Veo 3 vertical video 50 percent price cut surprises developers
Monday, November 3, 2025 by Russ Scritchfield
Google Advances AI Video with Veo 3 and Veo 3 Fast, Offering Enhanced Quality, New Formats, and Significant Price Reductions
Google has announced substantial advancements to its generative video offerings, Veo 3 and Veo 3 Fast, marking a pivotal moment for developers seeking to integrate high-quality AI-driven video into their applications. These flagship models ar...
Underdog Media joins Ad.com to expand premium publisher reach
Monday, October 20, 2025 by Brittany Hainzinger
Ad.com Interactive Media, Inc. has announced the acquisition of Underdog Media, a digital ad monetization platform known for delivering 100% viewable ad units across verified publisher networks. The deal represents a strategic expansion of Ad.com’s ability to provide premium, high-quality inventory and streamlined programmatic workflows.
The integration positio...
Cost per like for paid posts is less than expected says Thumzup
Tuesday, October 17, 2023 by Brittany Hainzinger
Thumzup Media Corporation ("Thumzup" or the "Company") has announced that the estimated cost per like for paid posts* on its platform in August 2023 is $0.76, less expensive than the publicly-reported average Cost Per Like on major social media advertising platforms.
The Thumzup mobile app, which is available for download in the App Store and Goog...
Internet advertising continues to grow believe it or not
Thursday, February 23, 2023 by Richard Harris
Astute Analytica has found that internet advertising remains the largest and most rapidly growing sector in the digital marketing industry, reporting nearly $476.46 billion in revenue in 2022. According to their research, mobile advertising accounts for the largest portion of digital advertising spend, making up nearly half of the total revenue. Moreover, the study high...
Swace wants to save social media engagement
Tuesday, August 7, 2018 by Austin Harris
Social media services platforms are seeing a massive boom in audience growth, but users still don’t like how these platforms use their data to make money. Brand engagement on social networks has steadily decreased, despite greater investments to gain user attention. A new solution is here to disrupt the status quo of social media brand engagement in a completely n...
Growing your business with an app
Tuesday, May 2, 2017 by Richard Harris
There are many different tools available for businesses to use to market and promote their products and services. Social media is one of those major platforms, but the passive nature of these websites and platforms doesn’t always make them the best way to reach customers. Creating a mobile app for your business allows you to directly engage with your consumer base, but ...
5 app monetization strategies to remember in 2016
Monday, October 31, 2016 by Dickey Singh
Thanks to advances in artificial intelligence, deep learning and user interfaces, our mobile devices are more accessible and user-friendly than ever before. People are downloading more apps and spending more time in those apps. There are now over four million apps in the Apple and Google app stores – Apple received 75,000-80,000 app submissions per month in last few mon...
Adobe Updates Mobile Development Framework
Friday, March 13, 2015 by Richard Harris
Adobe has announced enhancements to its Adobe Mobile Services that now includes an integrated mobile app framework. Mobile Services is offered through the Adobe Marketing Cloud as a product to encompass the mobile app lifecycle from app development and user acquisition to app analytics and user engagement. The mobile app framework in Adobe Mobile Services brings to...
MakeMeReach Social Media Advertising Platform to Become Part of GrowMobile
Friday, February 13, 2015 by Stuart Parkerson
Perion, which owns the GrowMobile automated mobile marketing platform, has acquired Paris-based MakeMeReach and its social media advertising platform. MakeMeReach will be added to the capabilities of GrowMobile to include the social media space, to help developers scale user acquisition campaigns on a centralized platform.MakeMeReach's AdsOptim platform provides the opp...
The Long and Winding (Mobile Media Buying) Road
Thursday, November 13, 2014 by Josef Mandelbaum
App developers and mobile media buyers have long struggled with the maze that is mobile advertising – and for good reason. Vast amounts of ad space are sprawled out across hundreds of thousands of mobile apps, websites and games. There are several ways to buy media (RTB, ad networks, Google, etc.), numerous types of ads (video ads, rich media, native ads, display a...
Opera Software Launches Opera TV Ads SDK for Mobile Development
Tuesday, September 9, 2014 by Richard Harris
Opera Software has launched the Opera TV Ads SDK allowing developers to serve video advertising on any platform.Opera’s video advertising solution was previously available exclusively to apps distributed via the Opera TV Store application platform and developed through the Opera TV Snap technology, which transforms online video channels into apps for connected-TV device...
MediaBrix Now Natively Supports Intel's Architecture Including Free To Play Games
Friday, April 11, 2014 by Richard Harris
Collaboration with Intel Provides a Scalable Monetization Option for Android App and Game Developers—Such as Vector Unit—and Features Immersive Ads from Top BrandsMediaBrix is extending its proprietary emotional targeting and Breakthrough Moments™ (BTMs) technology as an in-game ad platform that natively supports Intel® Architecture. Through this extension, Android...
Webinar: Learn How To Successfully Build Enterprise Apps With The Experts
Wednesday, April 9, 2014 by Richard Harris
The number of large enterprises launching their own mobile app stores is on pace to grow at double-digit rates through 2018. But with the high-cost of developing in-house it is important to know when to start launching apps and how to make them deliver ROI to the enterprise’s business processes.Enterprises are now hitting their 2nd wave of mobile innovation. The initial...
Using Social Media to Promote Your Mobile App
Thursday, January 9, 2014 by Patrick Cruz
Mobile apps today is what laptop computers were only a few
years ago. More than half of Americans
own a smartphone, and it’s widely projected that mobile traffic will succeed
desktop traffic in 2014. As more users
harness the power of mobile and appoint mobile apps for everyday entertainment,
information, and utility, the overflow of apps is not only ubiquitous, ...
