Fortnite returns to iOS
Wednesday, May 28, 2025 by Richard Harris
Fortnite has returned to the iOS App Store in the United States after nearly five years of absence, marking a turning point in the strained relationship between Epic Games and Apple. This reappearance is not just a routine relisting of a popular mobile game, it signifies a dramatic shift in the power struggle between large tech platforms and the developers who rely on t...
Google appeals Epic Games verdict
Wednesday, October 23, 2024 by Richard Harris
Google has announced its intention to appeal the recent court decision related to its ongoing legal proceedings with Epic Games. The ruling, which mandates changes to Android and Google Play at Epic’s request, raises significant concerns regarding consumer privacy, security, and competition in the mobile ecosystem. As part of the appeal, Google plans to ask the co...
Epic Games Store launched on mobile
Friday, September 6, 2024 by Richard Harris
The Epic Games Store is now available for download on iPhones in the European Union and on Android devices worldwide. The store is launching with Fortnite, Rocket League Sideswipe and the all-new Fall Guys for mobile, and we are working to enable all developers to launch their games and apps through the Epic Games Store in the future. We are also bringing our games to i...
Mobile game store launching from Microsoft in 2024
Monday, May 13, 2024 by Richard Harris
Months on from its acquisition of Activision Blizzard, Microsoft has revealed plans to launch its own mobile game store, with content including Minecraft and Candy Crush set to be available on the platform. Per Xbox president Sarah Bond, the store will be an alternative to the Apple App Store and Google Play, with its launch allowing Microsoft to break away from the res...
Huawei at MWC 2022
Saturday, February 26, 2022 by Richard Harris
It’s not long now until the global tech community descends upon Barcelona for what is one of the most influential technology events in the world. Featuring insightful conversations and announcements from tech giants and global business leaders, MWC 2022 will take place from 28th February to 3rd March, and we couldn’t be more excited!
One company that&rsqu...
iOS 14 IDFA opt in updates
Tuesday, November 24, 2020 by Brittany Hainzinger
Forced to rethink the advertising model of today, developers will need to be educate consumers about privacy to incentivize their users to opt-in. Consumers could expect to see an uptick in apps requiring a fee to download or an ongoing subscription fee. Marketers who want to continue to offer Apple users personalized mobile advertising should start to bulk up their fir...
Scaling apps against competition easier with new accelerator program
Tuesday, May 28, 2019 by Austin Harris
Bidalgo announced the launch of the Bidalgo Accelerator, designed to help marketers from small and mid-sized app developers combat all the major challenges faced when trying to scale their apps.
In today’s crowded mobile ecosystem, many app marketers find themselves up against the competition with significantly more resources with which to acquire new users. Th...
HeadSpin acquires performance testing company and launches new tools
Wednesday, March 13, 2019 by Richard Harris
In an email to ADM, HeadSpin said they have acquired application performance testing company NimbleDroid. Effective immediately, HeadSpin will integrate the NimbleDroid functional performance testing tools into its core platform and all employees will join HeadSpin including NimbleDroid co-founder and CEO Junfeng Yang, who has been named Chief Scientist of HeadSpin...
How the US Government shutdown could effect your app
Friday, January 11, 2019 by Richard Harris
The impacts of the US Government being offline are obvious to the daily operations of the National parks, security agencies, and other federally funded offices. But it doesn't stop there. Techcrunch recently reported how this shutdown (close to the longest running in history), is affecting IPO ready companies, and Karen Hao, a reporter for MIT Technology Review rece...
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