Monetize
Twitter Buy Button Sees Slow Roll out
Thursday, September 11, 2014
|
Stuart Parkerson |
Twitter is working with a limited number of partners to test a new “Buy” button feature, which lets Twitter users buy directly from a tweet.
In the test, an entire purchase can be completed in just a few taps. After tapping the “Buy” button, users will get additional product details to confirm the order, and then the information is sent to the merchant for delivery.
For the first order a users makes, Twitter will collect credit card and shipping information and for subsequent purchases this information will be stored so that users will not have to enter the information again. Users can respond to offers directly in the Twitter apps for Android and iOS.
The Buy button program is slowly rolling out with more merchants to be added in the weeks to come.
Read more: https://blog.twitter.com/2014/testing-a-way-for-yo...
Become a subscriber of App Developer Magazine for just $5.99 a month and take advantage of all these perks.
MEMBERS GET ACCESS TO
- - Exclusive content from leaders in the industry
- - Q&A articles from industry leaders
- - Tips and tricks from the most successful developers weekly
- - Monthly issues, including all 90+ back-issues since 2012
- - Event discounts and early-bird signups
- - Gain insight from top achievers in the app store
- - Learn what tools to use, what SDK's to use, and more
Subscribe here
