
Thursday, August 25, 2016 by Stuart Parkerson
Apigee has released the Apigee Commerce APIx platform, a software accelerator designed to help companies that are selling products online facilitate their API-powered digital commerce initiatives. The Commerce APIx offers a set of open-source, ready-to-use digital commerce APIs and a developer portal to help companies build a modern digital commerce program. ...
Grey Taps Into ArcTouch's Expertise in Helping Brands Create Custom Digital Experiences
Thursday, February 25, 2016 by Stuart Parkerson
Marketing and advertising agency Grey recently acquired ArcTouch, a mobile design and development company, to tap into the company’s expertise in helping brands create custom digital experiences for phones, tablets and smart connected devices. We visited with Adam Fingerman, ArcTouch’s Co-Founder and Chief Experience Officer, to find out how the acquisition provides a u...
BlueConic Adds Mobile App Listening to Help Solve Mobile App User Retention
Wednesday, September 10, 2014 by Stuart Parkerson
BlueConic has added what it calls “mobile app listening” to the company's platform, providing the ability to sync mobile customer data with customer data on the web to improve and facilitate unified experiences across channels. This new feature can help companies solve app retention issue while gaining a better understanding of how individuals are using their mobil...
Make Your App a Hit: a Three Part Checklist for Mobile Developers
Friday, August 29, 2014 by Li-at Karpel Gurwicz
For small and medium-sized businesses (SMBs) that want to make mobile a key part of their business strategy, it is crucial to create an app that is downloaded and used by the right audience.A winning app strategy and effective app store optimization (ASO) set the groundwork for success, but in order to really tap an app’s potential, focus on these specific keys to app p...
Midverse Promotes New Viral Game App User Acquisition Channel AppViral
Saturday, June 21, 2014 by Stuart Parkerson
Midverse Studios has launched AppViral which has been designed to give developers access to a new viral user acquisition channel. The new AppViral platform provides additional functionality for Midverse’s AppEngage Network, which allows developers to reward users with in-game currency when their friends accept their invites to try the game they’re curren...
New NEX Band “Modular Wearable” SDK and API Released
Wednesday, May 14, 2014 by Richard Harris
It’s not often that we have trouble explaining something, we deal with such a diverse amount of technology that whatever comes along, we feel we have a good grasp on the concept.Not so with Canadian based Mighty Cast’s new offering. The company has released an SDK and API for its new NEX Band, what it is calling a “modular wearable.” The NEX Band uses intercha...
How to Make Business Apps Without the Need to Code
Tuesday, May 6, 2014 by Alex Bakman
Today over 90% of Americans who own a smartphone while close to half own a tablet. These mobile devices have become the de facto standard devices used in virtually all aspects of our lives today displacing our dependence on laptop and desktop computers. There is, however, a major dilemma taking place in this transition which we have witnessed before. When the IBM ...
Static App For iPhone Helps Organize Your Social Life!
Monday, August 26, 2013 by Richard Harris
The Static app gives you the info you need through a single portal to be able to manage all of your online accounts on one device. Their goal is to build something big over time and allow our users to vote for what they want to see in future updates to the app. It lets them focus on the customer by listening to their feedback.It is a native app and is written in objecti...