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iPhone 6 Plus Versus iPhone 6: Why iPhone 6 Plus Wins While iOS 8 Adoption Still Lags
Friday, November 21, 2014 by Richard Harris
The results are in! AppLovin conducted a recent Data Desk report of the iPhone 6 versus the iPhone 6 Plus usage and the iOS 7 adoption versus iOS 8 adoption percentages for the first 45 days of consumer use. AppLovin processes over 25 billion ad requests daily. The findings were discovered based on this data. The report revealed key usage insights in...
Mobile Developers Need to Ramp Up Marketing Efforts in Advance of iPhone 6 Launch
Thursday, September 11, 2014 by Stuart Parkerson
If the past is any indication, the new iPhone launch is going provide a huge opportunity for developers as people line up to buy the new phones. One prediction is that, at minimum, there will be a 65% increase in iPhone sales for Q4. We’ve published several articles providing advice on how to take advantage of this new group of potential users, including “The Eight...
Apple Announcement Goes As Predicted With iPhone 6 and iPhone 6 Plus, New Apple Watch, iOS 8 and Apple Pay
Tuesday, September 9, 2014 by Richard Harris
As most pundits predicted, there were no shocking developments with Apple’s news announcement as the company introduced two new iPhone 6 models, a new smart-watch, dates for the availability of iOS 8 and a new payment system, Apple Pay.We’ll have more coverage of each aspect of this announcement, however here we are providing exerpts from the Apple press announcements f...
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