Monetize mobile gaming with NFT marketplace Vessel
Friday, October 21, 2022 by Richard Harris
AppLovin announced its first NFT marketplace to launch in app stores through its subsidiary, OpenVessel Technologies, LLC. Vessel, which is currently live in Apple and Google Play app stores, enables mobile game developers to easily integrate non-fungible tokens (NFTs) into games to drive engagement and revenue.
"Vessel represents the next evolution in mobi...
NFT marketplace Aimee rebranded
Tuesday, August 9, 2022 by Brittany Hainzinger
PolkaFantasy has announced the launch of their rebranded NFT marketplace, Aimee, on a quest to bring people from all over the world together for their love of NFTs on August 4th and 7th.
PolkaFantasy launches rebranded NFT marketplace Aimee
As part of the launch, Aimee is featuring an exclusive NFT collection with legendary artist, Keiji Inafune-san, known as...
Content management systems evolution
Wednesday, November 25, 2020 by Richard Harris
Recently, Perfect Sense, a product company with professional services founded 12 years ago, officially rebranded its company as Brightspot, the name of the flagship Content Business Platform.
Brightspot is emerging at a time when greater demand is requiring every business to become a content business. The Brightspot Content Business Platform was designed to replace t...
Mobile UX is just as important as functionality
Thursday, March 2, 2017 by Richard Harris
Editors note: Guest submission by Daniel AssoulineWhen building new software or apps, many developers make the mistake of prioritizing functionality over user experience. But user experience is just as important - if not even more important than functionality in any software, app or product. Take security software, for example. By focusing on the functionality, it can p...
Reducing the Creative Lag Bottleneck Problem for App Updates
Thursday, March 10, 2016 by Stuart Parkerson
We visited with Shahar Kaminitz, CEO and founder of Insert, to discuss the problem of “creative lag” – the time it takes app developers to get an idea to get from whiteboard to a consumer’s device and the subsequent delays associated with development, test cycles and app store approval processes. Kaminitz has recently brought out of stealth mode the Insert mobile engage...
New uTest Community Offers QA and QE Software Testing Network
Tuesday, December 22, 2015 by Richard Harris
We recently sat down with Matt Johnston from Applause to learn more about how their new uTest serves to provide QA and QE professionals world-wide with job seeking tools and networking connections to help advance their careers. Johnston is Chief Marketing & Strategy Officer at Applause and has more than a decade of marketing experience at companies ranging from...
Phunware Launches New Initiatives for 2015 to Help Companies Engage the Complete Mobile Application Life Cycle
Tuesday, January 13, 2015 by Stuart Parkerson
If you want success in mobile, you have to have the ability to quickly adapt to the reality that is the lightning fast evolution of the mobile ecosystem. Phunware has shown a unique ability to do just that as they have grown and evolved since the company was founded in 2009. To help its customers keep pace with today’s mobile realities, Phunware has announced several ne...
DataDyne is Now Magpi: Launches Updated Mobile Data Collection and Messaging Application Suite
Saturday, August 30, 2014 by Stuart Parkerson
DataDyne, which offers a mobile data collection and messaging application suite, has announced it has rebranded as Magpi. The company has also announced the release of Magpi 2.0, with enhancements for creating form-based mobile apps and outgoing SMS and voice messages. Magpi helps businesses in need of surveys, inspections, compliance audits, research, supply chain...
SponsorPay Mobile Ad Supply Side Platform Rebrands as Fyber
Thursday, July 24, 2014 by Stuart Parkerson
SponsorPay has officially rebranded to Fyber. The company offers a monetization platform that includes mediation, an ad marketplace and ad serving capabilities.According to a company statement:SponsorPay’s rebrand to Fyber goes beyond just a new company name. Over the last eighteen months, we have evolved from a rewarded advertising network into a top mobile supply...
Metaps Launches Rebranded DirectAd Network Native Mobile App Ad Platform
Wednesday, July 16, 2014 by Stuart Parkerson
Metaps is rebranding its zero commission CPC smartphone ad network, now named DirectAd, (formerly known as DirectTap). The company has implemented a new branded site redesign to introduce new updates to its native Android advertising platform.The DirectAd native ad format enables developers to customize the layout in their app to complement the user experience. Dev...
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