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Developer news items we found relating to women gamers
Female gamers are an untapped market for developers
Wednesday, February 27, 2019 by Richard Harris
Here are some fun facts. Women gamers make up 65% of all active gamers and they also play mobile games at a higher rate than men. What's even better for app developers and publishers, is that 79% of those females are more likely to make in-app purchases.
Brands want to reach this highly engaged audience, and yet, a large part of the gaming app industry's outp...
Five women who are destroying gender stereotypes in the gaming world
Sunday, November 13, 2016 by Richard Harris
The online gaming industry has largely been dominated by men as there were very few women playing the game competitively. Today, all that has changed with the entry of women in the gaming arena who have been open to experimenting with all forms of gaming. New research shows that women prefer to play online slots machines games. We take a look at the top five w...