HotPlay in game advertising updates from NextPlay
Thursday, August 25, 2022 by Freeman Lightner
NextPlay Technologies, Inc., a digital native ecosystem for finance, digital advertisers, and video gamers, updates shareholders on continuing progress made by its HotPlay in-game advertising group and game studio towards commercial launch.
Progress includes the expected commercial release of HotPlay 2.0 in calendar 2022, which, when released, will off...
Marketing and tech trends in 2022
Wednesday, January 5, 2022 by Freeman Lightner
Assaf Baciu, Chief Operating Officer, and Lisa Spira, Head of Content Intelligence, from Persado talk about marketing/tech trends and predictions for 2022.
Assaf Baciu, Co-Founder and Chief Operating Officer says:
Changing privacy laws will accelerate marketing innovation and out-of-the-box thinking:
The proliferation of privacy laws is thrusting brands into un...
Bluedot and Adeptmind band together
Wednesday, July 28, 2021 by Brittany Hainzinger
Bluedot, the leading provider of location technology for mobile apps, and Adeptmind, a leading AI retail technology company creating advanced digital discovery solutions for retailers and shopping centers, are banding together to address the gap between soaring demand for fast and easy curbside pickup and the challenge facing many brick and mortar stores to deliver a fr...
AppsFlyer releases mobile attribution solution for Apple’s App Clips
Monday, November 2, 2020 by Brittany Hainzinger
AppsFlyer released a mobile attribution solution for Apple’s App Clips, Apple’s shortcut to completing a single app function or task quickly and seamlessly.
The pandemic is driving increased use of mobile devices from shopping online to hybrid shopping experiences like BOPIS and curbside pickup. With the holiday season upon us, brands have an opportunity ...
Sam's Club Now is opening with no cashiers and putting mobile first
Monday, October 29, 2018 by Richard Harris
Sam's Club has said they are real close to opening a new store centered around mobile and scan-and-go technology in Texas - it's called Sam's Club Now. It aims to be a mobile-first shopping experience, similar to Amazon Go stores, powered by the new Sam’s Club Now mobile app, where your entire shopping experience from browsing to pa...
How Nintendo proves some people hate the app stores
Tuesday, May 29, 2018 by Richard Harris
When Nintendo announced that it’s bringing back the NES Classic console on June 29th my first thought was...why? It's a proven platform there's no doubt, but you can walk into any used video game store across the land and pickup the actual vintage console for around $100 bucks. Or just cruise Ebay and you'll find the console, controllers, 25 cartridge games, the zapper ...
The Curbside ARRIVE SDK for developers
Thursday, November 16, 2017 by Richard Harris
Curbside, a Silicon Valley startup that connects stores and restaurants with mobile customers, recently announced a public SDK for ARRIVE, Curbside’s predictive arrival technology, which accurately determines when someone is approaching a physical store - all without draining the customer’s smartphone battery.This tool is available to developers to incorporate into any ...
3 ways developers can stay relevant while IoT steams forward
Friday, March 31, 2017 by Julie Lockner
Apple watches, Nest thermostats, and Amazon’s connected inventory management systems are examples of how the Internet of Things (IoT) is revolutionizing how companies do business. It’s not going away, either; according to IDC, the IoT market could almost triple in the coming years, projecting an increase in market worth from $655.8 billion in 2014 to $1.7 trillion by 20...
Discussing Android OS in the Enterprise With Zebra Technologies
Tuesday, September 6, 2016 by Richard Harris
We recently spoke with Bruce Willins, engineering fellow at Zebra Technologies, to discuss the versatility and power of the Android OS and how it’s used at an enterprise level in retail, manufacturing, supply chain and more.
ADM: Who is Zebra Technologies and what does the company do?
Willins: At Zebra, we make businesses as smart and connected...
RingCentral Brings Enterprise Functionality to the Apple Watch
Friday, December 11, 2015 by Stuart Parkerson
We recently visited with Ted Yoshikawa, Senior Product Manager of Mobile Product Management, about his company’s recent release of RingCentral Mobile for Apple Watch, which extends enterprise communications capabilities beyond phones and tablets. RingCentral is a provider of software as a service (SaaS) solutions for business communications, including a cloud-based...
Optimizing your App Potential via Visual Mobile Analytics
Sunday, June 22, 2014 by Alon Even
The world of mobile apps you may think is old news, but in many ways it is just getting started. As you may already know, the app world is flooded with some great apps, a few mediocre ones and lots of bad ones. Traffic to ecommerce sites from mobile devices is rising steadily, recently with web traffic from mobile surpassing that originating from PCs for the first time....