SKAdNetwork and Private Relay quasi-VPN
Thursday, June 30, 2022 by Nathan Darst
During Apple's Worldwide Developers Conference (WWDC) 2020 and 2021, Apple came out with major updates to privacy that impacted mobile marketers for years to come in the iOS space. It’s no surprise everyone was waiting with bated breath to see where Apple would take us with WWDC 2022 announcements around iOS 16. While there were certainly going to be some...
App marketing for subscription apps report
Friday, June 17, 2022 by Richard Harris
AppsFlyer, in partnership with Liftoff, released the State of App Marketing for Subscription Apps, an in-depth report containing key insights that detail consumer trends and help marketers understand how subscription apps are navigating the age of digital privacy.
As subscription-based apps grow year-over-year (YoY), reflecting the change in consumer behavior, apps i...
Bridging marketing gaps with data cleanrooms
Friday, June 10, 2022 by Charles Manning
If you have been following the advertising technology (adtech) ecosystem and all things privacy, measurement, and targeting, you know that the only thing that has remained unchanged is that everything is in a state of change every 6-12 months.
In the past two years, Google announced its third-party cookie news, phasing them out now in 2023. More recently, Google anno...
ImmuniWeb Neuron web security scanning
Friday, June 10, 2022 by Richard Harris
ImmuniWeb has announced the launch of ImmuniWeb Neuron, a web application and API web security scanning solution that is based on the award-winning ImmuniWeb AI Platform available.
ImmuniWeb Neuron is designed to rapidly scan tens, hundreds, or even thousands of web applications and APIs for vulnerabilities, weaknesses, and misconfigurations. It c...
Apple WWDC 2022 announcements
Thursday, June 9, 2022 by Freeman Lightner
"The release of iOS 16 promises the ability to customize the phone’s lock screen to an incredible degree, allowing users to change every aspect of the look of their screen. The new Live Activities feature also helps to avoid being bombarded with notifications.
Letting users have different lock screens for different purposes like work or personal is an inte...
Search 3 NFT search engine lands
Thursday, June 9, 2022 by Freeman Lightner
HUMBL, Inc. has announced the launch of Search 3, a new cross-chain search engine designed to help users explore Web 3, a decentralized version of the world wide web, built on blockchain.
"The common complaints about Web 3 are that it is hard to find and the consumer tools are too complex. With Search 3, we have provided a simplified front door to Web 3, along w...
App-ocalypse due to ad and privacy regulations
Friday, May 20, 2022 by Richard Harris
The App-ocalypse', the new report from Bango reveals that marketers are experiencing a negative impact on their bottom line due to new ad regulations and privacy changes. The research revealed that 59% of marketers have lost revenue since Apple's IDFA changes, the phasing out of third-party cookies by Google, new privacy updates, and changing ad regulations.
...
HUAWEI Ads joins IAB Europe as a CMP
Wednesday, April 13, 2022 by Richard Harris
HUAWEI Ads became a listed Consent Management Platform (CMP ID: 386) approved by IAB Europe in March 2022, after it was registered as a global vendor (vendor ID: 856) with the IAB Europe's Transparency and Consent Framework (TCF) v2.0 in 2020, which recognized its active engagement in standardization for the programmatic advertising ecosystem. With this CMP function...
Top metaverse challenges
Thursday, April 7, 2022 by Richard Harris
A commissioned study that examines how developers feel about the current state and inevitable evolution of the metaverse from Agora, Inc. has landed.
The metaverse is an interactive space that combines real-life social interaction with extended reality (XR) and has been labeled as game-changing by many experts across a wide range of industries. For develope...
App deletion deadline from Apple
Tuesday, March 29, 2022 by Freeman Lightner
Transcend, the platform that allows users to encode privacy across a company's tech stack has released the results of its latest survey of technology decision-makers, which assessed their readiness for Apple's in-app deletion requirements for iOS apps that offer account creation. The findings show that 71 percent of companies surveyed are not fully prepared...
SDK runtime within the Google Privacy Sandbox
Tuesday, March 22, 2022 by Nathan Darst
Google recently announced its plans to bring its Privacy Sandbox to Android. Largely conceptual at this point, Google has made it clear this will be a multi-year lift (at least 2 years). The lead time is much appreciated; however, it's so distant that we don't have any solidified documentation, betas, or developer previews to act on. So what does that mean? Well...
Ethereum virtual machine lands from Ontology
Monday, March 7, 2022 by Brittany Hainzinger
Ontology announced the release of its Ethereum Virtual Machine (EVM). Seamlessly connecting the Ontology and EVM-based ecosystems will increase cross-chain interoperability, allowing EVM-based blockchain developers to migrate easily across ecosystems and seamlessly construct applications on Ontology.
To celebrate the release, Ontology has also announced a $10 million...
Mobile market 2021 highlights
Thursday, February 3, 2022 by Freeman Lightner
At the end of the year everyone was talking about the future and making predictions, but what about the highlights of 2021? Last year was rich in sensations, new names appeared on the market, and many industry giants cooperated to enhance their power or work on large-scale joint projects. Apptica compiled a selection of the most significant events, cases, and changes th...
Data privacy predictions from Ground Labs
Monday, January 17, 2022 by Freeman Lightner
As Ground Labs Co-Founder, Stephen Cavey leads a global team empowering enterprise partners to discover, manage and secure sensitive data across their organizations.
Stephen has deep security domain expertise with a focus on electronic payments and data security compliance. He is a frequent speaker at industry events such as PrivSec Global, and his expert analy...
Quantum, Metaverse, NFTs and Healthcare blockchains coming in 2022
Saturday, January 8, 2022 by Richard Harris
Manjusha Madabushi is the CTO and Co-Founder of Talentica Software, the global leader in product development services for early and growth-stage technology businesses. She has mentored over 70 start-ups in building successful products across domains like FinTech, Media & Ads, EdTech, and Healthcare in a career spanning more than 3 decades. Manjusha is an avid h...
Marketing and tech trends in 2022
Wednesday, January 5, 2022 by Freeman Lightner
Assaf Baciu, Chief Operating Officer, and Lisa Spira, Head of Content Intelligence, from Persado talk about marketing/tech trends and predictions for 2022.
Assaf Baciu, Co-Founder and Chief Operating Officer says:
Changing privacy laws will accelerate marketing innovation and out-of-the-box thinking:
The proliferation of privacy laws is thrusting brands into un...
Mitigating API attacks in 2022
Wednesday, January 5, 2022 by Richard Harris
Nathanael Coffing, co-founder and CSO of Cloudentity, is also a board member. Nathanael has over 20 years of management and architecture experience across identity, security, microservices, and IT domains. Prior to founding Cloudentity, he founded OrchIS.io and helped build numerous technology startups leveraging his experience at Sun, Oracle, Imperva, Washington Mutual...
5G 2022 predictions from EdgeQ
Tuesday, January 4, 2022 by Richard Harris
Vinay Ravuri, CEO at EdgeQ shares his predictions for 2022 about the cloudification of 5G, the death of Moore's law, 5G & AI convergence, and more.
5G will become an essential utility and assumed “natural resource” of infrastructure. Supplying the digital “pipeline” and harnessing data currency will become a focal point of national sec...
Apple gaming studio predictions for 2022
Monday, December 20, 2021 by Justin Welter
If Apple were a person, it would seem they are (still) living on top of the world. Still flush with cash, flexing those privacy muscles with the final rollout of iOS 14.5 and then benching more with iOS 15, and up 29% year over year. But like a senior year quarterback with three championships already to their name, expectations are high and when they’re not m...
BLOCKCHANCE Europe 2021 event lineup
Thursday, December 2, 2021 by Richard Harris
BLOCKCHANCE has opened its doors to inspiring personalities and over 1,500 ticket holders. The latest additions to the impressive list of speakers include Justin Sun (Founder of TRON) and William Eulises Soriano Herrera, parliament member of El Salvador.
BLOCKCHANCE Europe 2021
2G+ and the highest standards of hygiene
To ensure everyone’s safety, th...
Walkie talkie app creator Picslo Corp lands $3.25M in funding
Tuesday, November 23, 2021 by Freeman Lightner
Picslo Corp. has announced a funding round of $3.25 million led by Heroic Ventures and followed by additional investments from TI Platform Ventures, LDV Partners, Partech, Diaspora Ventures, Breega, and Kima Ventures. Leader of one of the world’s fastest-growing audio communities, Picslo is the developer of Walkie-talkie, a popular audio-based social media app aim...
Ontology partners with bloXmove
Tuesday, November 23, 2021 by Richard Harris
Ontology, the project bringing trust, privacy, and security to Web3 through decentralized identity and data solutions, has announced a partnership with bloXmove, a business-to-business mobility blockchain platform designed to simplify travel across multiple forms of transportation by connecting mobility apps and reducing the need for users to switch between them.
The...
MuPDF App Kits land from Artifex Software Inc
Monday, November 15, 2021 by Richard Harris
Artifex Software, Inc. has expanded the MuPDF family of products with the development of MuPDF App Kits. These easy-to-implement SDKs were explicitly designed for Android and iOS mobile application developers. Artifex technologies provide essential tools to major print manufacturers, SaaS and Cloud developers, PDF tools/creation companies, and software develop...
App Tracking Transparency causes a shift in ad spending
Monday, November 8, 2021 by Jude O’Connor
The launch of Apple's App Tracking Transparency tool has led to two-thirds of consumers opting out of app tracking. In response, the amount advertisers spend on iOS dropped by around a third, while simultaneously increasing by around 10% on Android. When it comes to User Acquisition, recent data from PubMatic shows that the share of mobile app ad spend on Andro...
Synthetic data platform upgrades from MOSTLY AI
Wednesday, November 3, 2021 by Brittany Hainzinger
MOSTLY AI, which pioneered the creation of AI-generated synthetic data, launched an upgrade to its platform MOSTLY AI 2.0, the synthetic data platform that can automatically synthesize complex data structures, making it ideal also for software testing. MOSTLY AI 2.0 can be implemented on-premise or in a private cloud and adapts to different data structures of the compan...
Huawei Developer Conference highlights
Tuesday, November 2, 2021 by Richard Harris
The annual Huawei Developer Conference 2021 (HDC 2021) recently returned, kicking off an eventful weekend filled with highly anticipated hardware and software launches, keynotes, and tech sessions.
The conference began with a bang, as five Huawei speakers affirmed their goal to forge a smart, safe and flourishing ecosystem alongside its partners in the opening keynot...
iOS 15 benchmark updates from AppsFlyer
Monday, November 1, 2021 by Brittany Hainzinger
AppsFlyer is back with an updated data set for iOS14+ Benchmarks.
iOS 15 adoption hits 30% after 5 weeks since the release
The share of users who have upgraded their operating systems to version 15 has only reached 30% as Apple has yet to push this update among its users. Adoption is slower than usual, iOS 14 reached 40% in the same time frame.
iOS Shopping app...
Offshore software developers risks and advantages
Thursday, October 28, 2021 by Vivien F. Peaden
The onset of COVID-19 has hastened CEOs’ prioritization of digital transformation to future-proof their organizations. This paradigm change is driving the IT outsourcing spend to improve operational agility, integrate new technologies, and achieve cost-savings and faster time-to-market.
Risks and advantages of using offshore software developers
The pandemic ...
Synthetic data training program from MOSTLY AI
Monday, October 18, 2021 by Brittany Hainzinger
MOSTLY AI announced the launch of a new training program intended to help train the next generation of synthetic data superusers within enterprises. Several clients have already leveraged this program to kickstart their synthetic data journeys, with very positive results.
Synthetic data sets look just as real as a company's original customer data reflec...
Protecting source code
Wednesday, October 6, 2021 by Nigel Thorpe
Earlier this year, EA (Electronic Arts), reported a cyberattack and the theft of some 780GB of source code for games such as FIFA 21 and the proprietary Frostbite game engine used for many other high-profile games such as Battlefield. The threat actors responsible for the EA data breach put the stolen data up for sale on an underground hacking forum for $28 million, pro...
Smart contract language changes for Partisia Blockchain
Thursday, September 30, 2021 by Brittany Hainzinger
Partisia Blockchain has announced that it has updated its smart contract language to Rust and Wasm (WebAssembly).
Partisia Blockchain represents the first successful complete integration of Secure Multi-Party Computation (MPC) and blockchain technology. The adoption of Rust and Wasm is designed to facilitate a smooth and more efficient experience for developers,...
SnykCon 2021 event lineup
Friday, September 24, 2021 by Randall Degges
We're only a few weeks away from SnykCon 2021, Snyk's free annual developer conference that helps you learn how to build applications securely running October 5-7. We have a packed agenda full of expert talks, hands-on workshops, helpful demos, product roadmaps, opportunities to interact with some of the smartest speakers and leaders of developer security i...
Increase developer productivity with webhooks from CircleCI
Thursday, September 2, 2021 by Freeman Lightner
CircleCI, the continuous integration, and continuous delivery (CI/CD) platform have announced CircleCI webhooks, a feature that provides software engineering teams the ability to build integrations that react to CircleCI job and workflow status notifications.
How to increase developer productivity with webhooks from CircleCI
Research shows that the performance lev...
App advertising models in the future
Wednesday, August 25, 2021 by Todd Wooten
Remember when content was king, back before three companies came to dominate digital advertising? Well, the content will be king again, thanks to emerging privacy regulations and a new interest in curbing anti-competitive behavior. But the future isn’t written in stone. In fact, we’re making it up as we go. Here’s how app developers and publishers can ...
How many Bitcoin addresses are being created in 2021
Tuesday, August 24, 2021 by Freeman Lightner
The Bitcoin network continues to witness an eye-popping activity on its blockchain despite high volatility in Q2, after the asset sharply declined from its all-time high set in April 2021.
Blockchain Centre reports how many Bitcoin addresses are being created in 2021
Data compiled by Blockchain Centre uncovered a stunning finding, as many as 488,206 new Bitco...