Gaming app insights report from AppLovin and Adjust
Monday, April 1, 2024 by Freeman Lightner
Adjust released The Gaming App Insights Report, a first-of-its-kind resource for studios, developers, and mobile marketers, pairing global mobile gaming app data with expert insights from AppLovin and its in-house creative agency SparkLabs. Notable growth in gaming app installs and in-app revenue in 2023 continued into 2024 reveals a resurgence across many subverticals ...
Tech Bytes from Intel reveals new tech updates
Tuesday, March 19, 2024 by Richard Harris
Robert Hallock, vice president and general manager of AI and technical marketing in the Client Computing Group at Intel, shares insights on OpenVINO 2024.0.0, Intel’s NPU Acceleration Library, and a security innovation in collaboration with CrowdStrike.
Tech Bytes from Intel: OpenVINO 2024 release adds Intel Core Ultra NPU support and deep Gen AI focus
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Low code app development in 2024
Wednesday, March 13, 2024 by Richard Harris
Recently, low-code no-code app development tools have bridged a lot of gaps and enabled developers to overcome challenges that used to be complex or even unattainable. Some of the key areas these developer tools have made impacts in include automating code, natural language processing, image and video recognition capabilities, predictive analyti...
Top data predictions for 2024 from Alluxio
Thursday, February 8, 2024 by Richard Harris
Alluxio’s Founder and CEO Haoyuan (H.Y.) Li forecasts major developments in Artificial Intelligence (AI), cloud, data and analytics, devops and storage in 2024. Data strategies will continue to require solutions that enable enterprises to manage complex data across diverse sources, optimize performance, scale in hybrid/multi-cloud environments, and operate efficie...
AI code personalization tool from Anima
Monday, February 5, 2024 by Brittany Hainzinger
Anima announced AI Code Personalization which leverages generative AI in their code-generation engine. This feature empowers developers to automatically customize the code they produce so it resembles their coding style, significantly saving editing time. Anima’s code personalization is now available in the Anima Figma Plugin and in Figma’s Dev Mode.
...
AIGC marketing will increase in 2024 says Mobvista
Thursday, December 7, 2023 by Richard Harris
Embrace technological change: the great popularity of AIGC in recent years has brought great influence and change to the marketing industry. The application of AIGC can improve the efficiency, degree of personalization, and creativity enhancement of enterprise marketing. Utilizing these advanced technologies, companies can better meet customer needs and improve market c...
Clean dirty data with Data Prep from Versium
Friday, May 26, 2023 by Richard Harris
Research shows that bad data costs U.S. businesses more than $3 trillion per year dragging down the performance of marketing campaigns and ROI. Versium announced the launch of its new Data Prep product, a solution that empowers marketers to quickly fix massive amounts of data at scale so it can be deployed more effectively in all data-driven marketing activiti...
Automated staking pools on Filecoin opened by GLIF
Wednesday, May 10, 2023 by Brittany Hainzinger
GLIF announced the opening of Infinity Pool, the non-custodial, fully-automated staking pools on Filecoin. Trusted contributors to the ecosystem, GLIF has been advancing key network milestones for Filecoin since 2018, which include running the recommended wallet and multisig used by Protocol Labs and the Filecoin Foundation; running and maintaining Filecoin recomme...
Best alternative app store of the year award goes to AppGallery
Tuesday, May 9, 2023 by Richard Harris
AppGallery has won 'Best Alternative App Store of the Year' at the Mobile Games Awards (MGA) 2023 at an industry gala event held at BAFTA in London. A prestigious recognition that celebrates the very best in mobile, this award is an acknowledgment of AppGallery's commitment to users and developers. Not only is it an avenue where users can easily downloa...
Machine learning operations boosted by Alteryx
Monday, April 17, 2023 by Freeman Lightner
Alteryx, the Analytics Cloud Platform company announced a strategic investment in Fiddler, a pioneer in Model Performance Management (MPM), to augment Alteryx Machine Learning within the Alteryx Analytics Cloud Platform. With this investment from Alteryx Ventures, joint customers will be able to better operationalize how they build enterprise-level machine learning pipe...
Protein engineering using generative AI from Adaptyv Bio
Friday, April 14, 2023 by Freeman Lightner
AI tools like ChatGPT are revolutionizing how the world generates text, images, and code. In a similar way machine learning algorithms and generative AI are upending traditional processes in life sciences and collapsing time frames in drug discovery and materials development.
AlphaFold by DeepMind is probably the most well-known machine learning model in this space. ...
Samsung led the smartphone market in 2022
Thursday, April 13, 2023 by Brittany Hainzinger
According to StockApps.com, Samsung shipped 261 million units worldwide in 2022. This figure was well above the 226.4 million units shipped by Apple, the second-largest smartphone manufacturer.
"The South Korean technology giant was able to maintain its market leadership despite the pandemic-induced economic downturn, which affected all smartphone manufacturers....
AI Personalization and Guidance Engine released by Starbox
Monday, April 10, 2023 by Richard Harris
Starbox Group Holdings Ltd. recently announced the release of its Starbox AI Personalized and Guidance Engine (the “Engine”), which is built upon the Starbox AI Calculation Engine introduced earlier in March 2023 and ChatGPT. This Engine is designed to improve merchants’ business operations and enhance retail merchants’ experiences by offeri...
API exploration tool SwaggerHub Explore launches from SmartBear
Thursday, March 16, 2023 by Brittany Hainzinger
SmartBear is giving developers instant access to RESTful and Apache Kafka endpoints with the new SwaggerHub Explore. The free API exploration tool has an easy-to-use interface and accelerates the development lifecycle, allowing developers to easily visualize API data in a single place and quickly evaluate functionality before investing valuable time in API integration. ...
Internet advertising continues to grow believe it or not
Thursday, February 23, 2023 by Richard Harris
Astute Analytica has found that internet advertising remains the largest and most rapidly growing sector in the digital marketing industry, reporting nearly $476.46 billion in revenue in 2022. According to their research, mobile advertising accounts for the largest portion of digital advertising spend, making up nearly half of the total revenue. Moreover, the study high...
IoB to improve product and service personalization
Tuesday, January 31, 2023 by Brittany Hainzinger
Emerging software architectures in 2023 will be built around data quality, data pipelines, and traceability rather than computing, processing, APIs, and responses. This shift is being driven by digital transformation, which requires a data-driven approach to leverage AI and machine learning. Although the success of this method requires processing large amounts of data a...
Adobe metaverse innovations and integrations
Wednesday, March 16, 2022 by Brittany Hainzinger
Adobe unveiled new innovations and integrations across Adobe Experience Cloud that empower brands to succeed in the metaverse and drive personalization to make the digital economy personal.
Advanced AI Features: Driving growth requires business-changing customer insights that can power personalized experiences. Artificial intelligence (AI) innovations in Adobe Exp...
Voice Technology predictions for 2022
Friday, January 14, 2022 by Brittany Hainzinger
Joe Hagan, Chief Product Officer, is responsible for the LumenVox product portfolio. For more than 20 years, Joe has directed high-performing Product Management, Strategy, and Marketing teams across a diverse set of technology companies. Prior to joining LumenVox, Joe established the Product Management function and built out the marketing organization for CiBO Technolog...
Automated testing in 2022
Friday, January 14, 2022 by Richard Harris
Ajay Dawar, Alok Kulkarni, James Isaacs, and Linda Chen from Cyara discuss their 2022 predictions about real-time quality assurance, adopting automated testing, balancing employee experience and innovation, how to deliver innovative customer experiences, why AI won't displace humans for customer support, how enterprises can achieve digital transformation success, an...
Marketing and tech trends in 2022
Wednesday, January 5, 2022 by Freeman Lightner
Assaf Baciu, Chief Operating Officer, and Lisa Spira, Head of Content Intelligence, from Persado talk about marketing/tech trends and predictions for 2022.
Assaf Baciu, Co-Founder and Chief Operating Officer says:
Changing privacy laws will accelerate marketing innovation and out-of-the-box thinking:
The proliferation of privacy laws is thrusting brands into un...
Couchbase accelerates enterprise applications for customers
Thursday, July 29, 2021 by Richard Harris
Couchbase, Inc., provider of a modern database for enterprise applications, announced the general availability of Couchbase Server 7. This landmark release bridges the best aspects of relational databases like ACID transactions with the flexibility of a modern database, allowing enterprises to confidently accelerate strategic initiatives such as more quickly moving busi...
Headless web architecture will change the internet
Tuesday, April 27, 2021 by Richard Harris
With the rapid shift to a digital-first world brought on by the pandemic, the pressure put on companies to provide strong digital experiences has only accelerated - from the need for fast-loading, responsive websites and highly accurate personalization to providing consumers with a consistent and seamless experience across channels. Delivering on these demands can be ch...
Apple watch app from Trainerize brings the coach to your wrist
Friday, September 11, 2020 by Freeman Lightner
Since its inception, Trainerize has been on a mission to make fitness accessible—and with their newly-released Apple Watch App, they’ve progressed to a whole new phase of accessibility. Fitness businesses and personal trainers can now deliver coaching straight to their clients’ wrists, transforming the way wearables are utilized in personal health and ...
mimik Inc partners with AWS to offer a hybrid edge cloud platform
Thursday, July 30, 2020 by Brittany Hainzinger
mimik Inc. announced a strategic collaboration with Amazon Web Services (AWS) to offer its patented Hybrid Edge Cloud platform to AWS customers across industry verticals to develop applications utilizing the resources of edge devices and AWS infrastructure. The collaboration is designed to empower developers to leverage the computing resources of edge devices such as sm...
Postal.io redefines offline B2B marketing
Tuesday, May 5, 2020 by Brittany Hainzinger
Offline sales and marketing engagement is being redefined by Postal.io, particularly in today’s era of social distancing and remote work brought about by the global coronavirus pandemic. Ushering in a new era of capability and control, Postal’s sales and marketing automation platform enables enterprise B2B companies to effectively manage offline marketing pr...
Breakthrough in voice biometric optimization comes with IDVoice 2.11
Monday, January 27, 2020 by Freeman Lightner
ID R&D announced the newest release of its voice biometric solution, IDVoiceTM version 2.11. This release delivers a breakthrough in voice biometric optimization with an AI-based SDK of under 1MB, enabling voice biometrics to be implemented on the edge - from chips to IoT devices - for a new era of security and personalization in the voice-enabled UX.
IDVoice, ID...
Improving software quality through Anaxi
Monday, December 2, 2019 by Christian Hargrave
Anaxi announced the mobile availability of Sentry application monitoring and error reporting, giving product development teams the ability to manage their software projects through the entire lifecycle from inception to production – improving software quality with user data gathered by Sentry.
Anaxi’s app integrates the tools that developers are already u...
MuleSoft announces new tools
Monday, November 25, 2019 by Freeman Lightner
MuleSoft, the provider of the platform for building application networks, has announced new tools, pre-packaged connectors, and learning modules to empower anyone to compose connected customer experiences, without writing a single line of code. Now anyone can become an Integration Trailblazer and easily connect data sources – wherever that data resides; accel...
Artificial Intelligence meets television
Saturday, May 25, 2019 by Richard Harris
3 Screen Solutions (3SS) recognized specialists in the use of AI technology to understand what’s inside a video, says they have joined forces to launch and co-commercialize a new pre-integrated AI-based end-to-end platform which enables unprecedented TV service personalization and a range of benefits for operators and their subscribers.
The AI-based soluti...
Personalize your marketing for better results says Adobe
Monday, February 25, 2019 by Richard Harris
According to Adobe’s 2019 Consumer Content Survey, 83 percent of consumers say they’ve received content from brands that aren’t personalized, with more than one-third of consumers saying this happens constantly or frequently. For brands, this is a huge opportunity missed. Especially considering approximately half of those consumers say they’re mo...
Using Conversational Analytics to forecast mobile subscriber growth
Thursday, February 21, 2019 by Christian Hargrave
Vibes announced Conversational Analytics, a new Natural Language Processing (NLP) solution to extract deep consumer insights from the unstructured messaging content in the high volume of data and messages. The solution is a new capability within Vibes Advanced Analytics which together will help marketers see which mobile experiences provide meaningful connecti...
Content management systems are getting old
Friday, February 15, 2019 by Richard Harris
As the role and value of content increase, many companies are finding that their existing content management systems just aren’t cutting it. That’s not surprising as legacy CMSes were built for page-based desktop publishing and are simply too rigid to be adapted for today’s dynamic digital demands. Indeed, maximizing the value of content depends on mov...
Data science and the currency of the future
Wednesday, February 6, 2019 by Richard Harris
A recent study performed by IDC and Seagate forecasted that by 2025, global data will grow to 163 zettabytes. For scale, that’s approximately 1 trillion gigabytes per zettabyte. As the amount of available data grows, businesses are clamoring for larger and larger pieces of the pie. However, when it comes to leveraging data, success doesn’t rest on the quanti...
Qt Partners with LG to make better IVI
Monday, January 28, 2019 by Brittany Hainzinger
The Qt Company announced a partnership with LG Electronics Vehicle Component Solutions Company to enhance LG Vehicle Component’s development of highly advanced in-car experiences. The new collaboration expands The Qt Company’s long-time partnership with LG Consumer Electronics to also cover software development of in-vehicle infotainment (IVI) systems for a ...
Common mobile app testing mistakes to avoid
Friday, December 7, 2018 by Rob Mason
Consumers downloaded more than 175 billion mobile apps in 2017. The cost of developing a mobile app can exceed $1 million, with the median cost falling in the range of $100,000 to $500,000. Multiply those numbers together and it’s apparent that a startling amount of resources are spent yearly on mobile app development.
The bad news? Most of those resources are ...
