Influencer platform Infuse unlocks opportunities for advertisers
Wednesday, August 30, 2023 by Brittany Hainzinger
Fluent, Inc. announced the launch of Infuse, a proprietary influencer platform designed to help brands reach incremental audiences through the trusted voices of creators.
Led by a team of influencer marketing veterans, Infuse connects brands with a growing community of creators, influencers, and affiliates eager to promote exclusive brand offers. Streamlining the par...
WW2 mobile game Warpath reaches 30 million downloads
Friday, August 18, 2023 by Freeman Lightner
Lilith Games announced that Warpath, the free-to-play competitive RTS game available on PC, iOS, and Android devices, reached 30 million cumulative global downloads, further solidifying its reputation as one of the best military strategy games recognized by military game enthusiasts. Warpath is an epic military strategy simulator that tests players’ courage a...
Influencer marketing solution CreatorFuel lands from AdParlor
Tuesday, August 15, 2023 by Brittany Hainzinger
AdParlor recently announced the launch of CreatorFuel, its new fully managed influencer offering. With CreatorFuel, brands can now unlock the full potential of influencer marketing to fuel their growth and connect with their target audience in a more authentic and impactful way.
In today's digital landscape, influencer marketing has become an essential strategy f...
What Threads from Meta can teach developers about app marketing
Thursday, July 6, 2023 by Freeman Lightner
In the landscape of mobile applications, every new launch presents an opportunity to learn valuable lessons about app marketing and user engagement. Mark Zuckerberg, has achieved overnight success with the launch of the Threads app. The highly popular app is intertwined with Instagram and offers users a new way to message and network with friends and family.&n...
Digital ad spend to soar over the next few years
Monday, June 26, 2023 by Freeman Lightner
Get ready to transform your digital marketing strategy! linkdaddyseo.com has conducted an in-depth study that unveils invaluable insights and projections for the global digital marketing landscape in 2023.
The market size is determined by a survey conducted by linkdaddyseo.com and employing a combined top-down and bottom-up approach. The forecasting process incorpora...
HQS Quantum Simulations strengthens management teams
Wednesday, June 21, 2023 by Brittany Hainzinger
HQS Quantum Simulations receives further capital injection and strengthens its management team. The TRUMPF Group's corporate venture capital unit, Trumpf Venture II GmbH, joins the company as a new one-million-euro investor. HQS Quantum Simulations had already closed on a Series A financing round last year. Michael Bolle has also been part of the Advisory Board sinc...
Most time demanding video games revealed
Friday, May 26, 2023 by Richard Harris
New research has shown the top games that take the longest to complete, with many taking hundreds if not thousands of hours.
The study by Cribbage Online analyzed a database of completion times of over 60,000 games across PC and all consoles in order to determine which took the longest to gather all achievements, unlocks, secrets, and collectibles resulting in 100% c...
Generative AI virtual agent from Serviceaide
Wednesday, May 24, 2023 by Brittany Hainzinger
Serviceaide, Inc. has announced its AI-Everywhere Luma Virtual Agent and AI-based solutions. Integrating Generative AI, Luma 3.0 provides a quantum leap in efficiency, productivity, cost reduction, and business process innovation. Luma provides the benefits of Generative AI with nothing extra to buy, it’s built into our technology core to improve all service manag...
Apples profit continues to grow
Tuesday, May 23, 2023 by Richard Harris
According to Tradingplatforms.com, Apple has seen a remarkable profit of about $100 billion, 73% up from 2020 figures. The site’s financial analyst, Edith Reads, comments, "This is a testament to its innovation and technological advancements throughout this period. To attain these numbers, Apple has employed various strategies such as optimizing its product r...
Q CTRL names Dave Kielpinski as Principal Quantum Control Scientist
Tuesday, May 16, 2023 by Brittany Hainzinger
Q-CTRL recently announced the addition of industry trailblazer Dave Kielpinski as Principal Quantum Control Scientist. Kielpinski has spent the last 25 years contributing to and leading research projects in uncharted territories of science. In 2002, he authored a foundational paper for quantum computing, which laid out the framework for the architecture of large-scale i...
Financial and operational planning have a love hate relationship
Thursday, May 11, 2023 by Stephen Dombroski
For many business organizations, internal departments working independently of one another is the norm. This norm creates siloed day-to-day functions and rigid disconnects in processes. This is especially true when it comes to sales and operations planning (S&OP). Low-maturity organizations allow budgets to dictate operational planning, and medium-maturity organizat...
ChatGPT and generative AI to transform medical companies
Wednesday, May 3, 2023 by Freeman Lightner
Huma.AI released the findings of a survey that found that Medical Affairs leaders see significant potential for the application of ChatGPT-like technology at Life Science companies within the next two years.
86% of the Medical Affairs leaders when asked whether Generative AI can be applied at Life Science companies answered, "Yes" or "eventually Yes.&q...
NFT buyers motivated by long term profit
Wednesday, April 26, 2023 by Richard Harris
According to an analysis by BitcoinCasinos, 39% of NFT buyers are motivated by the long-term profit factor.
"It appears that NFT buyers are quite savvy when it comes to their investments, carefully factoring in not only the utility of a given collection but also its potential resale value. As such, many NFT holders have been able to take advantage of this emergi...
Automated service to service access emerges from Otterize
Tuesday, April 18, 2023 by Brittany Hainzinger
Otterize, an open-source solution that's re-inventing how to connect services securely, to each other and to their infrastructures, today announced $11.5M in seed funding and publicly unveiled its new Otterize Cloud product, which is now in GA. The round was led by Index Ventures, followed by Dig Ventures, and Vine Ventures, with participation by Jibe Ventures, Crew...
How people respond to ransomware attacks
Monday, April 10, 2023 by David Carvalho
Ransomware attackers extorted $456.8 million from victims in 2022, 40% down from the $765.6 million in the previous year. However, before we clink glasses to celebrate victory, there are some significant caveats to consider. The recent hack of Euler Finance where $135 million in staked Ether tokens (stETH), was drained from the protocol, is a case in point. How organiza...
SBOM mandate to improve cybersecurity in the US
Friday, March 17, 2023 by Freeman Lightner
The number of cyberattacks waged against government sectors worldwide increased by 95% in the second half of 2022 compared to the same time period in 2021. (1) The global cost of cyberattacks is expected to grow exponentially from $8.44 trillion in 2022 to $23.84 trillion by 2027. (2) To support the nation’s critical infrastructure and Federal Government networks,...
Identity will hold the keys to the kingdom for cybercriminals
Wednesday, February 8, 2023 by Brittany Hainzinger
In 2023, identity will continue to hold the keys to the kingdom for cybercriminals. This is a continuation from 2022, with the Verizon Data Breach Investigations Report (DBIR) attributing 80% of basic web application attacks to the use of stolen credentials like passwords. Security incidents usually involve a variety of techniques, from social engineering to supply chai...
Data driven enterprises and operations will move forward in 2023
Thursday, January 26, 2023 by Freeman Lightner
This is a telling data point: in a recent survey, organizations that were more concerned about the effects of a possible recession were more likely to be planning bigger IT spending than those who were less concerned.
What opportunities are emerging that will move data-driven enterprises and operations forward in the year 2023?
Just 30% of companies with 'no p...
Why leaders should not fear layoffs in 2023
Friday, January 13, 2023 by Richard Harris
Peter Pezaris from New Relic discusses his predictions for 2023, including why leaders should not fear layoffs, why we will see renewed investments by the end of 2023, how FOMO will unleash venture capital funding, and why founders should foster a network of VC insiders and entrepreneurs to get insights and perspectives.
Leaders should not fear layoffs
AI investment will increase despite recession says new survey
Tuesday, January 3, 2023 by Richard Harris
cnvrg.io, an Intel company, provider of the artificial intelligence (AI) and machine learning (ML) platform, announced the results of its annual ML Insider survey for 2022 revealing that companies are increasing investment in AI, despite the current economic situation. Additionally, the survey found that the vast majority of organizations are seeing the benefits of AI, ...
Metaverse real estate secured by Primedia Pty Ltd
Wednesday, October 26, 2022 by Richard Harris
Primedia Pty Ltd has made another forward-thinking leap. The powerhouse organization that owns Primedia Outdoor, Primedia Broadcasting, and award-winning news brand Eyewitness News, has now secured virtual real estate in Africarare, Africa’s first metaverse.
Officially announced at the inaugural PrimeX event in Johannesburg, Primedia will enter the metaverse, t...
Switching to a 4 day work week
Wednesday, October 12, 2022 by Richard Harris
Employees have increasingly voiced the value of their work-life balance throughout the past few years, and with Americans quitting their jobs at staggering rates, it’s becoming increasingly clear that employers will need to listen if they want to retain top talent. According to Gartner, a shortened workweek is the most-wanted recruitment and retention strategy by ...
Mobile tower defense game stats
Tuesday, October 11, 2022 by Richard Harris
One of the most popular genres in mobile gaming is tower defense games. The mobile tower defense games market is especially popular on smartphones and tablets, where gamers can easily take them with them wherever they go. In addition, tower defense games are great for keeping people occupied on long road trips or flights, as they require little to no interaction from th...
Send money across 5 continents with IPSIPay app
Tuesday, October 11, 2022 by Brittany Hainzinger
Innovative Payment Solutions, Inc. announced that it has completed the key integration of its IPSIPay mobile application and back-end payment processing infrastructure through its commercial partners.
This major achievement allows IPSIPay users the ability to easily transfer money and make payments through the IPSIPay app throughout five continents for receipt a...
Nedbank enters the metaverse
Tuesday, October 11, 2022 by Freeman Lightner
As the digital economic voyage into the metaverse starts to accelerate, major players in trade and industry are poised to develop custom experiences in this digitally enhanced world, which is being heralded as the future of eCommerce. Nedbank, one of the largest financial services groups in Africa, has partnered with Africarare, Africa’s first metaverse, and secur...
Easy NFT creation with Enjin
Monday, October 3, 2022 by Richard Harris
Esther Partland from Enjin discusses her journey at Enjin and how she started by volunteering and progressed into the Head of Ecosystem. Esther also identifies the key skills that led to her success at Enjin, what kind of tools Enjin provides for building Web3 infrastructures, and how businesses and individuals both can benefit from these tools. Esther goes on to e...
Developer led visibility practices advance at SmartBear
Thursday, September 1, 2022 by Richard Harris
SmartBear, a provider of software development and visibility tools, has hired world-class artificial intelligence (AI) leader Jim Wu as VP of AI and Data Science working in the SmartBear Innovation Labs and product management leader Anthony Bryce as VP of Product Management. Both are supporting the company’s strategy to provide critically-needed visibility for dev...
Metaverse industry report 2022 from GamesPad
Tuesday, August 30, 2022 by Freeman Lightner
The Metaverse Industry Report 2022 by GamesPad Co-Founders Constantin Kogan and Eran Elhanani examines new markets in the metaverse, as well as strategies for entrepreneurs to capitalize on emerging business opportunities.
The potential metaverse market opportunity is projected to reach a whopping $13 trillion by 2030. Many leading brand...
Your digital commerce strategy
Monday, August 29, 2022 by Boris Lokschin
Events of recent years have catapulted the demand for digital transformation, and digital commerce was no exception. E-commerce sales grew 50% over the pandemic, reaching a whopping $870B. With digital commerce booming in all sectors, and demand for excellent digital experiences growing with it, developers’ workloads are bigger than ever. As a result, 83% say...
Low code no code strategy from Iterate ai
Monday, August 29, 2022 by Richard Harris
Iterate.ai is a low-code application development platform used by brands like Jockey and ULTA Beauty to spin up applications quickly. Brian Sathianathan, the Chief Digital Officer, at Iterate.ai explains why low-code will not be a right fit for some use cases, how advantageous and secure low-code development is, the payoff compared to traditional approach...
Oracle Web3 development accelerates
Tuesday, August 16, 2022 by Brittany Hainzinger
InfStones and Oracle have announced that they are collaborating on integrating InfStones’ leading blockchain development platform with Oracle Cloud Infrastructure (OCI) to accelerate Web3 development. This collaboration will help deliver important insights that drive the evolution, development, and adoption of Web3 applications worldwide.
Innovations for cloud infrastructure from Cortex
Thursday, August 11, 2022 by Freeman Lightner
Cortex announced new innovations designed to give engineering teams the same levels of visibility into and control over cloud infrastructure that the platform has, since its inception, over microservices. The company’s industry-leading System of Record for Engineering, which has given engineers and SREs comprehensive microservices visibility and control, now provi...
4Players appoints new Marketing Director Patty Toledo
Wednesday, August 10, 2022 by Freeman Lightner
Pioneering technology veterans 4Players has announced the appointment of industry leader Patty Toledo, as its first Marketing Director. Patty brings her considerable skills to 4Players as it prepares to launch new products to support game developers to create metaverse-ready, engaging player experiences, and will drive a marketing strategy to take the much-loved brand i...
Software-defined perimeter market is set to grow
Friday, August 5, 2022 by Brittany Hainzinger
The software-defined perimeter market is expected to increase at a CAGR of 14.3% from USD 7.4 billion in 2022 to USD 28.2 billion through 2032.
The increased need for policy-based security architecture to decrease network complexity and the growing demand for cloud-based applications are other factors expected to influence the software-defined perimeter market trends...
Tablet gaming still important in gaming industry
Thursday, August 4, 2022 by Freeman Lightner
The size of the tablet gaming industry is relatively small, but it still forms an integral part of the mobile gaming industry. According to the numbers presented by SafeBettingSites.com, Roblox Corporation was the top-earning iPad gaming publisher in June 2022. The creators of the online game platform and game creation system, Roblox, made $45.99 million through th...