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Posted Tuesday, May 14, 2013 by RICHARD HARRIS, Executive Editor
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App Developers Can Now Maximize Revenue with Video Advertising Across Mobile, Web, and Connected TV Experiences
Beachfront Media, the video everywhere company, today announced the unveiling of Beachfront.iO, a revolutionary mobile video advertising mediation platform designed for app developers who want to monetize their mobile applications with video advertising.
Beachfront.iO is optimized to serve video ads across all mobile devices and tablets with near instant load times. Built on Google’s new Go programming language and proprietary in-memory technology, Beachfront.iO is able to optimize at sub-millisecond response times and deliver the appropriate video ad with advanced targeting precision. Not encumbered by legacy systems, Beachfront.iO was built for mobile video first, from the ground up, with the most advanced, modern patent-pending technology.
“As a video everywhere company, we recognize the importance of video advertising as a means of revenue for mobile app developers,” said CEO and Founder of Beachfront Media, Frank Sinton. “The release of Beachfront iO provides a modern platform that allows developers to place and manage video advertising inside their applications easily while also providing a window into the effectiveness of those ads.”
With Beachfront.iO, advertisers can have full control and access real-time analytics on the performance of their video ads, while publishers can optimize ads with on-the-fly accuracy for their mobile advertising campaigns.
Beachfront.iO’s unique video ad mediation platform puts developers in control of their video advertising -- developers can pull video advertising from many of their own ad sources, as well as through Beachfront’s demand sources. With ultra-fast video ad serving, access to real time data, and lightweight SDK integration, Beachfront.iO helps developers achieve premium eCPMs, fast fill and low latency rates as well as a deliver a real-time view of their advertising performance across devices.
Beachfront iO Key Benefits:
- Maximize Speed – Ultra-fast serving of video ads, all done in real-time and dynamically.
- Multiple Video Formats – Rich media, video, interstitials, and pre-roll support. Optimize delivery for improved CTRs.
- Advanced Targeting - Target ads by platform all the way down to zip code.
- Multiplatform Support - Control and deliver ads across iOS, Android, Kindle, mobile web and connected TV devices.
- World-Class Ad-Serving with Lightweight SDK - Develop, test and deploy. Control mobile video advertising inventory in a single dashboard. Optimize revenue with access to hundreds of ad sources or leverage your own video ad inventory.
About Beachfront Media
Beachfront Media is a video everywhere company that powers video solutions across a wide range of mobile, web, and TV platforms for advertisers and publishers. Beachfront Media's flagship products include Beachfront Builder, a video app platform, Beachfront Solutions, a video distribution ecosystem, and MeFeedia, a patented social search and video discovery system. Since 2007, the company has been a recognized leader in video and video advertising, powering more than 500 million video streams to over 30 million unique users a month across all screens. For more information about Beachfront Media, go to http://www.beachfrontmedia.com and follow Beachfront on twitter for updates: @beachfrontmedia.
READ MORE: http://beachfront.io...