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App Developer Magazine issues we found relating to marketing


July13 Issue: Old School vs. New School Marketing

Apps Act 2013, Assets for App Creation, App Marketing 101, How to Increase Your App Ranking, Old School Vs. New School Marketing, Advolution, Developer Interviews, News, and much more!

July13 Issue: App Marketing 101

Apps Act 2013, Assets for App Creation, App Marketing 101, How to Increase Your App Ranking, Old School Vs. New School Marketing, Advolution, Developer Interviews, News, and much more!

Aug13 Issue: Why Planning is More Important Than Timing When Marketing Your App

This issue is overflowing with genius editorials covering advanced marketing, new Coppa regulations app developers need to know, how to cash in on your app revenue with game offers, marketing with no money, phonegap, prototyping, communication lessons for developers, and tons more - you won't want to miss it!

Aug13 Issue: Marketing On The Cheap - How to Successfully Market Your app With No Budget

This issue is overflowing with genius editorials covering advanced marketing, new Coppa regulations app developers need to know, how to cash in on your app revenue with game offers, marketing with no money, phonegap, prototyping, communication lessons for developers, and tons more - you won't want to miss it!

marketing news search results

Developer news items we found relating to marketing

35 results
Software-industry-competition-predictions

Software industry competition predictions


Tuesday, January 18, 2022 by

Daniel Herndon, Director of Cloud Services, and Linda Ding, Senior Director of Vertical Marketing Strategy from Laserfiche discuss their 2022 predictions about organizations adopting the cloud and low-code/no-code approaches, how businesses will build business resilience, why more organizations will commit to a digital-first approach, and much m...


2022-development-productivity-predictions

2022 development productivity predictions


Monday, January 17, 2022 by

Brian Rue is the CEO and Co-founder of Rollbar, an SF-based provider of real-time error monitoring Software as a Service, where he leads the company’s overall strategy and direction. Brian founded the company with Cory Virok in 2012. Prior to Rollbar, Brian was the CTO and Co-founder of Lolapps, a leading publisher of independent games on social networks and mobil...


Voice-Technology-predictions-for-2022

Voice Technology predictions for 2022


Friday, January 14, 2022 by

Joe Hagan, Chief Product Officer, is responsible for the LumenVox product portfolio. For more than 20 years, Joe has directed high-performing Product Management, Strategy, and Marketing teams across a diverse set of technology companies. Prior to joining LumenVox, Joe established the Product Management function and built out the marketing organization for CiBO Technolog...


Automated-testing-in-2022

Automated testing in 2022


Friday, January 14, 2022 by

Ajay Dawar, Alok Kulkarni, James Isaacs, and Linda Chen from Cyara discuss their 2022 predictions about real-time quality assurance, adopting automated testing, balancing employee experience and innovation, how to deliver innovative customer experiences, why AI won't displace humans for customer support, how enterprises can achieve digital transformation success, an...


Marketing-and-tech-trends-in-2022

Marketing and tech trends in 2022


Wednesday, January 5, 2022 by

Assaf Baciu, Chief Operating Officer, and Lisa Spira, Head of Content Intelligence, from Persado talk about marketing/tech trends and predictions for 2022. Assaf Baciu, Co-Founder and Chief Operating Officer says: Changing privacy laws will accelerate marketing innovation and out-of-the-box thinking: The proliferation of privacy laws is thrusting brands into un...


Developer-relations-teams-in-2022

Developer relations teams in 2022


Tuesday, January 4, 2022 by

As the Director of Developer Relations at Mindee, Frederic Harper helps developers merge the physical and digital worlds using the magic of machine learning coupled with the ease of APIs. He’s helped build successful communities at npm, Mozilla, Microsoft, DigitalOcean, and Fitbit, and is the author of the book Personal Branding for Developers at Apress. Harper di...


Security-analytics-platform-selects-Pulumi-Cloud

Security analytics platform selects Pulumi Cloud


Monday, January 3, 2022 by

Pulumi announced Panther Labs, a security analytics platform company that helps teams detect and respond to breaches at cloud scale, has selected the Pulumi Cloud Engineering Platform to manage and scale its cloud infrastructure. With Pulumi, Panther has been able to speed its deployments by up to 10X, reduce the size of its legacy infrastructure codebase by more than 5...


Mobile-gaming-report-from-Tapjoy

Mobile gaming report from Tapjoy


Wednesday, December 15, 2021 by

New market research from MobileVoice by Tapjoy shows that despite not having access to the internet until their 20s or 30s, Generation X is just as active on mobile as the younger generations. Nearly 60% replace their smartphones every 2-3 years to stay up to date with the latest technology, and 66% actually spent more time on mobile devices in the last year. Mobil...


Low-code-platform-Zenity-lands-$5M-in-funding

Low code platform Zenity lands $5M in funding


Wednesday, December 8, 2021 by

Zenity exited stealth mode with a $5 million seed funding round, led by Vertex Ventures and UpWest, and backed by top executives such as the former CISO of Google, Gerhard Eschelbeck, and former CIO of SuccessFactors, Tom Fisher. With Zenity, businesses can promote citizen development and adopt Low-Code/No-Code platforms while avoiding critical data exfiltration or disr...


Moving-to-Kubernetes-just-got-a-little-easier-thanks-to-Civo

Moving to Kubernetes just got a little easier thanks to Civo


Thursday, December 2, 2021 by

Civo has announced the launch of its new Partner Program. Open to any company in the tech space, the program aims to support the growth ambitions of partners and encourage the brightest minds of the industry to come together and collaborate on reshaping the cloud-native landscape. To join the program, partners bring sales leads to Civo in exchange for a commission....


Leveraging-connectivity-and-integration-to-access-new-audiences

Leveraging connectivity and integration to access new audiences


Tuesday, November 9, 2021 by

The need for interconnectivity Businesses require a wide range of applications across departments to run effectively, and interconnectivity between these applications is becoming more desirable as businesses seek to drive increased efficiencies out of their systems and their staff. Application providers can capitalize on this need for interconnectivity by solving the...


App-Tracking-Transparency-causes-a-shift-in-ad-spending

App Tracking Transparency causes a shift in ad spending


Monday, November 8, 2021 by

The launch of Apple's App Tracking Transparency tool has led to two-thirds of consumers opting out of app tracking. In response, the amount advertisers spend on iOS dropped by around a third, while simultaneously increasing by around 10% on Android. When it comes to User Acquisition, recent data from PubMatic shows that the share of mobile app ad spend on Andro...


Oxeye-closes-a-$5.3-Million-seed-financing-round

Oxeye closes a $5.3 Million seed financing round


Thursday, November 4, 2021 by

Oxeye announced the closing of a $5.3 Million seed financing round led by MoreVC, a seed-stage venture capital fund in Israel. The latest round includes support from i3 Equity Partners, and other cybersecurity focused investors as the company prepares to protect the world’s most popular Web applications with next-generation cloud-native Application Security Testin...


HackOnLisk2-hackathon-from-Lisk

HackOnLisk2 hackathon from Lisk


Monday, November 1, 2021 by

Lisk, an open-source platform that enables developers to build blockchain applications in JavaScript, has announced its high-profile judgment panel for its developer-focused hackathon, HackOnLisk2. The hackathon, which aims to bolster innovation in the blockchain space by providing funding and consultation to participating teams, will welcome judging representatives fro...


Alexa-Connect-Kit-SDK-lands-from-Amazon

Alexa Connect Kit SDK lands from Amazon


Wednesday, October 27, 2021 by

Amazon has announced Alexa Connect Kit SDK (ACK SDK), a software package that enables Original Design Manufacturers (ODMs) and System Integrators (SIs) to build their own ACK-based modules and differentiated Alexa-compatible smart device solutions without having to worry about managing cloud services, building an app, or writing an Alexa skill. Since the launch of ...


Kinetica-as-a-service-is-now-available-on-Azure

Kinetica as a service is now available on Azure


Tuesday, October 26, 2021 by

Kinetica, the database for time and space, is now easily accessible as a service on Microsoft Azure, giving organizations real-time contextual analysis and location intelligence on massive data sets with reduced computing infrastructure and lower costs. Organizations across industries rely on Kinetica's vectorized database to analyze data from sensors and ma...


Huawei-Developer-Conference-2021

Huawei Developer Conference 2021


Wednesday, October 20, 2021 by

From 22nd to 24th October, Huawei Developer Conference 2021 (HDC 2021) will return to bring the latest industry trends, exciting announcements, and highly anticipated online keynotes to developers across the globe. Featuring three days filled with numerous sessions, developers can expect to hear the latest on Huawei’s HarmonyOS and HMS Core 6.0 technology, with...


API-survey-results-from-SmartBear

API survey results from SmartBear


Tuesday, October 19, 2021 by

SmartBear has released the results of its annual State of Software Quality API survey. First published in 2016, SmartBear has continuously surveyed the API community to identify industry benchmarks regarding the trends, best practices, methodologies, and tools used by software teams to manage the API lifecycle. With responses from over 1,600 API professionals fr...


App-economy-insights-from-Adjust

App economy insights from Adjust


Tuesday, October 19, 2021 by

Mobile marketing analytics platform Adjust has announced the results of a global interactive Partner Benchmarks report that shows the app economy is expanding worldwide, even as growth drivers vary by geography. The global study analyzed over 270 advertising networks with 6 billion paid installs from more than 5,000 apps, across nearly 250 countries and 12 verticals. ...


Extension-marketplace-for-Agora-lands

Extension marketplace for Agora lands


Monday, September 20, 2021 by

Agora, Inc., a platform for real-time engagement APIs, has announced its Extensions Marketplace at RTE2021, the company’s flagship conference and the world’s largest event exploring real-time engagement (RTE) technologies. The new marketplace features extensions from audio technology company Bose and a real-time content moderation solution from Hive. ...


2021-Coding-Week-recap-from-industry-experts

2021 Coding Week recap from industry experts


Monday, September 20, 2021 by

National Coding Week takes place during September 13 - September 19 and it is a great time to engage everyone into coding in a fun and easy way. According to an article from National Today, "92 percent of executives believe American workers are not as skilled as they need to be." National Coding Week is a perfect opportunity for improving your coding skills to...


Intuit-acquires-Mailchimp-for-$12B

Intuit acquires Mailchimp for $12B


Tuesday, September 14, 2021 by

Intuit has announced they are acquiring Mailchimp for approximately $12 billion in cash and stock advances. Mailchimp is a global customer engagement and marketing platform for growing small and mid-market businesses. The acquisition of Mailchimp will help Intuit advance its mission of powering prosperity around the world, and its strategy to become an AI-driven expert ...


Kubernetes-operations-platform-gets-more-funding

Kubernetes operations platform gets more funding


Thursday, September 2, 2021 by

Rafay helps platform teams move beyond traditional Kubernetes cluster management to streamlined Kubernetes operations for modern applications. Rafay Systems Kubernetes operations platform gets $25M in funding Rafay Systems, the platform for Kubernetes Operations, has announced a $25 million Series B funding round led by ForgePoint Capital, with participation from ...


Tech-hiring-surges-in-2021

Tech hiring surges in 2021


Wednesday, August 25, 2021 by

Tech job postings increased 16% in the second quarter of 2021, with locations, occupations, skills, and employers across the country experiencing strong quarter-over-quarter growth, according to the Q2 2021 Tech Job Report from Dice, a DHI Group, Inc. brand (NYSE: DHX).   Nationwide tech hiring surges in the second quarter of 2021 ...


Amazon-location-service-launches

Amazon location service launches


Monday, August 23, 2021 by

Amazon Web Services, Inc. announced the general availability of Amazon Location Service, a new service that makes it easier and more cost-effective for customers to add location functionality to their applications without compromising on user privacy or data security. With Amazon Location Service, customers can embed location functionality in their applications usi...


Header-bidding-questions-answered-by-AdColony

Header bidding questions answered by AdColony


Wednesday, August 18, 2021 by

In this exclusive Q&A with ADM, Kelly McIvor from AdColony explains what header bidding is, how it is surging and how to choose a platform you trust, plus the challenges and reality that come with the hybrid model that includes waterfall and header bidding. Last year around this time when marketing budgets at large were being slashed with out-of-home(OOH) an...


ABBYY-updates-machine-learning-library

ABBYY updates machine learning library


Tuesday, June 22, 2021 by

ABBYY announced a major update for NeoML, its cross-platform open-source machine learning library that allows developers to build, train and deploy machine learning models. The update adds support of the Python programming language, the most popular language for machine learning and AI. The framework also offers 5-10x speed improvements as well as 20+ new ML method...


Cyvatar-raises-9-million-for-cybersecurity-as-a-service-model

Cyvatar raises 9 million for cybersecurity as a service model


Monday, June 21, 2021 by

Cyvatar announced that it has raised $9 million as part of its Series A financing to help scale and serve its rapidly growing customer base and continue to drive the adoption of its innovative cybersecurity-as-a-service (CSaaS) model. Cyvatar raises 9 million for cybersecurity as a service model Escalating cybersecurity breaches and the need to addr...


GameBake-launched-for-developers-to-reach-new-markets-around-the-globe

GameBake launched for developers to reach new markets around the globe


Thursday, May 6, 2021 by

GameBake is thrilled to announce it has launched its distribution service for mobile games developers and publishers that wish to reach new markets across the globe. GameBake provides the infrastructure and knowledge needed for developers and publishers to publish their games on a variety of high-quality platforms beyond Google Play and the Apple App Store. Accessibl...


Opsera-raises-$15-Million-for-continuous-orchestration-of-DevOps

Opsera raises $15 Million for continuous orchestration of DevOps


Friday, April 30, 2021 by

Opsera announced $15 million in Series A funding led by Felicis Ventures. Existing investors Clear Ventures, Trinity Ventures and Firebolt Ventures, and new investor HMG Ventures, also participated. With a total of $19.3 million in funding since it was founded in 2020. Opsera will continue to grow its world-class engineering team, and accelerate its global sales, market...


Mobile-app-growth-report-from-Adjust-has-been-released

Mobile app growth report from Adjust has been released


Monday, April 12, 2021 by

Adjust released its second global Mobile App Growth Report, in collaboration with Facebook*. Charting app growth and retention trends in 2020, the report demonstrates the extraordinary resilience of the app economy, with the strongest growth in APAC, MENA and South America. Gaming is the world’s fastest-growing vertical, led by Argentina, while Indi...


Low-power-cellular-IoT-chipset-launched-by-Sony

Low power cellular IoT chipset launched by Sony


Thursday, February 25, 2021 by

Sony Semiconductor Israel (Sony) announced the launch of the Altair ALT1255, a new low-power NB2 chipset. The ALT1255 is 5G ready, designed with an integrated SIM (iSIM), user MCU, rich application layer, and GSM/GPRS fallback modem.   The ALT1255 chipset empowers device manufacturers to develop low-power, cost-sensitive connected devices at a global scale to mo...


Overwolf-review:-How-successful-gaming-apps-are-being-built

Overwolf review: How successful gaming apps are being built


Tuesday, February 9, 2021 by

I am an in-game creator. This may be a career title you haven’t heard before, but in-game creators and mod authors are a fast-growing community of passionate gamers who build products and services around video games like apps and mods. In-game apps are basically extensions for games that provide tools that allow players to access rich data, stats, and analytics...


Adjust-joins-TikTok-for-business-marketing-program

Adjust joins TikTok for business marketing program


Thursday, February 4, 2021 by

Following another banner year for TikTok, app marketing platform Adjust announced it has joined the TikTok For Business Marketing Partner Program. As a mobile measurement partner, Adjust will help advertisers create, optimize, target, and measure their ad campaigns on the leading destination for short-form mobile video. The partnership includes an integration for Adj...


Ignite-incubator-program-launched-from-NEM-Ventures

Ignite incubator program launched from NEM Ventures


Wednesday, January 27, 2021 by

NEM Ventures has announced the launch of the Ignite virtual incubator program, to provide mentoring and financial support for early-stage blockchain startups. Applications are now open to the first cohort of blockchain projects wishing to gain professional support in preparing for commercialization and fundraising rounds, with support from the NEM ecosystem. Ign...