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Developer news items we found relating to app marketing trends
Mobile app growth report from Adjust has been released
Monday, April 12, 2021 by Brittany Hainzinger
Adjust released its second global Mobile App Growth Report, in collaboration with Facebook*. Charting app growth and retention trends in 2020, the report demonstrates the extraordinary resilience of the app economy, with the strongest growth in APAC, MENA and South America. Gaming is the world’s fastest-growing vertical, led by Argentina, while Indi...
4 steps to mobile app engagement for developers
Friday, October 7, 2016 by Rachel Newton
The publisher world is becoming a very hyper-competitive environment. There are over 2.2 million apps between Google Play and the App Store across all industries competing for the same audience. Look at the money involved, and it’s easy to see why – App Annie predicts that in 2016 the global mobile app market will expand 24 percent to reach $51 billion in gross revenue ...
Crystal Ball Predictions for Mobile App Marketing in 2015
Wednesday, December 10, 2014 by Stuart Parkerson
It’s that time of year when we reach out to mobile industry experts to find out what their predictions will be for 2015. The folks at Localytics are one step ahead of us on the app marketing front, as they have already created an in-depth report, “State of the App: 2014 Review & 2015 Predictions” which includes their predictions on what will impact app marketin...
New to App Marketing Here is What You Need to Know
Monday, July 7, 2014 by Stuart Parkerson
We’re all familiar with the recent rash of reality shows where someone is dropped into the wilderness with nothing but the clothes on their back (and a camera crew of course) and that person has to survive through their wits, skills and survival knowledge. They have a good chance of making it because – duh, the camera crew is there - but the point of the show is to watc...
App Marketing Trends That Will Be Big in 2014
Monday, March 3, 2014 by Artyom Dogtiev
It’s a brand new year and the perfect time to take a look at
the marketing techniques which will be making waves in the mobile
communications world in 2014.
So let’s take a look at several trends that those in the
know believe will impact the mobile apps market this year. Some of these trends
are based on trends from 2013 which have continued into the New Y...