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Internet advertising continues to grow believe it or not
Thursday, February 23, 2023 by Richard Harris
Astute Analytica has found that internet advertising remains the largest and most rapidly growing sector in the digital marketing industry, reporting nearly $476.46 billion in revenue in 2022. According to their research, mobile advertising accounts for the largest portion of digital advertising spend, making up nearly half of the total revenue. Moreover, the study high...
Metaverse real estate secured by Primedia Pty Ltd
Wednesday, October 26, 2022 by Richard Harris
Primedia Pty Ltd has made another forward-thinking leap. The powerhouse organization that owns Primedia Outdoor, Primedia Broadcasting, and award-winning news brand Eyewitness News, has now secured virtual real estate in Africarare, Africa’s first metaverse.
Officially announced at the inaugural PrimeX event in Johannesburg, Primedia will enter the metaverse, t...
HotPlay in game advertising updates from NextPlay
Thursday, August 25, 2022 by Freeman Lightner
NextPlay Technologies, Inc., a digital native ecosystem for finance, digital advertisers, and video gamers, updates shareholders on continuing progress made by its HotPlay in-game advertising group and game studio towards commercial launch.
Progress includes the expected commercial release of HotPlay 2.0 in calendar 2022, which, when released, will off...