AppDynamics Offers Developers a Freemium Version Its Mobile App Behavioral Analytics Platform

AppDynamics is releasing a self-service freemium version of its Mobile Real-User Monitoring (RUM), a solution for collecting mobile application behavioral analytics and managing the 24/7 performance of mobile applications in real time. After 15 days free use of the full featured trial product, the mobile crash analytics capabilities remain free forever, with a data retention plan of 365 days. 

RUM offers visibility into every business transaction originating from any mobile device and traveling across complex, multi-tier backend services and application orchestrations. 

Mobile Business Transaction Correlation. The metrics allow mobile developers and IT operations to drill down into individual lines of code across every step in a business-critical transaction and collaborate to resolve performance issues.

Mobile Crash Analytics. AppDynamics crash analytics capabilities allow mobile developers to identify unique and recurring crashes for specific devices, operating systems, or carrier types, and fix them before they do serious damage to their ratings in the app stores. Data retention for 365 days allows mobile developers to “flashback” up to a year to learn from historical trends and patterns.

Enhanced Mobile End-User Experience Management Capabilities. With the new enhancements, mobile developers receive insights into the impact of network request latencies on the end-user mobile experience.

Mobile Behavioral Analytics. Developers can measure and benchmark business information, such as the average dollar value of a mobile shopping cart or behavioral patterns such as the frequency of customers adding items to the shopping cart, all in real time. 

Available as Software-as-a-Service (SaaS) and On-Premise. Offered as SaaS or on-premise deployment , RUM offers 100 percent feature parity, with no loss in functionality while moving from one to another.

The platform is priced at $3,000 per year for every 5,000 monthly active users. The free, 15-day trial version is available now and after 15 days, the product converts to a lite version, but trial users continue to receive AppDynamics mobile crash analytics data for free. The free mobile crash analytics data is retained for 365 days, allowing mobile developers to learn from historical trends and patterns.