What the future of AR looks like
Friday, December 2, 2022 by Richard Harris
The next two decades hold incredible promise, and danger, as our lives become more intertwined with extended reality (XR) technologies. Visions of exciting possibilities are tempered with privacy concerns, as major XR companies explore centralized visual positioning systems that store personal data.
Today’s pioneers of augmented and virtual realities (AR and VR...
Geo localized metaverse events from OVER
Monday, October 24, 2022 by Richard Harris
OVER has launched its new desktop application, OVER GATE Console. Designed to create unique geo-localized experiences that bridge the gap between the physical and digital worlds, OVER GATE Console enables users to organize, manage and customize their own live AR events worldwide across the metaverse. Leveraging sophisticated next-generation technology, OVER GATE allows ...
Metaverse mobile app for the masses
Friday, June 17, 2022 by Freeman Lightner
In the future, artists, gamers, and consumers will all meet in an atmosphere that encourages connection, creativity, and commerce, unlike any online environment we have seen to date. The metaverse is already enabling that future today as large consumer brands and creators begin to embrace the new technology. But thus far, engagement in the metaverse is mostly contained ...
VR gaming with computer vision assisted audio coming
Thursday, March 21, 2019 by Richard Harris
In a paper to be presented at the IEEE VR Conference in Osaka Japan, researchers detail how they developed a computer-vision system that takes two images from off-the-shelf 360° cameras and uses AI to understand the acoustics of the user’s environment. This allows spatial audio to intelligently adapt to the user’s environment and produce a more immersive...
AuGames partners with kathy ireland Worldwide to produce AR for brands
Tuesday, February 26, 2019 by Richard Harris
AuGames has partnered with kathy ireland Worldwide (kiWW), a company founded in 1993, to produce augmented and merged reality (AR/MR) experiences, for both consumers and kiWW partners, to act, interact and react within a range of the kathy ireland brands and products. The partnership aims to provide an innovative and immersive experience by creating one of the...
AR app from The Red Cross shows the devistation of war
Thursday, March 8, 2018 by Richard Harris
The International Committee of the Red Cross (ICRC) has unveiled “Enter the room,” an augmented reality experience for iOS app users. In a narrative told through the eyes of a child, the free app provides a visceral, first-person experience of war at a family’s doorstep. Entering through a portal on the screen of their device, users see the brutal impact of years of fig...
Using ARKit to provide a mobile content experience
Thursday, November 2, 2017 by Roman Taranov
With the launch of iOS 11 came a variety of new features - the most prominent being ARKit. As defined by Apple, "The basic requirement for any AR (Augmented Reality) experience - and the defining feature of ARKit - is the ability to create and track a correspondence between the real-world space the user inhabits and a virtual space where you can model visual content." A...
Digital transformation wave reaches the sports industry
Thursday, May 25, 2017 by Richard Harris
Built.io, a provider of digital transformation solutions, has announced the general availability of its Digital Fan Experience Platform, which allows sports franchises to reinvent how they connect with their fans - during game time and beyond.Now, sports franchises around the world have access to the same award-winning platform from Built.io that helped NBA teams like t...
Aurasma Augmented Reality Marketing Platform Updates Released by HP
Wednesday, March 16, 2016 by Richard Harris
HP Software has released a number of updates to its HP Aurasma augmented reality (AR) marketing platform. The company also has announced that it now has more than 200,000 companies creating augmented reality experiences with the platform.With HP Aurasma, companies can leverage any object, image, or place to offer app users the ability to view AR marketing and othe...
Game Developers Can Offer New Augmented Reality Experiences with Updated Qualcomm Vuforia 3.0 SDK
Sunday, May 25, 2014 by Richard Harris
Qualcomm Connected Experiences has released a major update to the Qualcomm Vuforia mobile vision software platform to be available in the coming weeks. The biggest additions to the Vuforia 3.0 SDK is Smart Terrain, a new 3D reconstruction capability that strives to brings a new level of interactivity to augmented reality (AR) experiences. Also, Qualcomm announced a sign...
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