Monetize mobile gaming with NFT marketplace Vessel
Friday, October 21, 2022 by Richard Harris
AppLovin announced its first NFT marketplace to launch in app stores through its subsidiary, OpenVessel Technologies, LLC. Vessel, which is currently live in Apple and Google Play app stores, enables mobile game developers to easily integrate non-fungible tokens (NFTs) into games to drive engagement and revenue.
"Vessel represents the next evolution in mobi...
Game Developers Choice Awards at GDC 2021
Monday, August 2, 2021 by Brittany Hainzinger
Organizers of the 21st annual Game Developers Choice Awards (GDCA) have revealed the recipients of this year’s Pioneer Award and Lifetime Achievement Award. Tom Fulp, creator of Newgrounds and trailblazer of the Macromedia Flash games that helped define a generation of indie developers, will receive the Pioneer Award, while influential game designer with 28 years ...
Mobile game monetization models might be evolving
Thursday, October 1, 2020 by Brittany Hainzinger
GameRefinery’s database counts with more than 10,000+ analyses of top-performing mobile games. The company has recently acquired UK’s Reflection.io, providing them the capability to offer additional revenue and download data for iOS and Android games spanning 35 markets, in addition to its feature-level insights.
With a library of the latest mobile game d...
AudioMob launches beta program to better monetize games
Thursday, July 16, 2020 by Brittany Hainzinger
AudioMob has launched its open beta, following a deeply successful closed beta that attracted participation from both high-profile studios and global advertising brands.
Rewarded Audio, as an ad format, is a natural successor to rewarded video. It only differs from rewarded video by running the ads in the background of a game, while the player continues to play on, u...
Hersch Games opens up about EyeCons
Wednesday, November 23, 2016 by Richard Harris
EyeCons is a new platform that enables brands, businesses, events and venues to promote themselves and their affiliated sponsors through an interactive digital experience that gives users the opportunity to win offline prizes as they play. The platform enables brands to identify unique content and prize opportunities customized for each player while on the backend,...
InMobi Launches New In App Ad Formats for Mobile Game Monetization
Thursday, July 24, 2014 by Stuart Parkerson
InMobi has announced its new “Monetization Solution for Gamers,” including a playable ad format offered at global scale. This solution allows developers to optimize their monetization strategies based on the emotional state of players as they move through different stages of the game. The solution’s ad formats include:- Playable Ads: Developed in partnership with a...
Gondola Mobile Game Monetization Platform Launches at Game Developers Conference
Wednesday, March 19, 2014 by Richard Harris
White Shoe Media is Launching its new Gondola mobile game monetization platform at GDC this week. The company believes that it will succeed in the crowded analytics field because it promises to simply the use of analytics.According to Niklas Herriger, Founder & CEO, “Only actionable analytics are useful analytics. Everything else is noise. Only a tool that’s easy to...
New Google Play Services Are Rolling Out for Game App Developers
Monday, March 17, 2014 by Richard Harris
With GDC at full steam already this week, Google has kicked off the week announcing new services for its Google Play developer program including the new game gifts incentive program and enhanced engagement and discovery options.Highlights of the New Offerings- Google is introducing game gifts, a new service that lets players send virtual in-game obje...
