women worth more than men in mobile f2p games

women worth more than men in mobile f2p games news search results

Developer news items we found relating to women worth more than men in mobile f2p games

1 results
Women-worth-more-than-men-in-mobile-F2P-games

Women worth more than men in mobile F2P games


Thursday, December 21, 2017 by

New data released today from deep-data analytics and player marketing platform, deltaDNA, reveals that while the gender split within mobile Free to Play (F2P) games has now reached a parity (from 60% female in 2015), women on-average are 36% more valuable than their male counterparts.Based on data from more than nine million players, the study found that when looking at...