The hidden hazards of mobile app development
Wednesday, February 22, 2017 by Burley Kawasaki
The transition from desktop to mobile computing is not a question of if, but when. According to Gartner, within the next five years, 70 percent of software interactions in enterprises will occur on mobile devices. Little wonder, then, that organizations that are just embarking on their mobile app development journeys can often be tempted to assume the voyage will be smo...
Artificial intelligence and app development
Tuesday, November 29, 2016 by Richard Harris
The growth of artificial intelligence and machine learning is driving a whole new class of application possibilities. From chatbots to predictive analytics and more, developers and businesses as a whole should explore ways to utilize their customer and business data to deliver better customer service, new products and reimagine their processes. What went wrong...
Tenjin just updated it's platform so you can help yourself to analytics, attribution, and aggregation
Monday, November 28, 2016 by Richard Harris
Tenjin has introduced significant enhancements to its platform enabling app developers to implement mobile analytics, attribution and ad network data aggregation as a full-featured self-service solution. Starting today, app developers of any size can get up and running with Tenjin in minutes and immediately begin tracking, analyzing and optimizing their app ma...
Apple developer patents, hacks, and iOS 10 oh my! October issue lands
Saturday, October 1, 2016 by Richard Harris
It’s hard to believe - but fall is upon us and 2017 is right around the corner. October always ushers in the feeling of campfires, fall-festivals, and what the flip and I going to do with my apps for the holiday season coming up!
Not to worry everyone - our October issue is here, and it’s over 90 pages of industry news, tips, and articles ...
App Marketers Will Lose up to $100 Million in 2016 Because of Fraud
Friday, September 23, 2016 by Richard Harris
AppsFlyer has released new data forecasting that app marketers will lose up to $100 million in 2016 due to mobile app install and engagement advertising fraud - as well as revealing the countries that have the highest rates of this type of ad fraud. The study’s findings are based on the company’s new anti-fraud technology, called DeviceRank, which also just la...
ironSource Launches Ad Engagement Intelligence to Help Improve Engagement
Friday, September 23, 2016 by Richard Harris
ironSource has released a major feature for its Mediation Platform, adding ‘User-level Analytics’, advanced ‘Frequency Capping,’ and ‘Delivery Pacing’ tools to their Ad Placement Technology. Developers will now have the ability to see in-depth user-level ad engagement, and make optimal placement and pacing customizations to impro...
What OtherLevels Says Can Boost Engagement and Retention of Your Software
Thursday, September 22, 2016 by Richard Harris
Marketers across virtually every industry in 2016 understand that multichannel messaging is important. But not all solutions are created equal... and neither are the needs of various sectors.The more closely a brand or platform interacts with its end user, the more targeted, intelligent, and data-driven the functionalities of its marketing solutions should be....
May 2014 Issue of ADM is Here!
Friday, May 2, 2014 by Richard Harris
Okay first a little gloating, I'm proud to announce the 12 issue of App Developer Magazine, May 2014! The issue is over 80 pages and contains some excellent resources including everything from using Facebook to help promote your app, to knowing where to invest in the mobile industry, it's all right here!Here is the complete lineup:FEATURESGuide: Using Facebook To G...
OtherLevels Study Finds Internet Retailers Are Slow to Adopt Mobile Messaging Channels
Monday, April 28, 2014 by Richard Harris
OtherLevels has published the Mobile Retail Study, a review of the top 500 internet retailers and how they use native mobile messaging channels like push, local notifications, in-app alerts and the rich inbox. The data yielded some interesting findings that point to consistent growth of mobile apps among retailers (12% between 2012 and 2013). However the ...
Million a month Halfbrick Studios and Fruit Ninja
Saturday, December 1, 2012 by Richard Harris
Why is it every time we app developers see a story like this it's a bit like watching someone win the lottery? While we are happy for their success, we wonder "how could they get that lucky"? Halfbrick Studio's, an Australian based mobile development studio and the makers the widely popular Fruit Ninja reports that it is cranking in over $1 million dollar...
.jpg)
