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Advertisers are ditching the open market report from PubMatic says
Thursday, August 22, 2019 by Brittany Hainzinger
PubMatic has released the findings of its second Quarterly Mobile Index (QMI), highlighting three key Q2 2019 trends to provide both advertisers and publishers with insights around mobile advertising, leading to smarter programmatic strategies and future mobile opportunities.
Findings show a remarkable ecosystem push towards higher mobile inventory quality and buyer ...
And the Survey Says: Why Mobile Apps Fail and What Developers Can Do About It
Wednesday, July 23, 2014 by Stuart Parkerson
Perfecto Mobile has released a new survey “Why Mobile Apps Fail.” The results, based on responses from close to 900 individuals from a variety of industries including high tech, financial services and telecommunications, explored the top challenges faced by mobile app testers and end users.The survey shows that almost half of mobile app issues are identified by users, e...
Top Minds Across the Globe Give Their Thoughts on Advances in Security and Privacy
Friday, July 11, 2014 by Stuart Parkerson
Sometimes we forget that its not just companies within our industry that are providing thought leadership on relative topics concerning the mobile app industry. The top minds at universities across the globe are also analyzing current and future developments.This May in San Jose, California, the Mobile Security Technologies (MoST) conference brought together r...