1. https://appdevelopermagazine.com/monetize
  2. https://appdevelopermagazine.com/facebook-announces-inapp-purchases-for-instant-games/
5/8/2018 8:51:54 AM
Facebook announces inapp purchases for Instant Games
In-App Purchases,F8,Mobile Monetization
/Facebook-Announces-In-App-Purchases-for-Instant-Games-App-Developer-Magazine_8tcx5jxx.jpg
App Developer Magazine

Monetize

Facebook announces inapp purchases for Instant Games


Tuesday, May 8, 2018

Austin Harris Austin Harris

Facebook has announced a new monetization strategy for Instant Games platform at their annual conference, F8.

At Facebook's annual developer conference, F8, the company has announced that In-App Purchases (IAP) will be available on the Instant Games platform for developers to implement on Android and Facebook. Enabling IAP has always been on Facebook's roadmap for Instant Games, and it's a key part of helping developers be successful.

For purchases made in web versions of Instant Games on Facebook, rev/share model will remain what it has been historically for games on the Facebook platform at 70%/30%. On mobile, Instant Games follow in-app billing terms from each platform. For purchases made in games on Google Play, a 30% revenue share will apply after the standard mobile platform revenue share.

IAP joins ads as the second form of monetization on the Instant Games platform. The company says they have seen success from developers integrating ads, including FRVR, the developer behind Basketball FRVR.
Facebook announces inapp purchases for Instant Games







Subscribe to App Developer Magazine

Become a subscriber of App Developer Magazine for just $5.99 a month and take advantage of all these perks.

MEMBERS GET ACCESS TO

  • - Exclusive content from leaders in the industry
  • - Q&A articles from industry leaders
  • - Tips and tricks from the most successful developers weekly
  • - Monthly issues, including all 90+ back-issues since 2012
  • - Event discounts and early-bird signups
  • - Gain insight from top achievers in the app store
  • - Learn what tools to use, what SDK's to use, and more

    Subscribe here



Stay Updated

Sign up for our newsletter for the headlines delivered to you

SuccessFull SignUp

Featured Stories


Enviromates new browser launches
Enviromates new browser launches Monday, July 6, 2026




AI Executive Order aims to balance security and innovation
AI Executive Order aims to balance security and innovation Monday, June 29, 2026


Top manufacturing trends for 2026
Top manufacturing trends for 2026 Tuesday, June 23, 2026


API scoring tool shows if your API is ready for AI
API scoring tool shows if your API is ready for AI Monday, June 22, 2026


Agentic AI Reality Check: The Million-Dollar Mistake Hiding Inside ERP
Agentic AI Reality Check: The Million-Dollar Mistake Hiding Inside ERP Friday, June 19, 2026


Influencer Debate AI Anthropic IPO Reveals Industry Concerns
Influencer Debate AI Anthropic IPO Reveals Industry Concerns Wednesday, June 17, 2026


Subscription apps are losing users faster than ever
Subscription apps are losing users faster than ever Tuesday, June 16, 2026


DomainTools announces real time threat feeds
DomainTools announces real time threat feeds Monday, June 15, 2026


Take It Down Act results in warning letters from FTC
Take It Down Act results in warning letters from FTC Friday, June 12, 2026


Nvidia valuation fears grow
Nvidia valuation fears grow Friday, June 12, 2026


Get More App News