Fiksu

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Ad Server  App Marketing  

Founded Employees Social Traffic
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Fiksu is a renowned world-class technology that provides advertisers with top tier select audiences across all digital environments.


Address Info

101 Arch Street, Suite 304

Boston, MA 02110

US


Contact Info

Viki Zabala

855-463-4578



Fiksu developer news


It's getting cheaper to buy installs but users don't stick around says Fiksu

Marketing & Promotion

It's getting cheaper to buy installs but users don't stick around says Fiksu


  • Wednesday, March 1, 2017
  • By Richard Harris

Buying user installs is cheap but mobile users are not sticking around your app after downloading says new report....


Overcoming the app marketing sticking point

Marketing & Promotion

Overcoming the app marketing sticking point


  • Monday, February 6, 2017
  • By Richard Harris

Driving installs is undoubtedly an important metric for any company to track. However success goes beyond just the download. In fact, more than two-thirds of users delete an app within one week of downloading it. Because of this, app developers are t...


Resonance launches SDK For proximitybased device pairing

SDK

Resonance launches SDK For proximitybased device pairing


  • Friday, November 4, 2016
  • By Richard Harris

Resonance has emerged from stealth to announce the availability of its new proximity-based software development kit (SDK) for device pairing. Developers are using the Resonance SDK to create advanced mobile application features for a wide range of iO...


Help for app marketers during the coming holiday rush in the app store

Marketing & Promotion

Help for app marketers during the coming holiday rush in the app store


  • Friday, October 14, 2016
  • By Richard Harris

AppsFlyer has released their study, App Marketing Best Practices for the 2016 Holiday Season, to guide app marketers' strategies to win the holiday rush. The study focuses on two key app categories: shopping and gaming, and highlights the differences...


New data from Fiksu shows Android value is rising

Android

New data from Fiksu shows Android value is rising


  • Tuesday, October 11, 2016
  • By Christian Hargrave

Android and iOS have been competing for mobile marketing dollars for years. Fiksu DSP has spent nearly half a decade tracking costs and measuring competition across the ecosystem through its indexes, helping marketers interpret and understand the tre...


Mobile Advertising Predictions for 2016

Monetize

Mobile Advertising Predictions for 2016


  • Wednesday, January 6, 2016
  • By Stuart Parkerson

Predicting what the future holds for mobile marketing is no easy task, especially because the market itself changes so quickly. But Fiksu weighs in with some great advice to prepare yourself for the changes that might be coming in mobile marketing ov...


$200,000 in Advertising Will Give You a Top 25 iOS App

iOS

$200,000 in Advertising Will Give You a Top 25 iOS App


  • Friday, December 4, 2015
  • By Stuart Parkerson

Do you have a spare $200,000? Then you have the cash to conduct an advertising campaign to get an app into the top 25 in the U.S. for the Apple App Store. While that probably is unattainable for most app publishers, the good news is that if you want ...


App Marketing Costs for July Show Smarter App Targeting Methods

Marketing & Promotion

App Marketing Costs for July Show Smarter App Targeting Methods


  • Wednesday, September 2, 2015
  • By Richard Harris

According to its latest monthly app marketing report, Fisku saw the cost per install (CPI) rise and the cost to acquire a loyal user (CPLU) fall. The company predicts this pattern indicates smarter targeting as publishers are spending more to get the...


App Marketing Cost Show Ten Percent Drop in Recent Findings

Marketing & Promotion

App Marketing Cost Show Ten Percent Drop in Recent Findings


  • Thursday, July 2, 2015
  • By Stuart Parkerson

App marketing costs have seen a ten percent decrease according to the latest findings of the Fiksu May indexes. The firm also reports that app install volumes have decreased by 17% across the top 200 iOS free apps for the US.Top findings as reported ...


Adobe Updates Mobile Development Framework

HTML5

Adobe Updates Mobile Development Framework


  • Friday, March 13, 2015
  • By Richard Harris

Adobe has announced enhancements to its Adobe Mobile Services that now includes an integrated mobile app framework. Mobile Services is offered through the Adobe Marketing Cloud as a product to encompass the mobile app lifecycle from app development a...



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