1/29/2015 12:00:14 PM
New Report Says that Android Developer’s Games are Now Almost as Profitable as iOS
ARPU,Average Revenue Per User,Lifetime Value,LTV,ROI
App Developer Magazine

New Report Says that Android Developer’s Games are Now Almost as Profitable as iOS

Richard Harris Richard Harris in Android Thursday, January 29, 2015

A recent report from DAU-UP, a game user acquisition platform for mobile and social game developers, is showing that Average Revenue Per User (ARPU) for Android games is close to being equal to the ARPU for iOS games when factoring in media costs. 

The company is reporting that ARPU for Android games increased from 25% of the ARPU of iOS games in Q1 2014 to approximately 65% of the ARPU of iOS games currently, a greater than 100% increase in the Lifetime Value (LTV) of Android users. When factoring the media costs, which are 20-50% lower for acquiring players on Android devices, the company says that ROI for players of Android games is now equal to or sometimes better than iOS games.

Here are the reasons DAU-UP thinks is causing the change:

- Improvement in the quality of Android devices has resulted in more mid-core and hard-core gamers switching to the more powerful Android devices.

- Advancements in the quality, user interface and  system stability of the Android OS.

- Trend of early adopters migrating to Android smartphones.

- Continued growth for Android smartphones among mid-adopters, the largest and biggest spending segment of gamers.

- Stronger Android growth in emerging Latin American and Asia – Pacific markets.

- Greater/earlier resource allocation for Android games by game developers with some developing ‘Android First’ instead of the previous ‘iOS First’.

Read more: https://dauup.com

475 Tax Deductions for Businesses and Self-Employed Individuals

Are you paying more taxes than you have to as a developer or freelancer? The IRS is certainly not going to tell you about a deduction you failed to take, and your accountant is not likely to take the time to ask you about every deduction you’re entitled to. As former IRS Commissioner Mark Everson admitted, “If you don’t claim it, you don’t get it.

A hands-on guide to mastering mobile forensics for iOS and Android

Get hands-on experience in performing simple to complex mobile forensics techniques Retrieve and analyze data stored not only on mobile devices but also through the cloud and other connected mediums A practical guide to leveraging the power of mobile forensics on popular mobile platforms with lots of tips, tricks, and caveats.

Gps tracker for kids

The Chirp GPS app is a top-ranked location sharing app available for Apple and Android that is super easy to use, and most of all, it's reliable.

The Latest Nerd Ranch Guide (3rd Edition) to Android Programming

Write and run code every step of the way, using Android Studio to create apps that integrate with other apps, download and display pictures from the web, play sounds, and more. Each chapter and app has been designed and tested to provide the knowledge and experience you need to get started in Android development.