Latin America loves business and finance apps Adjust study finds
Tuesday, February 25, 2020 by Brittany Hainzinger
Adjust global app benchmarks data for Q4 2019 reveals that Latin America has the highest average retention rate (9.36%) for Business & Finance apps after the first day a user installs the app.
This strong app loyalty is noteworthy as financial technology in the region continues to evolve and expand. Consumers continue to embrace the convenience of payment apps li...
Neo4j the graph database
Tuesday, January 14, 2020 by Richard Harris
ADM: What is Neo4j?
Hunger: Neo4j is an open-source, native graph database that provides an ACID-compliant transactional backend for your applications. Initial development began in 2003, but it has been publicly available since 2007. Neo4j is referred to as a native graph database because it efficiently implements the property graph model down to the storage level. T...
Testing solution to make AI more human launches from Applause
Monday, January 13, 2020 by Brittany Hainzinger
Artificial intelligence (AI) is quickly reaching the mainstream. Once the stuff of science fiction, AI is now used to automate many mundane tasks to make our lives easier. And from a business perspective, AI helps brands personalize digital experiences, save money, and improve customer satisfaction and loyalty.
While the excitement around AI is substantial, one area ...
Measuring the impact of development campaigns
Tuesday, December 17, 2019 by Christian Hargrave
Keywee has announced the launch of Loyalty Score, a new feature that measures the true efficacy and impact of publisher audience development campaigns.
Keywee developed Loyalty Score to measure users’ return visits and the number of pages viewed over a given time frame, scoring those visits relative to the performance of other publisher campaigns. Scoring paid ...
AI powered news app Audibrow launches
Thursday, December 12, 2019 by Freeman Lightner
Do you have the time to sit and read the news for 2 hours? Is it okay to miss the news that's important to you?... We didn't think so.
Audibrow's free news app is the first AI-powered news app that reads aloud news & educational content with human-like speech. When you don't have time to read, simply listen to the sam...
Global study on disconnected consumer experiences
Wednesday, October 16, 2019 by Freeman Lightner
MuleSoft has released a new global study that reveals four out of five consumers continue to receive disconnected experiences from organizations. As a result of this continued frustration, consumers are more willing than ever to seek out new service providers that can deliver connected, personalized experiences. Based on the findings from the Customer Experience and the...
Airship has acquired Apptimize
Tuesday, August 27, 2019 by Richard Harris
Airship announced that it has acquired Apptimize. This move provides marketers and developers with a single solution to optimize the entire user experience across messaging channels and digital properties.
Airship enables businesses to send messages at the time and place that customers will be most responsive — whether on SMS, push notification, email, mo...
Get hired through Job.com and receive a reward bonus from NeoCurrency
Thursday, June 27, 2019 by Brittany Hainzinger
AI-powered recruitment platform, Job.com, announced a new partnership with digital rewards provider NeoCurrency and Visa.
In this initiative, new hires, who apply for and receive a new position through Job.com, will be sent a Job.com Visa Prepaid Reward Card*. These cards, generated and delivered by NeoCurrency, will empower each new hire with a 5% reward after 90 da...
Cloudnative applications get help from TIBCO updates
Friday, June 21, 2019 by Richard Harris
TIBCO Software Inc. announced new and enhanced capabilities for TIBCO Cloud Integration, TIBCO Cloud Mashery, and TIBCO Cloud Events offerings, harnessing the full power of the latest cloud-native and open source technologies. These capabilities directly address critical challenges faced by developers when working with cloud-native applications and enable orga...
Watson Ads Builder announced from IBM
Wednesday, June 12, 2019 by Richard Harris
IBM announced the launch of Watson Ads Builder, a self-service advertising solution that harnesses artificial intelligence (AI) designed to empower creative agencies and developers to help them build engaging, one-on-one conversations between brands and consumers across any digital property.
Watson Ads Builder is designed to enable agencies and developers to ingest a...
Game developer tips and insight for 2019
Thursday, January 24, 2019 by Richard Harris
2019 offers promising new opportunities for game developers to reach new markets. But how can developers best capture diverse users’ attention and loyalty? Webpals Mobile, a performance-driven mobile-app user acquisition company, recently conducted a study comparing advertising driving gaming app downloads in the United States and Asia. Drawing on insights from th...
5 rules of monetizing like a mobile game developer
Wednesday, January 9, 2019 by Sean Webster
Mobile game developers are some of the most successful monetizers and marketers in recent history. Need proof? Mobile gaming revenue accounted for nearly 82% of all app revenue in 2017 and will surpass $100 billion by 2021.
The formula for success for mobile game developers is simple: easy payments, a finely-tuned monetization strategy, and great customer support. Bu...
What game developers can learn from Fortnite's rise
Friday, December 28, 2018 by Richard Harris
Fortnite took over the video game world in 2018 and reached over $1 billion in sales, reaching every gaming fan with experiences on all the major consoles, mobile operating systems and even streaming platforms like Twitch. However, Fortnite seems to have reached a plateau with a recent study by StreamElements revealing viewership of the game has steadily declined since ...
Consumers and brands have trust issues says report from Voxpro
Monday, November 19, 2018 by Richard Harris
Voxpro announced the results of its survey, “Voxpro CX Index: At the Corner of Technology and Human Experience.” The survey, which polled 1,000 U.S. consumers, reveals insights about customer experiences and attitudes toward using automation and chat features for customer service.
Despite the promise of automation and Artificial Intelligence (AI) te...
The differences between web apps and native apps
Thursday, October 18, 2018 by Richard Harris
Even in 2018, years past the origional question, the debate rages on across the land, in office spaces and conference rooms every day - should we build a full-blown native mobile app, or is distributing over the web good enough?
By now everyone knows the “mobile-first” mentality because statistics like 50% of web searches being done from a mobile dev...
Software development frameworks said to produce 2X ROI
Tuesday, October 16, 2018 by Richard Harris
The Qt Company announced the results of a new Forrester study that revealed investments in software development frameworks such as Qt can deliver an ROI of more than 250 percent.
In today’s hyper-connected world, the concept of real-time delivery of products and services is increasingly becoming a standard practice across a wide range of industries. ...
Nexmo Customer Communication API Connector gets a boost from WhatsApp
Friday, September 28, 2018 by Christian Hargrave
Vonage announced that its Nexmo Communication API Connector, available on MuleSoft's Anypoint Platform, is now integrated with the WhatsApp Business solution. This integration enables MuleSoft customers to leverage the new WhatsApp Business solution to elevate their customer engagement.
Simple integration of Nexmo APIs into WhatsApp Business solution workflows el...
Women Who Tech announces top 10 startup finalists
Thursday, September 20, 2018 by Christian Hargrave
Women Who Tech has announced the 10 finalists for its Women Startup Challenge Europe. Hundreds of women-led startups from 35 countries competed to pitch to investors and tech leaders, including Mitchell Baker, Chairwoman and Co-Founder of Mozilla, Jean-Louis Missika, Deputy Mayor of Paris, Fatou Diagne, Partner and Cofounder at Bootstrap Europe, Julien Quintard, Managin...
Smart Transit SDK has launched from HERE Mobility
Friday, September 7, 2018 by Richard Harris
HERE Mobility announced the launch of their Mobility Software Development Kit (SDK) using intelligent matching algorithms and big data to provide developers with smart mobility capabilities to enrich their apps and increase user engagement.
The HERE Mobility SDK enables native integration with the HERE Mobility Marketplace, a global one-stop-shop for aggregating mobi...
WhatsApp chooses Nexmo for their business solution
Monday, August 6, 2018 by Christian Hargrave
Vonage announced that Nexmo is a provider for the new WhatsApp Business solution. In limited availability, WhatsApp is now opening its doors to businesses, allowing them to communicate with their customers on a more engaging platform.
By leveraging Nexmo APIs to simplify their integrations and handle the complexity of maintenance and operations, WhatsApp Business use...
How to calculate app lifetime value
Tuesday, July 24, 2018 by Jonathan Raveh
It’s safe to say that one of the most common struggles of any mobile-first company is understanding the value of their customers. With this in mind, user Life Time Value (LTV) is not only one of the most powerful business KPIs, but also serves two more roles - a great tool to plan for future growth, and a constant reminder of the ever-growing importance of user lo...
Cell carrier quality and performance is getting better says J.D. Power
Monday, July 23, 2018 by Christian Hargrave
Unlimited data plans are the magic elixir for wireless network quality, while “bring your own device” promotions are having the opposite effect, according to the J.D. Power 2018 U.S. Wireless Network Quality Performance StudySM - Volume 1. The study finds that customers with unlimited data plans experience a lower incidence of overall network problems, data ...
How Nintendo proves some people hate the app stores
Tuesday, May 29, 2018 by Richard Harris
When Nintendo announced that it’s bringing back the NES Classic console on June 29th my first thought was...why? It's a proven platform there's no doubt, but you can walk into any used video game store across the land and pickup the actual vintage console for around $100 bucks. Or just cruise Ebay and you'll find the console, controllers, 25 cartridge games, the zapper ...
Android TV is not slowing down
Friday, May 25, 2018 by Ron Downey
Android TV is quickly becoming a staple on the technology roadmaps of pay-TV operators worldwide. More than a hundred cable providers and hardware manufacturers have already taken the plunge, and two-thirds of service providers expect it to be the market-leading platform by 2025. With Google announcing the launch of its ADT-2 developer device earlier this month too, put...
Buzzvil rebounds after Google Play store suspended their app
Wednesday, May 23, 2018 by Richard Harris
Mobile lockscreen media platform, Buzzvil, announced that 50 app partners are once again engaging app users with lockscreen content under a new, Google-approved system. Apps that used Buzzvil’s lockscreen SDK were among those removed from Play Store in December 2017 as part of Google’s response to complaints that some apps (not Buzzvil-related) maliciously invaded users...
2018 Mobile Payments Conference in Chicago announces speaker list
Thursday, May 10, 2018 by Richard Harris
Mobile Marketing & Technology has introduced its keynote lineup and other confirmed speakers for the 2018 Mobile Payments Conference (MPC), taking place August 22 - 24, 2018 at the Wyndham Grand Chicago Riverfront in Chicago, IL. The impressive keynote speaker lineup for this year’s event includes Don Bush, vice president of marketing at Kount; ...
Appian announces the intelligent contact center platform
Monday, April 30, 2018 by Christian Hargrave
Appian has announced a new product for rapidly building contact center solutions. Appian Intelligent Contact Center Platform is a new cloud platform tailored to the unique needs of contact center teams. The new platform inherits all of the core attributes of the Appian platform for building omni-channel customer engagement, case management, and intelligent automation so...
Magento Progressive Web Applications (PWA) Studio marches in
Wednesday, April 25, 2018 by Richard Harris
Magento Commerce has announced Magento Progressive Web Applications (PWA) Studio, a suite of tools for building online stores with app-like experiences. PWA Studio will allow Magento Commerce solution partners and UX developers to deliver fast and simple front-end experiences on mobile devices.Mobile commerce continues to grow and will contribute to half of overall reta...
Using feature flags in your app release management strategy
Thursday, April 19, 2018 by Richard Harris
Giant software releases that happen on an annual basis need to stay in the past. Year-long release cycles mean developers are forced to simply “push and pray” that the update is successful. There’s too much room for error and consumers are forced to deal with too much change at once.Today’s consumers expect constant, imperceptible software updates, and today’s developer...
All aboard the Blockchain train!
Thursday, March 29, 2018 by Richard Harris
I hear the word Blockchain at least once a day now when just 6 months ago it was once a week. There is no doubt Blockchain is here to stay and it’s gearing up to be the top adopted technology in recent years. But just like web developers that were left in the dust when native mobile development came to town, many developers, in general, are having a hard time grasping t...
Learning to code with Salesforce
Friday, March 23, 2018 by Richard Harris
While accessible technology is a must to elevate developers, developers also need better educational resources. Learning needs to be bite-sized, continuous, flexible and fun. That is why Salesforce says they launched Trailhead, the free online learning platform, that takes learners on guided, hands-on journeys to learn today’s in-demand skills. The pace of innovat...
Urban Airship launches in app automation engine
Friday, March 16, 2018 by Richard Harris
Fast-following the announcement of AI Marketing Orchestration for cross-channel messaging coordination, Urban Airship has unveiled an in-app automation engine. In-app messaging is a proven lifeline for apps to engage all users, but limitations in triggering and delivery timing meant there was always the possibility for messages to be seen as irrelevant, annoying or inte...
Hard truths about wireless carriers from J.D. Power
Wednesday, March 14, 2018 by Richard Harris
Wireless devices have become like an appendage for most people. Getting the right service plan at a good price with the right device is essential. Wireless carriers are engaged in a fierce battle for the money and loyalty of consumers. Network quality is most important, but it’s not the only part of the equation that matters. Carriers that get all stages of the process ...
Using common short codes for mobile app marketing
Friday, February 16, 2018 by Richard Harris
App developers know well the difficulties in marketing their apps. But a highly compelling way to advertise their apps in the context to the real world is being overlooked.Common Short Codes provide an easy way for app developers and brands to get consumers to download an app in context with their current, real-world surroundings. Common Short Codes bring integrity and ...
Business messaging engagement platform released by 3Cinteractive
Monday, February 12, 2018 by Christian Hargrave
3Cinteractive (3C) has announced their A2P Rich Communication Services (RCS) messaging engagement platform. This platform is an extension of 3C’s existing mobile engagement platform, enabling brands to orchestrate and deliver A2P messaging created by RCS capabilities.3C’s platform enables users to build comprehensive RCS workflows that leverage new feature-rich function...