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12/12/2014 1:00:52 PM
Applause Unveils Mobile Beta Management with Holistic Views
mobile,applications,mobile engagement,app developers,mobile app developer
App Developer Magazine
Applause Unveils Mobile Beta Management with Holistic Views

Mobile Tech

Applause Unveils Mobile Beta Management with Holistic Views

Friday, December 12, 2014

Stuart Parkerson Stuart Parkerson

Applause recently unveiled its new Mobile Beta Management offering a holistic view of application quality for the user. Applause is an application quality management company. For developers, mobile beta tools such as Mobile Beta Management can ease limitations on beta user engagement. 

Mobile app engagement rates are rising as more businesses are participating at a growing rate in mobile. The Mobile Beta Management features include  Over-the-Air Distribution, a mobile-first workflow, Over-the-Air Distribution, Mobile NDA Management, Automated Session & Crash Reporting and In-App Feedback Reporting.

Applauses’ Mobile Beta Management offering furthers engagement areas through full-scale beta management and user sentiment analysis. Developers can look to use a simplified mobile beta programs to better engage and deploy applications.

Developers can create the right development strategy as organizations adopt to mobile applications tools and technologies for increasing customer engagement. Mobile allows developers an opportunity to consumerize apps for better user experiences and adopting mobile app tools or solutions at less costs.

Mobile Beta Management can be used to increase and target engagement in a timely process. Development of applications is constantly changing and growing. Users are interacting and the impact is not only within different users or groups, but worldwide. The right development objectives will benefit in cost areas and impact areas such as user engagement and retention.

Applause Co-Founder and VP of Product, Roy Solomon indicated that app publishers should be sure their apps satisfy user needs. Solomon highlighted beta programs, high engagement rates and comprehensive feedback that help determine whether an app is ready for launch.

Mobile is now considered as the entry point for the transformation of digital. Mobile can break down silos and innovate in areas such as legacy applications. Organizations are mobilizing their business models and can access information while being able to maximize costs. Applause Mobile Beta Management is accessible to all.

Read more: http://www.applause.com

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