Meta unveils holiday ecommerce playbook at Playa Vista Summit
Tuesday, October 28, 2025 by Brittany Hainzinger
Meta’s 2025 SMB Advertiser Summit in Playa Vista revealed a stark truth for ecommerce brands heading into Q4: creative diversification is no longer optional—it is survival. At the exclusive event, attended by Meta’s top agency partners and select DTC brands, the summit highlighted the importance of preparing campaigns strategically for the upcoming hol...
MicroFactory raises 1.5M to scale manufacturing robot
Wednesday, October 22, 2025 by Brittany Hainzinger
MicroFactory, a San Francisco-based robotics startup, has raised $1.5 million in pre-seed funding to expand its general-purpose robotic system for desktop manufacturing tasks. The funding round included investors such as Clement Delangue, founder of Hugging Face, and Naval Ravikant, an early investor in Uber and Twitter. With this capital, MicroFactory’s post-mone...
App monetization strategies to try
Thursday, October 2, 2025 by Richard Harris
App monetization strategies to try focus on generating revenue from mobile applications. With millions of apps available on the Apple App Store and Google Play Store, developers face intense competition and must choose effective revenue models. Each strategy leverages user behavior and app engagement differently to produce income, making it essential to evaluate potenti...
GitHub Copilot surpasses 20M users
Monday, August 18, 2025 by Austin Harris
Microsoft Corporation wrapped up its fiscal year 2025 on an exceptionally strong note, delivering robust growth across cloud, AI, productivity, and consumer services. The tech giant reported a 24% year-over-year jump in net income for the fourth quarter, amounting to $27.2 billion, while revenue for the same period reached $76.4 billion, an 18% increase. These results u...
Meta ends paid political ads in EU over new rules
Thursday, August 14, 2025 by Brittany Hainzinger
Beginning in October 2025, Meta will cease allowing political, electoral, and social issue advertisements on its platforms within the European Union. This decision comes in response to the incoming Transparency and Targeting of Political Advertising (TTPA) regulation, which Meta argues imposes unworkable legal and operational requirements.
The TTPA introduces stringe...
ChatGPT agents bridging research and action
Tuesday, August 12, 2025 by Austin Harris
You can now ask ChatGPT to handle requests like “look at my calendar and brief me on upcoming client meetings based on recent news,” “plan and buy ingredients to make Japanese breakfast for four,” and “analyze three competitors and create a slide deck.” ChatGPT will intelligently navigate websites, filter results, prompt you to log in...
Zodia Custody launches Zodia Rewards
Monday, August 4, 2025 by Brittany Hainzinger
Zodia Custody, the digital assets platform backed by Standard Chartered, Northern Trust, SBI Holdings, National Australia Bank, and Emirates NBD, announced the launch of Zodia Rewards, an opt-in token rewards programme for institutional clients.
The institutional stablecoin market is booming, with $5 trillion in transaction value last year alone. Howe...
Build with Veo 3 in the Gemini API
Monday, July 28, 2025 by Richard Harris
Google recently announced that Veo 3, its advanced AI video generation model, is now available for developers through a paid preview in the Gemini API and Google AI Studio. This launch enables developers and creators to produce high-quality videos complete with synchronized dialogue, music, and sound effects, all generated from a single prompt.
Build with Veo 3 in th...
Zodia Rewards launch
Thursday, July 24, 2025 by Austin Harris
Zodia Custody, the institution-first digital assets platform backed by Standard Chartered, Northern Trust, SBI Holdings, National Australia Bank, and Emirates NBD, recently announced the launch of Zodia Rewards, an opt-in token rewards programme for institutional clients.
The institutional stablecoin market is booming, with $5 trillion in transaction value last year ...
State of Unreal 2025 recap
Friday, July 18, 2025 by Austin Harris
https://appdevelopermagazine.com/fortnite-returns-to-ios/The State of Unreal 2025 recently concluded, offering the audience a first look at the cutting-edge technologies Epic Games is developing and releasing to help developers and creators build immersive experiences.
All the big news and announcements from the State of Unreal 2025
The show began with a technical...
AppsFlyer Data Trends Report
Tuesday, July 15, 2025 by Austin Harris
AppsFlyer, the provider in marketing measurement, attribution, and data analytics, has released its annual lookback at the past year's mobile app trends. The year saw notable growth in user acquisition ad spend and revenue fueled by increasingly advanced monetization strategies and the expanded use of AI in marketing. The findings reflect the industry’s increa...
Veo 3 and the creativity bottleneck
Tuesday, June 3, 2025 by Richard Harris
Let’s say you just paid $249 for a shiny new tool, one promising to unlock next-generation video creation with the power of AI. You’ve heard the buzz. The sample videos are slick. The camera work is cinematic. The characters? Lifelike. There’s even synchronized dialogue and ambient sound. It’s called Veo 3, and it’s Google’s big swing...
iOS app pre-ordering process guide
Monday, June 2, 2025 by Richard Harris
Pre-ordering apps on the iOS App Store is a powerful tool for developers looking to build excitement and gauge interest before a product's official release. Apple provides a robust system that enables developers to make their apps available for pre-order, allowing users to view the product page, learn about the features, and place a pre-order that automatically down...
Coinbase partners with Riot Games Esports
Wednesday, May 14, 2025 by Richard Harris
Coinbase has announced a significant expansion of its presence in the esports world through a new partnership with Riot Games. As the new exclusive cryptocurrency exchange and official blockchain technology partner for League of Legends and VALORANT Esports global events, Coinbase will collaborate closely with Riot Games to enhance the fan experience. This partnership w...
Universities fighting cybercrime with students
Thursday, April 24, 2025 by Richard Harris
Universities, one of the most popular targets for cybercriminals, are employing a new tool in the fight against cybercrime, their own students.
Over the past few years, universities and colleges around the U.S. have been increasingly hiring students and training them to become analysts in their security operations centers, known as SOCs. Students work alongside...
Past years mobile trends lookback released by AppsFlyer
Thursday, January 23, 2025 by Brittany Hainzinger
AppsFlyer has released its annual lookback at the past year's mobile app trends. The year saw notable growth in user acquisition ad spend and revenue fueled by increasingly advanced monetization strategies and the expanded use of AI in marketing. The findings reflect the industry’s increasing understanding of how to adapt to the ongoing changes in the market.
...
AI will change your future
Tuesday, January 21, 2025 by Richard Harris
Artificial intelligence is here to stay, along with all its controversies, questions and ambiguity. It is rising in the workplace and changing the way we work. Many researchers have looked at potential downsides, but few have looked at the upsides.
We interviewed three Missouri University of Science and Technology faculty members with expertise in different ac...
NetLib Security predictions 2025
Thursday, January 2, 2025 by Richard Harris
The leading prediction for 2025 will sound familiar: Generative AI directly affects your privacy rights. In many ways, this is a twist on the typical cybersecurity problem. Rather than a hacker or a bad actor breaking in to steal your data, we are being asked to hand our keys to the companies we often trust the most: Microsoft, Apple, Dropbox, and Google!
NetLib Secu...
Mobile app ad revenue continues to soar
Tuesday, September 24, 2024 by Austin Harris
Income from advertisements continues to fuel the mobile app industry. According to the numbers presented by NoKyc.com, ads are expected to contribute almost 66% of the entire revenue for mobile apps in 2024. Furthermore, the share of revenue from ads is expected to grow even more in the coming years.
Apps expected to make $344.11 billion from mobile app ads in 2...
UK android app developers file class action suit against Google
Thursday, September 12, 2024 by Austin Harris
A leading competition law expert, Professor Barry Rodger, has filed a legal claim worth up to E1.04 billion against Google before the UK Competition Appeal Tribunal (“CAT”). Google is accused of abusing its dominant position to the detriment of a large class of thousands of UK app developers who need to use its app marketplace, ‘Play Store’ or &l...
Free trials have high customer conversion rate
Thursday, September 12, 2024 by Richard Harris
New data shows 30-day free trials had the highest customer acquisition (32%) and conversion rate (56%) and are shown to be 28 times more effective than free products. However, despite its effectiveness, nearly 3 in 4 ecommerce sellers didn't use the approach in 2023.
Free trials have high customer conversion rate
These findings come from the ‘Optima...
Unified iOS report from Singular
Monday, August 19, 2024 by Richard Harris
Singular recently announced its new proprietary measurement methodology: Unified Measurement. The new Unified iOS Report, utilizing our Unified Measurement technology, is already live to all Singular customers and provides unified and accurate reporting for all iOS mobile marketers’ paid, organic, and owned media app installs.
Singular customers have repo...
Yelp Fusion API outrageous new pricing
Thursday, August 1, 2024 by Russ Scritchfield
The Yelp Fusion API enables access to extensive local content and user reviews from millions of businesses worldwide. In a recent letter sent to developers using the previously free Yelp API, Yelp declared that all free accounts had been automatically converted to a paid licensing structure.
"We've been contacting all active users to inform you that we'v...
Multi platform apps are becoming more popular
Tuesday, June 18, 2024 by Brittany Hainzinger
Candy Crush Saga is one of the world’s most popular video games, with more than 5 billion downloads. That’s partly because gamers can play it anywhere. It offers versions for multiple platforms, including Android, iOS, and Windows: a practice known as multihoming.
Smaller developers, however, often decide not to pursue multiple platforms because it&r...
Low code app development in 2024
Wednesday, March 13, 2024 by Richard Harris
Recently, low-code no-code app development tools have bridged a lot of gaps and enabled developers to overcome challenges that used to be complex or even unattainable. Some of the key areas these developer tools have made impacts in include automating code, natural language processing, image and video recognition capabilities, predictive analyti...
AI marketing automation from Act On Data Lake
Thursday, February 1, 2024 by Brittany Hainzinger
Act-On Software is helping marketers harness the power of data and improve customer engagement with a robust Data Lake, functioning as a private Customer Data Platform (CDP) within Act-On’s customer-beloved marketing automation (MA) solution.
As martech stacks become increasingly complex, data extensibility is critical. Act-On’s Data Lake allows for ...
Open source AI trends for 2024 according to Eclipse Foundation
Thursday, December 21, 2023 by Richard Harris
Each year I usually like to make a few predictions about where the software industry, open source, and Eclipse Foundation projects are headed. This year is going to be a little broader, as some large trends are going to impact us in ways that should be discussed and understood.
Government regulation will impact the software industry
The first trend is that for the...
AI app store optimization services from SplitMetrics and App Radar
Thursday, November 16, 2023 by Richard Harris
SplitMetrics, an American startup specializing in app growth solutions, has acquired App Radar, an Austrian app marketing and analytics platform in a seven-figure all-cash deal.
The agreement creates the industry’s largest platform providing AI-powered services including paid user acquisition (UA), app store optimization (ASO), conversion rate optimization...
Cost per like for paid posts is less than expected says Thumzup
Tuesday, October 17, 2023 by Brittany Hainzinger
Thumzup Media Corporation ("Thumzup" or the "Company") has announced that the estimated cost per like for paid posts* on its platform in August 2023 is $0.76, less expensive than the publicly-reported average Cost Per Like on major social media advertising platforms.
The Thumzup mobile app, which is available for download in the App Store and Goog...
OneSignal to delete inactive app users by October 31st unless you pay
Thursday, October 12, 2023 by Richard Harris
OneSignal, a company that provides a push notification service for mobile and web applications, just announced they are going to start deleting subscribers that are in-active for over 18 months unless you choose a paid subscription plan.
In an email to developers, they said: "If you'd like to retain all your push subscriptions (players), you can upgrade...
No code guide to app development
Friday, September 1, 2023 by Austin Harris
Remember when crafting an app felt like climbing Mt. Everest in flip-flops? Those days are behind us! No longer do you need years of coding lessons or deep pockets to hire a dev team. In this beginner's guide to building apps without writing code, we'll first explain what low-code and no-code platforms are. We'll introduce the platforms available to you, gui...
What Threads from Meta can teach developers about app marketing
Thursday, July 6, 2023 by Austin Harris
In the landscape of mobile applications, every new launch presents an opportunity to learn valuable lessons about app marketing and user engagement. Mark Zuckerberg, has achieved overnight success with the launch of the Threads app. The highly popular app is intertwined with Instagram and offers users a new way to message and network with friends and family.&n...
Fake app reviews impact developers more than you think
Thursday, June 29, 2023 by Austin Harris
Developers are well aware that a significant portion of online reviews for products and services, including those on popular platforms like Amazon, eBay, and TripAdvisor, are in fact fake. The issue of fake app reviews has become an increasingly pressing concern. These deceptive reviews have wide effects on both developers and consumers alike, significantly impacting th...
How people respond to ransomware attacks
Monday, April 10, 2023 by David Carvalho
Ransomware attackers extorted $456.8 million from victims in 2022, 40% down from the $765.6 million in the previous year. However, before we clink glasses to celebrate victory, there are some significant caveats to consider. The recent hack of Euler Finance where $135 million in staked Ether tokens (stETH), was drained from the protocol, is a case in point. How organiza...
Apps Americans trust the least
Thursday, February 23, 2023 by Brittany Hainzinger
Pull out your phone…it’s time to see if you have any of America’s least trusted apps. As easy as it is to download an app, it’s also easy for providers to collect & possibly distribute your data.
So, Secure Data Recovery conducted a study to find out which apps Americans trust, and which collect the most data.
A survey from Secure Data...
