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Facebook-playable-ads-now-supported-by-Bidalgo

Facebook playable ads now supported by Bidalgo


Tuesday, May 15, 2018 by

Bidalgo announced the launch of a new suite of products and services to support Facebook playable ads as well as other ad platforms. The announcement comes as Facebook makes playable ads available on its platform to allow users to sample a game or app before installing it, helping drive higher quality installs. One of the first Facebook Marketing Partners (FMP’s) to sup...


Facebook-Introduces-New-Desktop-Video-App-Ads-and-Mobile-App-Ads

Facebook Introduces New Desktop Video App Ads and Mobile App Ads


Tuesday, June 23, 2015 by

To help developers with app install efforts, Facebook is introducing two ad formats - Desktop Video App Ads and Mobile App Ads with the Carousel Format.Desktop Video App AdsDesktop Video App Ads has moved out of closed beta, expanding the ability to use video creative in desktop app ads. The video unit has similar functionality to Facebook mobile app ads and is now avai...


Instagram-Now-Offers-Self-Serve-Advertising-Opportunities

Instagram Now Offers Self Serve Advertising Opportunities


Monday, June 8, 2015 by

Instagram, owned by Facebook, has announced the availability of new self serving advertising opportunities on its platform. These include expanding ad product offerings, more relevant and comprehensive targeting capabilities and opening up the platform to a self-service/biddable model.Instagram’s expanded ad formats support website visits, app installs, and offline sale...


AdParlor-Now-Offers-Day-Parting-for-Facebook-Ad-Sets

AdParlor Now Offers Day Parting for Facebook Ad Sets


Wednesday, April 22, 2015 by

AdParlor have given advertisers more control over ad scheduling with the introduction of new Day Parting for Facebook Ad Sets. Now, when creating Ad Sets on the AdParlor platform, advertisers can set a schedule for Ad Sets (and ads within Ad Sets) to turn on and off, which also tells Facebook when advertisers plan on having them paused, so that these status changes do n...


Facebook-Provides-Developers-New-Ads-API-Access-Levels

Facebook Provides Developers New Ads API Access Levels


Wednesday, November 5, 2014 by

Facebook has announced a new approach to how new developers access the Facebook Ads API. With this new onboarding process, Facebook will help new developers get started on the API and guide them through the development lifecycle with these three new access levels which include:1) Development: Try out the Ads API and test apps on the Facebook platform.2) Basic: Further t...