MEGAFANS new advertising strategy
Monday, October 14, 2019 by Freeman Lightner
MEGAFANS Inc. (Mobile eSports Games Fanatics) has launched a new self-sustaining advertising strategy, unlike anything eSports companies have done so far they say. The new strategy involves utilizing the freemium model employed by gaming studios in order to monetize consumers who aren’t converting to eSports. Operating in a $68 billion market, this self-susta...
What is Ossum
Thursday, October 3, 2019 by Thomas Hooker
Software development is not just coding, especially when working on a team. A developer spends time planning work, discussing requirements, reviewing work, testing, and deploying. To help with these tasks, teams often use a variety of tools, from issue trackers to source control to CI/CD tools. It's not unusual for a team to have a different supplier for each tool, ...
Oculus Connect 6 announcements
Thursday, September 26, 2019 by Richard Harris
Oculus Connect 6 unveiled Facebook Horizon, an interconnected and ever-expanding social VR world where people can explore new places, play games, and build communities - launching in beta in 2020. They announced hand tracking on Oculus Quest, which will enable natural interaction in VR using your own hands, all without the need for a controller, external sensors, gloves...
How game developers can drive more revenue
Monday, September 23, 2019 by Offer Yehudai
Game developers tend to follow standard templates for monetizing their apps. Mid-core publishers focus on IAP and time-gated ads to be shown at a later date, usually based on their studios' recommendation. Meanwhile, hyper-casual ones go all-in on advertising, while casual games fall somewhere in between. These default strategies leave money on the table b...
Mobile gaming industry benchmarks offer fresh look on industry
Wednesday, September 18, 2019 by Christian Hargrave
Mobile game industry benchmarks report has been released by GameAnalytics, offering a fresh look at how gamers play and pay on their smartphones. The report highlights performance benchmarks for key metrics across the top 16 genres, including retention, session length, stickiness, conversion rate, ARPPU, and ARPDAU. In this report, GameAnalytics has also partnered with ...
Build applications at speed with Cohesity Agile Dev
Thursday, September 12, 2019 by Freeman Lightner
Cohesity has announced the launch of Cohesity Agile Dev and Test, a new solution that addresses key bottlenecks organizations face in building applications at speed. It moves away from the request-fulfill model where developers request access to production-grade data and wait sometimes weeks for IT operations teams to provide the data needed to build...
Northwest Arkansas tech summit returns in 2019
Friday, September 6, 2019 by Brittany Harris
The Northwest Arkansas Tech Summit is returning to Northwest Arkansas for its 7th year, introducing a conversation among leaders in business and technology to enhance, diversify and prepare Northwest Arkansas for its future.
The theme for the year is ‘What’s Next … After Next,’ which will allow attendees and participants to look beyond where ...
MobilityWare acquires Jump Ramp Games including Lucktastic brand
Tuesday, September 3, 2019 by Brittany Harris
MobilityWare, the original app developer for the game of Solitaire and creator of many other games, has announced the acquisition of Jump Ramp Games. Jump Ramp is a leader in enabling its clients to understand, engage, and acquire customers within its data-driven Performance Marketing Network. As part of the acquisition, MobilityWare will take over Jump Ramps ...
Open source Mixed Reality (MR) application for Microsoft HoloLens
Tuesday, September 3, 2019 by Freeman Lightner
The President of Feel Physics developed an open-source Mixed Reality (MR) application for Microsoft HoloLens.The interactive app helps students to visualize and intuitively understand the magnetic field.
With a Microsoft HoloLens headset on, the app visualizes the magnetic field in 2D or 3D by showing a red-blue bar magnet through the center of compasses needles. Stu...
Mobile game Warhammer Odyssey coming soon
Friday, August 30, 2019 by Brittany Harris
Games Workshop and Virtual Realms announced Warhammer: Odyssey, an MMO that brings the conflict and intrigue of the Warhammer Old World to Android and iOS devices.
Morrslieb the Chaos Moon grows large in the skies above the Old World, under its wicked visage doomsayers take to the city streets and those creatures who would bring the walls of a man crumbling down...
Sprint 5G phones include Hatch Premium and cloud gaming
Thursday, August 29, 2019 by Richard Harris
Sprint customers can enjoy instant access to unlimited mobile cloud gaming with Hatch Premium and True Mobile 5G. Hatch, a game-streaming experience specifically designed for mobile 5G networks, will be preloaded on Sprint 5G smartphones. Plus, customers will receive a complimentary three-month subscription to Hatch Premium.
Sprint 5G customers will experie...
GlobalPlatform brings trust to the IoT ecosystem
Thursday, August 29, 2019 by Richard Harris
Given the increasing need for the internet of things (IoT) device security and trust, GlobalPlatform, the standard for secure digital services and devices, has appointed a Strategic Director with significant expertise in IoT development and deployment.
Chris Steck, Head of Standardization, IoT & Industries at Cisco, a full member of GlobalPlatform, will work...
Hot Wheels Infinite Loop mobile game released
Friday, August 23, 2019 by Richard Harris
Mattel, Inc. released the Hot Wheels Infinite Loop, a new digital racing game that brings the legendary Hot Wheels catalog to mobile devices for the ultimate smash-and-crash speed competition. With an introduction timed to Gamescom, Europe’s leading trade fair for digital games culture held in Cologne, Germany, Hot Wheels Infinite Loo...
API visual editor released from Stoplight
Wednesday, August 21, 2019 by Richard Harris
Stoplight, the enterprise API Design Management company, released Stoplight Studio, an API visual editor enabling faster, more collaborative and efficient OpenAPI (formerly Swagger) development for software teams.
Stoplight API Design Studio is a collaborative visual editor that allows users to build and share APIs with their team in minutes. It eliminates...
INTUITION.DEV wants to help developers survive the coming tech crash
Tuesday, August 20, 2019 by Richard Harris
Hacker News announced the release of a first working version of INTUITION.DEV. INTUITION.DEV is a completely free and open source low-code tool specifically designed for professional developers, not citizen developers.
Bubble (a commercial low-code tool for citizen-developers) estimated savings of ten to 50 times on traditional development costs through low-code, and...
What your zodiac sign says about your gaming personality
Tuesday, August 20, 2019 by Richard Harris
No two gamers are alike. Everyone has their own unique interests and approaches to playing their favorite mobile games. Fascinatingly, a person's zodiac sign can often point to certain traits that not only affect your personality in real life, but also your gaming style!
The folks at Fort Mason Games— the female-run mobile gaming company that brought ...
GPS locator tracking app gets updated for fleets and more
Monday, August 19, 2019 by Brittany Harris
Chirp GPS, the leading GPS tracking mobile app for iOS, Android, and the web, has just released version 6.0 with a brand new tracking screen that is causing quite a stir among users - especially those owning businesses.
What's the buzz all about? It's the app's ability to show everyone at the same time on the map in real-time, and include all of their log...
Spotify and Bango team up
Thursday, August 15, 2019 by Richard Harris
Bango the mobile commerce company, and Spotify, have entered into a business partnership to increase access to the world’s most popular audio streaming subscription service. By partnering with Bango, Spotify makes its streaming service available for operators all over the world to bundle with mobile and fixed subscription plans allowing millions of more ...
Playable gaming ads lands from Luna Labs
Friday, August 2, 2019 by Richard Harris
Luna Labs has officially launched the Luna toolkit, which allows developers building in Unity to streamline the development process, and easily create lightweight experiences for HTML5 game platforms and the next generation of playable ad creation.
“Luna was born in a gaming studio, where we saw first hand that there was an increasing need for HTML5 conte...
Bitcoin secured enterprise blockchain lands
Wednesday, July 31, 2019 by Brittany Harris
Komodo announced that Antara, an end-to-end “Smart Chain” development framework, has gone live. Antara allows developers to break away from the limitations of today’s single-chain blockchain platform architecture by enabling the creation of simple, scalable, modular, Smart Chains that are secured using the Bitcoin network through Komodo’s Delayed...
Foghorn teams up with Porsche to give drivers a better experience
Wednesday, July 31, 2019 by Richard Harris
FogHorn announced its completion of Program 6 of Startup Autobahn, the largest European innovation platform and accelerator connecting leading automotive organizations with promising startups. FogHorn partnered with sports car manufacturer Porsche during the 100-day challenge to develop a prototype of more secure means for drivers to access vehicles by leveraging real-t...
Blockstack to increase monthly payouts
Wednesday, July 31, 2019 by Richard Harris
Blockstack PBC plans to increase monthly payouts from its developer reward program up to $1 million worth of Stacks tokens per month by May 2020. Payouts from the App Mining Program, which rewards developers who create the top-ranked applications within the Blockstack ecosystem, are set to increase gradually over time, starting in August and building up to a monthly tot...
The cloud infrastructure startup war brewing
Tuesday, July 30, 2019 by Richard Harris
Cloud infrastructure startups have traditionally faced an uphill battle as they strive to gain footing against market leaders like AWS and Google. As a result, venture investors have tended to shy away from these startups on the assumption that the cloud platforms will eventually eradicate all competition in the market.
Eric Anderson, Principal at Scale Venture Partn...
How cryptocurrencies can help the UK after Brexit
Friday, July 12, 2019 by Richard Harris
Cryptocurrencies such as Bitcoin could play a significant role in reshaping and reinvigorating the UK’s financial services sector post-Brexit.
This is the bold assertion from the CEO and founder of one of the world’s largest independent financial advisory organizations.
The observation from deVere Group’s Nigel Green comes as Britain’s Brex...
Don't sleep on App-Ads txt implementation
Thursday, July 11, 2019 by Matt Barash
It took just 18 months for 77% of the top 5,000 global websites that sell programmatic ads to adopt the Authorized Digital Sellers method (ads.txt) – a file that lists which companies are permissioned to sell their digital inventory.
So when the IAB came out with the 1.0 version of app-ads.txt in mid-March, the question became, how long will adoption take? Afte...
MariaDB enterprise server helps you sleep at night
Thursday, June 20, 2019 by Richard Harris
MariaDB Corporation announced the release of MariaDB Enterprise Server 10.4, code-named “Restful Nights” for the peace of mind it brings enterprise customers. Databases are the backbone of critical business services used every day. A database failure can result in sleepless nights for everyone involved. The new MariaDB Enterprise Server includes added f...
Mobile app profitability and user LTV
Tuesday, May 28, 2019 by Alon Golan
According to a recent survey, mobile advertising and app marketing practitioners believe that more and more advertisers will focus on actual profitability this year and move away from the exhausting what-ever-it-takes growth strategy.
Profitability is a rallying cry I hear almost daily from mobile app publishers, and it begins with user acquisition campaigns. If ther...
Google recommends Webpals Mobile to advertisers
Tuesday, May 28, 2019 by Christian Hargrave
Webpals Mobile was named to Google’s App Preferred Creative Partners program, bringing together app advertisers with a select group of trusted partners and their creative marketing teams to develop successful app ad creatives.
Creative assets are becoming increasingly critical for control and targeting in the age of automation, but many app marketers lack the e...
Maker of CryptoFight lands investment from gaming pioneer Calvin Ayre
Monday, May 20, 2019 by Brittany Harris
Kronoverse Corp. has secured a lead investment in its seed round from Calvin Ayre, online gaming entrepreneur, and founder of Ayre Group and CoinGeek. The investment comes on the heels of Kronoverse’s groundbreaking announcement last month that it will use the Bitcoin SV [BSV] blockchain to power CryptoFights’ game networking layer. Ayre is a key backer of B...
Apple Arcade game development and Stadia set to shift gaming industry
Wednesday, May 1, 2019 by Richard Harris
In the last few months, the gaming industry has witnessed major shifts as new emerging services begin to take shape across various platforms. Drilling down into mobile gaming, the recent launches of Google Stadia and Apple Arcade have presented gamers with two new mediums to flex their gaming skills. However, these emerging platforms have presented new implications, cha...
IoT Developer Survey 2019 released from The Eclipse Foundation
Tuesday, April 23, 2019 by Christian Hargrave
The Eclipse Foundation released the 2019 IoT Developer Survey that canvassed more than 1,700 developers about their IoT efforts. The survey was conducted by the Eclipse IoT Working Group in cooperation with member companies (including Bosch Software Innovations, Eurotech, and Red Hat), and support from the IoT community at large.
IoT developers are driving real...
Unity 2019.1 gets over 300 improvements
Thursday, April 18, 2019 by Richard Harris
Fresh off the heels of a successful and exciting (as always) Game Developers Conference (GDC 2019), Unity Technologies launch Unity 2019.1. Unity 2019.1 includes almost 300 new features and improvements, including powerful, production-ready versions of the Lightweight Render Pipeline, the Burst Compiler, and the Shader Graph, which is helping creators and teams of all s...
The most popular gaming platform, and why cloud gaming sucks
Friday, March 22, 2019 by Richard Harris
Gamers spend an average of 7 hours, 7 mins each week playing (up 19% from last year), and cloud is the next frontier for video games it seems, with major tech players like Microsoft and Google teasing their cloud gaming launches at GDC 19. But getting gamers on board with these new services will require developers to create interactive games that don’t frustr...
Ahead of GDC 2019, Google drops new app advertising solutions
Monday, March 18, 2019 by Richard Harris
Google has announced new mobile app advertising solutions ahead of the Game Developers Conference 2019.
The new tools aim to help developers carve out better revenue and build a better app business, especially those developers making games. There are new tools in most sections of the software lifecycle, including pre-launch, launch, and even post-launch.
A cloud suite for decentralized and Blockchain apps has emerged
Wednesday, March 13, 2019 by Christian Hargrave
RTrade Technologies is proud to announce the launch of Temporal, a versatile tool for companies with large amounts of data to secure, store and track. The platform can be used as is, or customarily built to manage and deploy blockchain-based applications and non-blockchain data-storage solutions for any enterprise.
Temporal is an open-source API for distributed data ...