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StartApp Introduces 360degree Mobile Advertising Option
Tuesday, August 11, 2015 by Stuart Parkerson
StartApp has introduced a new 360-degree ad offering. Using 3-dimensional graphics, the new 360-ad unit utilizes the gyroscope of the user’s mobile device in order to provide an interactive, panoramic experience.Instead of simply seeing a flat image of an advertised app, the user will be able see a 3D glimpse of the app experience directly through the advertisement.Star...
So Many Mobile Ad Formats, What’s an App Developer to Do
Tuesday, October 21, 2014 by Richard Harris
Mobile advertising is continuing to explode and more and more big brand names are moving their ad budgets out of traditional media and into mobile. Its great news for developers and their apps in the marketplaces, however the folks on Madison Avenue are not going to let their creative juices fade away just because they are working on a small screen. They get the bi...
