pinterest acquires urx mobile app deep linking platform
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Developer news items we found relating to pinterest acquires urx mobile app deep linking platform
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What are inapp landing pages anyway
Friday, October 14, 2016 by Richard Harris
Web landing pages are a marketing mainstay, with a 2014 study by MarketingSherpa revealing that 48% of companies build a new landing page for each marketing campaign they make. However, until now, the options for apps have been far more limited, resulting too often in push notifications and ads that merely take users to the app’s home page.Keren Wexler, Director of prod...
Pinterest Acquires URX Mobile App Deep Linking Platform
Wednesday, May 4, 2016 by Richard Harris
URX has announced that it has been purchased by Pinterest. According to a recent statement by URX CEO John Milinovich, “Today, I’m excited to announce that the URX team is joining Pinterest. As we learned more about Pinterest's mission of helping people discover and do the things they love, it was clear that we share a similar view of the future. Discovery is one of the...
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