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Flurry Research Shows Rapid Growth of Mobile Addicts
Monday, July 20, 2015 by Richard Harris
There is a new report out resulting from research by Flurry to identify the characteristics of the ultimate power users of mobile, what Flurry dubs as “Mobile Addicts.” The report builds on information first obtained in a similar study Flurry hosted in the second quarter of 2015.When comparing this year’s research from last year, the findings report that from Q2 2014 to...
On Average It Costs About $1.25 Per App Install To Acquire Users (CPI)
Tuesday, July 1, 2014 by Richard Harris
Consumers need for apps shows little sign of abating, mirroring publishers desire to reach and convert new app users. This increase in marketing costs are demonstrated in Fisku’s App Store Competitive Index for May, which measures the aggregate daily download volume among the top 200 ranked apps. The report shows that download volume grew by 24 percent to 6.6 ...
People Who are Mobile Addicts Launch at least 17 Apps Per Day Says New Flurry Report
Thursday, May 1, 2014 by Richard Harris
We know they're out there. We know them personally and we see them shoot apps up the top of the charts. And they are the subject of a new report from Flurry Analytics in an attempt to analyze the behavior of consumers that heavily use their smartphones or tablets, a segment Flurry refers to as the “Mobile Addict.”Using data from Flurry Analytics, the company has defined...