The future of AI in advertising for mobile could be audio-centric
Friday, July 19, 2019 by Richard Harris
Instreamatic is bringing an entirely new kind of ad type to mobile apps. The platform enables AI-backed dialogue advertising. Imagine you're listening to Pandora (who they just partnered with a few weeks ago) and you hear an ad asking if you want to learn about a brand's product. You can verbally respond to the ad - yes to get more info, or no to skip and return...
New intelligence suite aims to help tackle problems with growing IT
Friday, July 12, 2019 by Brittany Harris
Snow Software announced a new suite of offerings to better empower customers to address their growing IT operations, cloud shift and digital transformation challenges. This new set of offerings is aligned to strategic business outcomes, providing customers with product choices that will better meet their unique needs now and in the future.
“The market has evolv...
Video and social platform, MashApp now available
Thursday, July 11, 2019 by Brittany Harris
MashApp announced it is now available for iOS and Android mobile devices. MashApp is a new way for users to socialize, in private groups, via creative and interactive video punchlines. Users move away from the passive consumption associated with traditional social media and step into a creative world of conscious video interactions.
Existing social media platforms ta...
5G meets IoT with Telit's New ME310G1 and ME910G1 modules
Monday, July 1, 2019 by Richard Harris
Telit announced the ME310G1 and ME910G1 modules, designed for mass-scale LTE-M and NB-IoT deployments that feature hundreds of thousands or millions of devices. Based on the new Qualcomm 9205 LTE modem and featuring optional 2G fallback, the modules also provide a future-proof foundation for IoT deployments that span legacy networks, 4G and 5G.
The ME310G1 and M...
Three years of edge use case research released
Wednesday, June 26, 2019 by Richard Harris
MobiledgeX has released more than three years of proprietary edge use case research and launches its interactive Edge Navigator tool to kick off industry-wide edge knowledge sharing and collaboration. Following interviews with more than 200 global businesses, the company found multi-player and cloud gaming, V2X communications, and Industrial IoT to be among the most via...
Kx technology to power anti-fraud platform from Machine Advertising
Monday, June 24, 2019 by Richard Harris
Kx announces that Machine Advertising has selected Kx technology to power its anti-fraud platform. Using Kx, Machine is able to analyze hundreds of billions of data points from multiple sources in real time, to detect and prevent fraudulent app installs, ultimately ensuring app marketers are given full transparency and assurance of the audience they are targeting and re...
Microsoft Azure Sphere certified processor coming in 2020
Friday, June 21, 2019 by Brittany Harris
NXP Semiconductors N.V. announced a collaboration with Microsoft to deliver a new Microsoft Azure Sphere certified crossover applications processor, as an extension to their popular i.MX 8 high-performance applications processor series. The collaboration will deliver a secure, ultra-efficient, intelligent embedded processor for edge nodes that seamlessly runs Azure Sphe...
MariaDB enterprise server helps you sleep at night
Thursday, June 20, 2019 by Richard Harris
MariaDB Corporation announced the release of MariaDB Enterprise Server 10.4, code-named “Restful Nights” for the peace of mind it brings enterprise customers. Databases are the backbone of critical business services used every day. A database failure can result in sleepless nights for everyone involved. The new MariaDB Enterprise Server includes added f...
Anomaly detection by Instaclustr processes 19 billion events per day
Wednesday, June 19, 2019 by Brittany Harris
Instaclustr announced it has successfully created an anomaly detection application capable of processing and vetting real-time events at a uniquely massive scale – 19 billion events per day – by leveraging open source Apache Cassandra and Apache Kafka and Kubernetes container orchestration. Get the source code on github.
Anomaly detection is the identific...
Building confidence in machine learning models for IT
Wednesday, June 12, 2019 by Richard Harris
OpsRamp announced OpsQ Observed Mode to build confidence in machine learning models for IT event and performance analysis. The Summer 2019 Release also introduces automated alert suppression to reduce human time spent on first-response to alerts, continuous learning-based alert escalation using live event data, and new infrastructure monitoring capabilities for cloud na...
Watson Ads Builder announced from IBM
Wednesday, June 12, 2019 by Richard Harris
IBM announced the launch of Watson Ads Builder, a self-service advertising solution that harnesses artificial intelligence (AI) designed to empower creative agencies and developers to help them build engaging, one-on-one conversations between brands and consumers across any digital property.
Watson Ads Builder is designed to enable agencies and developers to ingest a...
Edge computing adoption secrets for IIoT
Wednesday, June 12, 2019 by Ramya Ravichandar
Over the past year, many industry players increased their focus on edge-based solutions, and organizations are now beginning to understand the value edge computing can bring to their Internet of Things (IoT) and Industrial Internet of Things (IIoT) projects. According to a recent Spiceworks survey, 86% of companies with more than 5,000 employees plan to adopt IoT soluti...
Making edge computing easier to deploy and access for developers
Tuesday, June 11, 2019 by Christian Hargrave
MobiledgeX announced its “Edge Experience” developer discovery program to simplify how developers and device makers integrate edge performance and test in real edge networks globally. The program kicked off recently with MobiledgeX providing code for the first edge computing hackathon, hosted by Telecom Infra Project (TIP) at Facebook’s campus in Menlo...
Salesforce and Tableau software become one
Tuesday, June 11, 2019 by Richard Harris
Salesforce has said it will buy Tableau Software for $15.7 billion in an all-stock deal, making it the largest acquisition in the history of the company. This is more than double the $6.5 billion the San Francisco-based cloud giant paid for MuleSoft last year.
Salesforce will use the acquisition to double down on business intelligence through powerful new data...
Lightning Web Components goes open source
Monday, June 10, 2019 by Christian Hargrave
Salesforce has announced it has open sourced Lightning Web Components, the company’s JavaScript framework that makes it easy for millions of developers to build apps on the Lightning Platform. With this update, developers everywhere are now empowered to build fast, secure and portable web components on the development stack of their choice. Salesforce will showc...
Mobile app ad pricing and performance report shows what converts best
Monday, June 3, 2019 by Richard Harris
Smaato, in partnership with Liftoff, published a new study on in-app ad pricing and performance. Buyers can use the data and insights to optimize their in-app ad campaigns by pinpointing the specific ad formats that will allow them to maximize engagement rates and drive conversions. The report analyzes activity across three trillion ad requests on the Smaato platform in...
Google recommends Webpals Mobile to advertisers
Tuesday, May 28, 2019 by Christian Hargrave
Webpals Mobile was named to Google’s App Preferred Creative Partners program, bringing together app advertisers with a select group of trusted partners and their creative marketing teams to develop successful app ad creatives.
Creative assets are becoming increasingly critical for control and targeting in the age of automation, but many app marketers lack the e...
Digital intelligence just got a jolt by ABBYY acquiring TimelinePI
Wednesday, May 22, 2019 by Richard Harris
ABBYY announced it has signed an agreement to acquire Philadelphia, Pennsylvania-based TimelinePI. TimelinePI provides a comprehensive process intelligence platform designed to empower users to understand, monitor and optimize any business process.
The global process analytics market size is expected to grow to USD 1,421.7 million by 2023 according to Research and Ma...
Automatic app monitoring agent operator for Red Hat OpenShift lands
Monday, May 20, 2019 by Richard Harris
Instana is making it easier for DevOps teams to manage orchestrated applications with its first release of agent technology as an Instana Agent Operator and has achieved Red Hat OpenShift Operator Certification. This new deployment option offers deployment flexibility to users, who can also run the agent as its own container, host process or microservice.
Insta...
Self serve AI platform has launched
Monday, May 20, 2019 by Richard Harris
Xnor.ai has launched AI2GO, a self-serve platform that enables developers, device creators and companies to build smart, edge-based solutions without training or background in AI. AI2GO is available now and contains more than a hundred fully-trained models optimized to run on resource-constrained devices such as mobile devices, wearables, smart cameras, remote sens...
Mobile app testing market to be valued at $13.3B by 2026 report says
Monday, May 13, 2019 by Richard Harris
The mobile application testing solution market is anticipated to witness significant revenue growth during the forecast period, owing to rising demand across commercial and corporate sectors. Requirements for regression testing, the need to tackle issues caused due to device diversity, and increasing mobile applications such as m-commerce are the major drivers for the r...
Finding website risk levels and reputations gets easier for IT admins
Monday, May 13, 2019 by Richard Harris
NetMotion Software announced NetMotion Reputation, a subscription service that identifies the risk profile and usage categories of hundreds of millions of web domains. Reputation allows IT teams to get visibility into user behavior, including a better understanding of access to risky or inappropriate cloud applications and websites. Customers can also block access if an...
AI enabled mobile capture SDK from ABBYY lands
Monday, May 6, 2019 by Richard Harris
ABBYY has introduced ABBYY Mobile Capture, a software development kit (SDK) to enable end-to-end point-and-capture mobile experience where the user data is instantly captured via the camera to be used within an app or extracted and sent to back-end processes for self-service scenarios. The AI-enabled SDK frees the mobile user from manual data entry, which improves custo...
Making IoT devices more reliable gets easier thanks to Silicon Labs
Monday, April 29, 2019 by Richard Harris
Silicon Labs has introduced the next generation of it's Wireless Gecko platform, Series 2, designed to make Internet of Things (IoT) products more powerful, efficient and reliable. Building on the leading RF and multiprotocol capabilities of the Wireless Gecko portfolio, Series 2 delivers the industry’s most versatile and scalable IoT connectivity platform. Th...
IoT Developer Survey 2019 released from The Eclipse Foundation
Tuesday, April 23, 2019 by Christian Hargrave
The Eclipse Foundation released the 2019 IoT Developer Survey that canvassed more than 1,700 developers about their IoT efforts. The survey was conducted by the Eclipse IoT Working Group in cooperation with member companies (including Bosch Software Innovations, Eurotech, and Red Hat), and support from the IoT community at large.
IoT developers are driving real...
Unity 2019.1 gets over 300 improvements
Thursday, April 18, 2019 by Richard Harris
Fresh off the heels of a successful and exciting (as always) Game Developers Conference (GDC 2019), Unity Technologies launch Unity 2019.1. Unity 2019.1 includes almost 300 new features and improvements, including powerful, production-ready versions of the Lightweight Render Pipeline, the Burst Compiler, and the Shader Graph, which is helping creators and teams of all s...
How and why to use feature flags
Friday, April 12, 2019 by Richard Harris
Some of the world’s most successful and best-known tech companies, including Netflix, Instagram and Facebook, use product experimentation and feature flagging to capture accurate data about customers and product ideas and gain intelligence on market trends.
Split CEO and co-founder Adil Aijaz says organizations that embrace feature flagging and experimentation ...
TIBCO's cloud platform gets improvements
Wednesday, April 10, 2019 by Richard Harris
TIBCO Software Inc. has new and enhanced capabilities for the TIBCO Connected Intelligence Cloud platform at the TIBCO NOW Global Tour 2019 event in Singapore. Empowered with these systems, businesses are able to connect disparate data, govern their information effectively, and augment the resulting intelligence. Critical collaboration between various per...
Using data driven design for mobile games
Tuesday, April 2, 2019 by Richard Harris
Games Guild, a subset of MassDigi, provides marketing support to games that are being created by students and independent developers in the Worcester, MA area and beyond. Specifically, it provides support for MassDigi’s Live Studio. In this Live Studio, students obtain industry experience, acquire their names on a published title, as well as gain credits from Beck...
Making things easy for the developer is ActiveState's mission
Tuesday, April 2, 2019 by Christian Hargrave
ActiveState added enhancements to its ActiveState Platform, a SaaS offering, benefiting contributors, maintainers and users facing challenges with Python and other open source languages.
The new features will give ActiveState Platform account holders the flexibility to fork an existing language distribution and install it into a virtual environment. Developers elimin...
The best places to market your app listed in new report from AppsFlyer
Monday, March 25, 2019 by Richard Harris
AppsFlyer released its latest Performance Index as well as insights highlighting the rapid growth of key platforms and advertising sources beyond Facebook and Google.
Among the networks to see the biggest changes was Snap, which rose to third place in the overall non-gaming ranking for Western Europe. Looking toward the rest of the app install market beyond Facebook ...
A serverless search engine for Data Scientists and Developers emerges
Friday, March 22, 2019 by Richard Harris
Rockset announced the general availability of a cloud service that allows developers and data scientists to put complex data sets to use in minutes instead of weeks.
Current trends in technology - smart devices, digital lending, fraud detection, omnichannel retail, machine learning, microservices, and real-time business dashboards - all require clean...
The most popular gaming platform, and why cloud gaming sucks
Friday, March 22, 2019 by Richard Harris
Gamers spend an average of 7 hours, 7 mins each week playing (up 19% from last year), and cloud is the next frontier for video games it seems, with major tech players like Microsoft and Google teasing their cloud gaming launches at GDC 19. But getting gamers on board with these new services will require developers to create interactive games that don’t frustr...
Everything Unity said at GDC 19
Thursday, March 21, 2019 by Brittany Harris
Unity Technologie's keynote at GDC 19 was filled with new technological breakthroughs and partner announcements that showcased everything that developers need to create, operate and monetize for today and tomorrow. Key partners and customers from Tencent, Activision, Glu Mobile, and NVIDIA joined Unity to set the stage for a week filled with hands-on experiences, op...
JavaScript based low code platform emerges from Progress
Wednesday, March 20, 2019 by Richard Harris
Progress has revealed its strategy and approach for enabling high productivity application development. As part of this strategy, Progress announced the latest release of the Progress Kinvey platform, delivering a combination of high productivity, full developer control over the app experience, and operational efficiency for modern workloads with dynamic scale.
As bu...
